Strateji ve Pazar Araştırmaları Müdürü

Danone Turkey

• Undergrad degree in business administration, economy or engineering or related fields from a reputable university with strong record of achievement. MBA is an asset
• Min 5 years of market research experience. Previous experience in both agency and customer side is a strong asset
• Strong analytical skills with attention to details
• Good oral , written communications and presentation skills in English
• Strong interpersonal and communication skills

İŞ TANIMI

• Work with cross functional teams to understand their needs, set relevant research projects and manage / assist those projects (both qualitative and quantitative)
• Support Marketing & RD &Trade Marketing Teams in design, implementation, monitoring & interpretation of all researches
• Own and build shopper understanding fundamental research projects and routines to support marketing & sales team
• Follow shopper and consumer trends and feed relevant teams with trends that that might impact business decisions
• Contribute to understanding and forecasting of channel development dynamics in Turkey