{"id":12251,"date":"2021-07-29T09:44:43","date_gmt":"2021-07-29T06:44:43","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=12251"},"modified":"2024-08-12T11:57:33","modified_gmt":"2024-08-12T08:57:33","slug":"calisan-deneyimini-iyilestirmenin-inovatif-yolu","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/calisan-deneyimini-iyilestirmenin-inovatif-yolu\/","title":{"rendered":"\u00c7al\u0131\u015fan deneyimini iyile\u015ftirmenin inovatif yolu"},"content":{"rendered":"<p><strong>\u00c7al\u0131\u015fanlar\u0131n \u015firkete daha fazla de\u011fer katmak zorunda oldu\u011fu i\u015f hayat\u0131 ve \u00e7al\u0131\u015fanlar\u0131n y\u00fckselmek i\u00e7in birbirleriyle k\u0131yas\u0131ya rekabet etmek zorunda kald\u0131klar\u0131 d\u00f6nemler eskilerde kald\u0131. \u00c7al\u0131\u015fanlara y\u00f6nelik bu durum, yerini onlar\u0131n ne istedi\u011fine \u00f6nem veren, gerekli ko\u015fullar\u0131 yaratan ve \u00e7al\u0131\u015fanlar\u0131n\u0131 ger\u00e7ekten dinleyen bir k\u00fclt\u00fcre b\u0131rakt\u0131. Peki, bu noktada \u015firketler ne yapmal\u0131?<\/strong><\/p>\n<p>\u015eirketler, ki\u015filerin bireysel olarak ba\u015far\u0131l\u0131 olmaya \u00e7al\u0131\u015fmak yerine, ekip \u00e7al\u0131\u015fmas\u0131n\u0131 \u00f6ncelikli tuttuklar\u0131nda ortaya \u00e7\u0131kan g\u00fcc\u00fcn daha etkili oldu\u011funu fark etti. Bu k\u00fclt\u00fcrle birlikte \u00e7al\u0131\u015fanlar\u0131n ihtiya\u00e7lar\u0131n\u0131 belirlemek, ekibin par\u00e7as\u0131 olduklar\u0131n\u0131 hissettirerek onlara destek olmak da \u00f6ncelikli hale geldi. Bu k\u00fclt\u00fcr yayg\u0131nla\u015fmaya ve \u015firketlerin i\u00e7ine yerle\u015fmeye ba\u015flad\u0131, fakat y\u00f6neticiler h\u00e2l\u00e2 \u00e7al\u0131\u015fanlar\u0131n ihtiya\u00e7lar\u0131na, sorunlar\u0131na ve isteklerine tam olarak hakim de\u011fil. Buna, buz da\u011f\u0131n\u0131n g\u00f6r\u00fcnen k\u0131sm\u0131 \u00f6rne\u011fini verebiliriz; yani \u00fcst d\u00fczey y\u00f6neticiler, sorunlar\u0131n ve ihtiya\u00e7lar\u0131n sadece belli bir k\u0131sm\u0131na hakim. Bu durum, i\u015ften ayr\u0131lmalar\u0131n artmas\u0131na, \u00e7al\u0131\u015fan verimlili\u011finin d\u00fc\u015fmesine ve \u015firket k\u00e2r\u0131n\u0131n azalmas\u0131na kadar bir\u00e7ok olumsuz sonuca sebep oluyor.<\/p>\n<p>Bu durumun ortadan kalkmas\u0131 i\u00e7in ne yap\u0131labilir?<\/p>\n<p>Huawei T\u00fcrkiye Ar-Ge Merkezi, \u00e7al\u0131\u015fanlar\u0131n\u0131 dinleme ve birlikte daha g\u00fc\u00e7l\u00fc olma fikrinden ve ihtiyac\u0131ndan yola \u00e7\u0131karak, \u0130K \u00e7al\u0131\u015fanlar\u0131 ve y\u00f6neticiler i\u00e7in \u00e7al\u0131\u015fan deneyimi platformu WeFocus\u2019u hayata ge\u00e7irdi. WeFocus, \u00e7al\u0131\u015fanlar ve y\u00f6neticiler aras\u0131ndaki kopuklu\u011fu gidermek ve \u00e7al\u0131\u015fan deneyimini iyile\u015ftirmek i\u00e7in tasarland\u0131.