Digital Transition Expert (B2B & B2C)

BSH Ev Aletleri Sanayi ve Ticaret A.Ş.

• Executing digital marketing strategy for BSH brands (Bosch, Siemens, Profilo, Gaggenau) in the area of responsibility which covers 88 countries,
• Offering digital solutions, managing contents and coordinating advertisement strategy,
• Conducting online marketing activities, managing social media presence and websites,
• Taking active role in B2B and B2C digital projects,
• Ensuring development of applications for digital products and rollout of digital solutions within the region,
• Realizing all digital activities including Home Connect system,
• Contributing to establishment of Shared Service Center / Competence Center.

İŞ TANIMI

• Bachelor's degree in Business Management, Economics, Business Informatics or Engineering,
• Master’s degree in digital technologies or online marketing is an asset,
• Demonstrated Digital Marketing competency and at least 3-4 years of experience in a corporate environment,
• Proven knowledge of digital marketing, digital project management, e-commerce activities, web analytics and search engine marketing,
• Ability to influence, network and collaborate to achieve both individual and business goals,
• Ability to manage external resources (agencies) effectively,
• Project Management leadership across multiple functions,
• English fluency is a must, any additional language (Russian, Arabic, German) is appreciated.