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Web Analytics Specialist

Insider (Formerly SOCIAPlus)

İstanbul(Avr.)(Şişli)

İş Yerinde

İş Yerinde

Job Type

Full-Time

Position Level

Specialist

Department

Information Technology

Information Technology

Application Count

135 application

Job Type

Full-Time

Position Level

Specialist

Application Count

135 application

Department

Information Technology

QUALIFICATIONS AND JOB DESCRIPTION

Insider (Formerly SOCIAPlus) is a leading SaaS ( Software as a  Service) technology provider of conversion marketing , behavioral targeting  and social acquisition solutions in Turkey and Eastern Europe.
Insider was built with the mission to change the way that the world does marketing in the digital age.
Our platform is used by hundreds of leading companies including Biletix, Mavi, Boyner, Trendyol, Beymen, Groupon, AVIS, Enter.ru etc.
Our customers think we’re changing the game. The analysts agree. And our team loves the journey we’re on.

We are looking for a Web Analytics Specialist who wants to make the dream a reality.


Skills & Requirements:
  • Bachelor or Masters Degree , preferably in a quantitative or technical field;
  • Experience in a website analytic role;
  • Experience in web clickstream tools, especially Google Analytics;
  • Passionate about analytics and data-driven marketing;
  • Strong interest for digital trends and willingness to follow global best practices in interest industry;
  • Excellent verbal, analytical, leadership and written communication skills;
  • Highly analytical and detail-oriented;
  • Intellectually curious with a strong willingness to learn;
  • Preferably certification in Google Analytics and Google AdWords;
  • Preferably experience with mobile sites and social analytics tools;
  • Preferably knowledge of SQL and Excel.


İŞ TANIMI

  • Develop reports and make actionable recommendations based on data to internal stakeholders and management team;
  • Develop and oversee web analytics strategy and implementation;
  • Manage Google Analytics accounts, including setting up dashboards, reports and assisting with analytics reporting across the company;
  • Day-to-day analysis of large, complex datasets across Insider customers’ sites to drive actionable insights and recommendations to improve products or maximize revenue;
  • Identify opportunities to increase conversion rates or reduce acquisition costs;
  • Perform qualitative and quantitative analysis from multiple data sources including surveys, web analytics tools and user research;
  • Work closely with software development team to add, update and verify implementation of analytics tracking on Insider Customers’ sites.

Preferred Candidate

Less than 10 years of experience
Bachelor’s(Graduate), Master’s(Student), Master’s(Graduate), Doctorate(Student), Doctorate(Graduate)

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