<\/p>\n<p>\u00c7al\u0131\u015fan memnuniyeti ile ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 \u00f6l\u00e7\u00fcmlemeyi ve ihtiya\u00e7lar\u0131na yan\u0131t vermeyi ama\u00e7layan WeFocus, profesyonel kurum ve uzman ki\u015filer ile birlikte haz\u0131rlanm\u0131\u015f 7 farkl\u0131 anket t\u00fcr\u00fcn\u00fc, analiz ve aksiyon planlar\u0131 ile birlikte online platform olarak hayata ge\u00e7irdi. WeFocus, ger\u00e7ek zamanl\u0131 veri analizleri sayesinde yapay zeka tabanl\u0131 aksiyon planlar\u0131 olu\u015fturulmas\u0131n\u0131 sa\u011flad\u0131. B\u00f6ylece hem \u0130K \u00e7al\u0131\u015fanlar\u0131na zaman kazand\u0131r\u0131p veri odakl\u0131 \u00e7al\u0131\u015fma yap\u0131lmas\u0131n\u0131 sa\u011flarken hem de \u00e7al\u0131\u015fanlar i\u00e7in daha iyi bir i\u015f ortam\u0131 olu\u015fturmaya yard\u0131m etmektedir. Ayr\u0131ca \u00e7al\u0131\u015fanlar\u0131 dinlemek ve onlarla s\u00fcrekli ileti\u015fim i\u00e7inde olabilmek i\u00e7in platformda bir de sosyal portal bulunmaktad\u0131r.<\/p>\n<p><a href=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek1.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-12252 aligncenter\" src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek1.png\" alt=\"\" width=\"462\" height=\"439\" srcset=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek1.png 630w, https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek1-300x285.png 300w, https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek1-442x420.png 442w\" sizes=\"(max-width: 462px) 100vw, 462px\" \/><\/a>Pandemiyle birlikte bir\u00e7ok firman\u0131n tamamen uzaktan \u00e7al\u0131\u015fmaya ya da k\u0131smen ofisten \u00e7al\u0131\u015f\u0131labilen hibrit sisteme ge\u00e7meye karar vermesiyle, \u00e7al\u0131\u015fan deneyimini iyile\u015ftirmek ve dijitalle\u015ftirmek daha da \u00f6nemli hale geldi.<\/p>\n<h2><strong>\u00c7al\u0131\u015fan deneyimini etkileyen en \u00f6nemli fakt\u00f6rler nelerdir?<\/strong><\/h2>\n<p>\u00c7al\u0131\u015fan deneyimi kavram\u0131n\u0131n merkezinde tabii ki \u00e7al\u0131\u015fanlar\u0131n kendisi var. Bu fakt\u00f6rler; \u00e7al\u0131\u015fan \u00f6ncelikleri, \u00e7al\u0131\u015fma alan\u0131, deneyimleme bi\u00e7imi ve \u015firket \u00f6ncelikleridir.<\/p>\n<h3><strong>1- \u00c7al\u0131\u015fan \u00f6ncelikleri<\/strong><\/h3>\n<p>Forbes&#8217;a g\u00f6re i\u015f yeri stresi, \u00fcretkenli\u011fi ve \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 engelleyebilir. \u00d6zellikle uzaktan \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z pandemi d\u00f6neminde stresin yo\u011fun olmas\u0131 ve ileti\u015fimin sekteye u\u011framas\u0131 s\u0131k kar\u015f\u0131la\u015f\u0131lan bir durum oldu. Bu sebeple y\u00f6neticiler, \u00e7al\u0131\u015fanlar i\u00e7in baz\u0131 \u00f6ncelikler belirleyerek ekiplerinin ellerinden gelenin en iyisini yapmas\u0131na yard\u0131mc\u0131 olmal\u0131d\u0131r. Burada dikkat edilmesi gerekenler, \u00f6nceliklerin do\u011fru belirlenmesi, d\u00fczenli