Specialist-Marketing and Brand (CE)

TürkTraktör

• Graduated from bachelor degree in department of Industrial Engineering,  Mechanical Engineering, Civil Engineering, Business Administration or Economics etc.
• Master degree in Marketing field is an asset,
• Minimum two-year experience about brand marketing,
• Good command of English, both written and spoken,
• Knowledge of MS Office programs,
• Excellent communication, interpersonal and time management skills,
• Well organized, good follow-up skills, strong organizational and  co-ordination skills,
• Effective problem solving skills,
• No obstacle to travel,
• No obligation of military service for male candidates.

İŞ TANIMI

• Preparation of price lists, managing the pricing operations, campaigns, sales incentives  for Case & New Holland Construction Equipment .
• Preparation of product comparison and price positioning information, consulting sales departments regarding product features and competitor information.
• Preparation and monthly update of sales budgets, market reports.
• Planning and managing exhibitions, customer events (local & abroad), demos.
• Media planning including advertisements, customer interviews, customer videos and relevant activities.
• Managing content of Case & New Holland websites  including used equipment.
• Managing of telemarketing activities in cooperation with CRM department.