DIGITAL MARKETING AND EXPERIENCE LEADER

Koçtaş Yapı Marketleri Tic. A.Ş.

• University graduate, MBA is plus.
• Min 3 years of experience in team management,
• At least 5 years of experience in a digital marketing role and followed-applied new trends,
• Worked in before e-commerce, IOS/Android application and mobile site development projects,
• Experience with utilizing a range of techniques including paid search, SEO, Google Analytics, Webmaster Tools, E-mailing, App and Web Push,
• Keep follow and recommend new media/channel/technology usage, try and learn from each
• A proven track record of implementing innovative digital solutions,
• Providing customers with the best digital user experience,
• Creating appealing and effective web designs concerning usability, optimizing the efficiency of design implementations,
• Create and edit experience and visual designs with team when needed,
• Ability to run multiple projects at once. Proven ability to complete projects on time and on budget.
• Analyze digital marketing efforts, identify opportunities for improvement and measure the effectiveness of site usability with using A/B testing, content and digital marketing vehicles.
• Good command of written and spoken English
• Excellent interpersonal and management skills
• Photoshop and Wireframe tools knowloage are plus
• No military obligation for male candidates.
• Position directly reports to Alternative Sales Manager

İŞ TANIMI

• Create, manage, measure and optimize Google Adwords, Remarketing and Download campaings with team and 3rd parties,
• Generate and grow  traffic for all owned digital platforms by using e-mailing, web/app push and other tools,
• Create and share daily, weekly and monthly reports by using Google Analytics and other analytics tools to management team,
• Create and run A/B tests, measure results and apply solution,
• Create and develop projects for make a difference,
• Create creative banners and other vusial staffs with designers or by yourself,
• Create and co-ordinate user experience and group tests, if needed,
• Competitor analysis