takip edilmesi ve i\u015f birli\u011fi i\u00e7inde \u00e7al\u0131\u015f\u0131lmas\u0131d\u0131r. Bu a\u00e7\u0131dan WeFocus, profesyonel i\u015f birlikleri ile haz\u0131rlam\u0131\u015f oldu\u011fu anketlerle ihtiya\u00e7lar\u0131n belirlenmesi, verilerin analiz edilmesi ve aksiyon plan\u0131n\u0131n olu\u015fturulmas\u0131na yard\u0131mc\u0131 olmaktad\u0131r. B\u00f6ylece \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n sa\u011flanmas\u0131n\u0131, \u00e7al\u0131\u015fanlar\u0131n daha memnun ve mutlu \u00e7al\u0131\u015fmas\u0131n\u0131 ve kar\u015f\u0131l\u0131kl\u0131 verimlili\u011fin artmas\u0131n\u0131 hedeflemektedir.<\/p>\n<h3><strong>2- \u00c7al\u0131\u015fma ortam\u0131<\/strong><\/h3>\n<p>Eskiden fiziksel olarak iyi ko\u015fullar sunan i\u015f ortamlar\u0131ndan bahsediyorduk; \u00e7al\u0131\u015fanlar\u0131n dinlenebilecekleri, \u00e7ay-kahve i\u00e7ebilecekleri yerlerin ve kendilerine ait \u00e7al\u0131\u015fma alanlar\u0131n\u0131n oldu\u011fu i\u015f yerleri gibi. Fakat \u015fimdi \u00f6nceliklerimiz de\u011fi\u015fti. Art\u0131k \u201cEvde iyi bir \u00e7al\u0131\u015fma ortam\u0131 nas\u0131l sa\u011flan\u0131r?\u201d sorusunun cevab\u0131n\u0131 ar\u0131yoruz. Pandemi d\u00f6neminde yap\u0131lan ve AP News\u2019te yay\u0131mlanan bir ara\u015ft\u0131rmaya g\u00f6re, \u00e7al\u0131\u015fanlar\u0131n %75\u2019i kendilerini daha az \u201cba\u011fl\u0131\u201d ve \u201cbilgilendirilmi\u015f\u201d hissettiklerini belirtmi\u015fler.<\/p>\n<p>WeFocus, \u00e7al\u0131\u015fanlara ister adlar\u0131n\u0131 yazarak isterlerse anonim olarak kendilerini ifade edebilecekleri sosyal portal \u00f6zelli\u011fi de sunuyor ve \u00e7al\u0131\u015fan deneyiminin en \u00f6nemli par\u00e7as\u0131 olan ileti\u015fimi, g\u00fc\u00e7l\u00fc ve etkili bir \u015fekilde kurmay\u0131 ama\u00e7l\u0131yor. Bu sayede evdeki ofis ihtiya\u00e7lar\u0131n\u0131n payla\u015f\u0131labilece\u011fi, eksiklerin ve gereksinimlerin aktar\u0131labilece\u011fi, \u015firketin \u00e7al\u0131\u015fanlar\u0131n\u0131 bilgilendirebilece\u011fi duyuru mod\u00fcl\u00fc ile t\u00fcm ofisin kolay ve h\u0131zl\u0131 ileti\u015fim kurabilece\u011fi bir ortam yarat\u0131l\u0131yor. WeFocus\u2019la \u0130K\u2019n\u0131n ve y\u00f6neticilerin, t\u00fcm \u00e7al\u0131\u015fanlar\u0131 ayn\u0131 anda ve h\u0131zla dinleyip aksiyon alabilecekleri dijital bir ortama sahip olunuyor.<\/p>\n<p><a href=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek2.png\"><img decoding=\"async\" class=\"wp-image-12253 aligncenter\" src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek2.png\" alt=\"\" width=\"399\" height=\"333\" srcset=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek2.png 732w, https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek2-300x250.png 300w, https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek2-696x581.png 696w, https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/07\/ek2-503x420.png 503w\" sizes=\"(max-width: 399px) 100vw, 399px\" \/><\/a><\/p>\n<p>Son olarak, evden \u00e7al\u0131\u015fma d\u00fczeninde i\u015f\/\u00f6zel hayat dengesine \u00f6zellikle \u00f6nem verilmelidir. \u0130\u015fverenler, \u00e7al\u0131\u015fanlara adil \u00e7al\u0131\u015fma saatleri sunmaya ve i\u015f\/\u00f6zel ya\u015fam ayr\u0131m\u0131n\u0131 s\u00fcrd\u00fcrmelerini sa\u011flamaya devam etmelidir.