DIGITAL MARKETING MANAGER (SEO&ADWORDS)

DSG İnsan Kaynakları ve Danışmanlık Tic. Ltd. Şti.

• Advanced knowledge of English
• 5+ years of work experience required in SEO, preferably in a ecommerce
• Excellent problem solving, analytical skills and HTML knowledge
• Good Knowledge of brand marketing, PR beneficial, SEM, digital media, and social platforms Facebook, Twitter, Google+, Pinterest, Tumblr etc...
• Solid experience of keyword research and working with popular keyword tools
• Excellent knowledge of Search Engines
• Ability to work with other teams and individually to drive results. Ability to lead SEO teams
• Strong written and verbal communication skills

İŞ TANIMI

• Managing on-page optimizations (metadata, keyword usage, internal linking, etc.) and offsite initiatives (link building, "widgets", social media projects, etc.)
• Building the SEO strategy
• Auditing websites, suggesting on landing pages, participating in site redesign and optimization process
• Collaborating with Marketing, Content Team and Technical People  to optimize content and implement recommended SEO tactics to drive quality traffic
• Participating in site redesign and optimization process from scratch
• Management of statistical web analytic tools such as Google Analytics, Omniture Site Catalyst etc.
• Leading SEO, web analytics and search research tools and technologies
• Researching new ideas, trends and technologies within the SEO space and educating the cross-functional team
• Reporting on weekly /  monthly SEO analytics such as keyword rankings, SEO traffic, ROI and conversion data