Senior Specialist - Trade Marketing

Arçelik

• Bachelor's Degree in Business Administration, Management Engineering, Industrial Engineering, and in related fields.
• Preferably Master’s degree in Marketing, Engineering Management or MBA,
• Minimum 5 years experience in Product Marketing or Trade Marketing
• Excellent verbal and written skills in English
• Thinking broadly about business,
• Understanding needs of the market & customer,
• Having desire to do outstanding jobs,
• Recognizing and understanding emotions of other people,
• Listening different perspectives and showing flexibility,
• Building collaboration,
• Clear in communicating thoughts and ideas.

The position is located in Sütlüce.

İŞ TANIMI

Arçelik is looking for a Senior Specialist - Trade Marketing who will work for International Marketing Directorate.
 

• Developing in store product & campaigns activation solutions and assists countries to localize them
• Developing and keep up to date with store guidelines (POP, brand ambassadors, merchandisers etc)
• Developing standard measurement and reporting system to follow up in store brand/product performance
• Developing onboarding kit for countries trade marketing experts
• Assisting markets for local execution
• Running systematically competition in-store performance by regions
• Working with Hubs to develop in-store communication assets
• Supporting markets for Trade Marketing function development

 Arçelik
An Equal Opportunity Employer