<\/p>\n<h3><strong>3- Deneyimleme bi\u00e7imi<\/strong><\/h3>\n<p>\u00c7al\u0131\u015fanlar i\u00e7in anket yapma, verileri analiz etme ve aksiyon planlar\u0131 olu\u015fturma gibi \u00e7al\u0131\u015fan deneyimi iyile\u015ftirme s\u00fcrecinin planlanmas\u0131ndan sonra, \u00e7al\u0131\u015fanlar\u0131n bu deneyimi ya\u015fama bi\u00e7imleri de olduk\u00e7a \u00f6nemlidir. Zaman i\u00e7erisinde de\u011fi\u015fen ko\u015fullar ve s\u00fcre\u00e7ler ile birlikte \u00e7al\u0131\u015fanlar\u0131n hayatlar\u0131na yeni deneyimler girmektedir. S\u00fcre\u00e7ler ve eylemler benzer olsa bile \u00e7al\u0131\u015fanlar\u0131n yeni deneyimleri, nerede, nas\u0131l, ne h\u0131zda, ne kadar kolay ya da zor ve en \u00f6nemlisi, ne kadar etkili y\u00fcr\u00fctt\u00fckleri, deneyimleme bi\u00e7imini olu\u015fturmaktad\u0131r. Bu deneyimleme bi\u00e7imlerine g\u00f6re sonu\u00e7lar da farkl\u0131la\u015fmaktad\u0131r. Burada \u00f6nemli olan nokta, bir \u015feylerin de\u011fi\u015fti\u011fini ve de\u011fi\u015fmeye devam edece\u011fini kabul etmek ve bunu \u00e7al\u0131\u015fanlar ile payla\u015fmakt\u0131r. \u00c7al\u0131\u015fanlara hep beraber ayn\u0131 ama\u00e7 i\u00e7in \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131z\u0131 ve birlikte bu s\u00fcreci y\u00f6netebilece\u011finizi g\u00f6stermek, onlara kendilerini daha iyi hissettirecek ve performanslar\u0131n\u0131n artmas\u0131n\u0131 sa\u011flayacakt\u0131r.<\/p>\n<h3><strong>4- \u015eirket \u00f6ncelikleri<\/strong><\/h3>\n<p>\u015eirketler, \u00e7al\u0131\u015fan deneyimi olu\u015ftururken kendi \u00f6nceliklerini de belirlemelidir; ancak bunu belirlerken yine \u00e7al\u0131\u015fanlara y\u00f6nelik bir planlama olu\u015fturulmas\u0131 gerekir. \u015eirket \u00f6nceliklerini \u015fu \u015fekilde s\u0131ralamak m\u00fcmk\u00fcnd\u00fcr:<\/p>\n<ul>\n<li>\u00d6ng\u00f6r\u00fclemeyen herhangi bir durumda g\u00fc\u00e7l\u00fc, sakin, tutarl\u0131, pozitif, kapsay\u0131c\u0131, \u015feffaf bir liderlik g\u00f6sterilmelidir.<\/li>\n<li>\u00c7al\u0131\u015fanlar\u0131 korumak i\u00e7in sa\u011fl\u0131k, kariyer ve finansal durumlar\u0131 hakk\u0131nda ve hatta hayatlar\u0131yla ilgili kayg\u0131lar\u0131n\u0131 y\u00f6netmelerinde destek olunmal\u0131d\u0131r.<\/li>\n<li>Dijital \u00e7al\u0131\u015fma k\u00fclt\u00fcr\u00fcne ge\u00e7i\u015fte i\u015f g\u00fcc\u00fcn\u00fcn do\u011fru \u015fekilde y\u00f6nlendirilmesi gerekmektedir.<\/li>\n<li>Gerekli teknolojik altyap\u0131 olu\u015fturulmal\u0131d\u0131r.<\/li>\n<li>\u0130leti\u015fim g\u00fc\u00e7l\u00fc tutulmal\u0131, \u00e7al\u0131\u015fan empatisi \u00f6n planda olmal\u0131, ancak abart\u0131lmamal\u0131d\u0131r.<\/li>\n<li>Tak\u0131m \u00e7al\u0131\u015fmas\u0131 sa\u011flanmal\u0131, \u00e7al\u0131\u015fanlar aras\u0131ndaki problemler \u00e7\u00f6z\u00fclmelidir.<\/li>\n<li>Gereken yerlerde esneklik g\u00f6sterilmelidir.<\/li>\n<li>De\u011ferler, ilkeler, stratejiler, misyon\/vizyon, hedefler, beklentiler ve birlikte hareket etme duygusu yans\u0131t\u0131lmal\u0131d\u0131r.<\/li>\n<\/ul>\n<p>Geli\u015fen teknoloji ve inovasyonlar ile \u015fartlar\u0131n h\u0131zla de\u011fi\u015fti\u011fi ve dijitalle\u015fti\u011fi, ayr\u0131ca Z ku\u015fa\u011f\u0131 gibi al\u0131\u015fkanl\u0131klar\u0131 y\u0131k\u0131p yeni bir i\u015f hayat\u0131 deneyimi yaratan ku\u015fa\u011f\u0131n gelmesi, \u00e7al\u0131\u015fan deneyiminin \u00f6nemini daha da artt\u0131rmaktad\u0131r. Bu de\u011fi\u015fen k\u00fclt\u00fcre kolay ayak uydurabilece\u011fimiz ve bunu y\u00f6netebilece\u011fimiz dijital platformlar hayat\u0131m\u0131zda art\u0131k daha da fazla yer almaya ba\u015flad\u0131 bile.<\/p>\n<p>Siz de \u00e7al\u0131\u015fan deneyiminizi iyile\u015ftirmek i\u00e7in <a href=\"https:\/\/bit.ly\/3iaSCBn\" target=\"_blank\" rel=\"noopener\"><strong>buraya<\/strong><\/a> t\u0131klayarak bir demo hesab\u0131 formu doldurabilir, WeFocus\u2019u kredi kart\u0131 bilgisi vermeden, \u00fccretsiz olarak deneyebilirsiniz.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID12251\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"12251\"\n         id=\"da-reactions-slot-post-12251\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00c7al\u0131\u015fanlar\u0131n \u015firkete daha fazla de\u011fer katmak zorunda oldu\u011fu i\u015f hayat\u0131 ve \u00e7al\u0131\u015fanlar\u0131n y\u00fckselmek i\u00e7in birbirleriyle k\u0131yas\u0131ya rekabet etmek zorunda kald\u0131klar\u0131 d\u00f6nemler eskilerde kald\u0131. \u00c7al\u0131\u015fanlara y\u00f6nelik bu durum, yerini onlar\u0131n ne istedi\u011fine \u00f6nem veren, gerekli ko\u015fullar\u0131 yaratan ve \u00e7al\u0131\u015fanlar\u0131n\u0131 ger\u00e7ekten dinleyen bir k\u00fclt\u00fcre b\u0131rakt\u0131. Peki, bu noktada \u015firketler ne yapmal\u0131? \u015eirketler, ki\u015filerin bireysel olarak ba\u015far\u0131l\u0131 olmaya [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID12251\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"12251\"\n         id=\"da-reactions-slot-post-12251\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":14,"featured_media":12283,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[5,1987,514],"tags":[1002,1114],"class_list":{"0":"post-12251","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-calisan-bagliligi","8":"category-haberler","9":"category-yasam","10":"tag-huawei","11":"tag-wefocus"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - 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