{"id":12562,"date":"2021-10-04T10:55:13","date_gmt":"2021-10-04T07:55:13","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=12562"},"modified":"2021-10-04T10:55:13","modified_gmt":"2021-10-04T07:55:13","slug":"akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/","title":{"rendered":"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu"},"content":{"rendered":"<p><strong>Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi.<\/strong><\/p>\n<p>\u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan Beril Alako\u00e7 Orhono\u011flu, Pazarlama alan\u0131nda Master program\u0131n\u0131 University of the West of England, Bristol Business School\u2019da tamamlad\u0131.<\/p>\n<p>24 y\u0131ll\u0131k kariyerine 1998 y\u0131l\u0131nda Unilever\u2019de ba\u015flayan Alako\u00e7, 1998-2009 y\u0131llar\u0131 aras\u0131nda Unilever\u2019de, 3 senesi Dubai\u2019de olmak \u00fczere, \u00e7e\u015fitli marka m\u00fcd\u00fcrl\u00fc\u011f\u00fc pozisyonlar\u0131n\u0131 y\u00fcr\u00fctt\u00fc. Ard\u0131ndan 2017 y\u0131l\u0131na kadar G\u0131da, Deterjan ve Ki\u015fisel Bak\u0131m kategorilerinde T\u00fcrkiye, Kuzey Afrika, Orta Do\u011fu B\u00f6lgesi\u2019nden sorumlu Marka Geli\u015ftirme Direkt\u00f6rl\u00fcklerinde g\u00f6rev ald\u0131. 2017\u2019de Petrol Ofisi CMO\u2019su olarak atanan Beril Alako\u00e7 Orhono\u011flu, pazarlama departman\u0131n\u0131n ba\u015ftan yap\u0131land\u0131r\u0131lmas\u0131nda etkin bir rol \u00fcstlenerek Stratejik Pazarlama alan\u0131nda marka geli\u015fimine \u00f6nemli katk\u0131larda bulundu.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID12562\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"12562\"\n         id=\"da-reactions-slot-post-12562\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi. \u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan Beril Alako\u00e7 Orhono\u011flu, Pazarlama alan\u0131nda Master program\u0131n\u0131 University of the West of England, Bristol Business School\u2019da tamamlad\u0131. 24 y\u0131ll\u0131k kariyerine 1998 y\u0131l\u0131nda Unilever\u2019de ba\u015flayan Alako\u00e7, 1998-2009 y\u0131llar\u0131 aras\u0131nda Unilever\u2019de, 3 senesi Dubai\u2019de olmak \u00fczere, \u00e7e\u015fitli [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID12562\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"12562\"\n         id=\"da-reactions-slot-post-12562\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":14,"featured_media":12563,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[18],"tags":[986,1326],"class_list":{"0":"post-12562","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atamalar","8":"tag-akbank","9":"tag-beril-alakoc-orhonoglu"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu - \u0130K Blog<\/title>\n<meta name=\"description\" content=\"Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi. \u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu\" \/>\n<meta property=\"og:description\" content=\"Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi. \u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0130K Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-04T07:55:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/10\/Beril-Alakoc-Orhonoglu.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"617\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Edit\u00f6r\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Edit\u00f6r\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 dakika\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu - \u0130K Blog","description":"Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi. \u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/","og_locale":"tr_TR","og_type":"article","og_title":"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu","og_description":"Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi. \u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan","og_url":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/","og_site_name":"\u0130K Blog","article_published_time":"2021-10-04T07:55:13+00:00","og_image":[{"width":900,"height":617,"url":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/10\/Beril-Alakoc-Orhonoglu.jpg","type":"image\/jpeg"}],"author":"Edit\u00f6r","twitter_misc":{"Yazan:":"Edit\u00f6r","Tahmini okuma s\u00fcresi":"1 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#article","isPartOf":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/"},"author":{"name":"Edit\u00f6r","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/person\/6b3f6b632f2b68a6fee208770c94827d"},"headline":"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu","datePublished":"2021-10-04T07:55:13+00:00","mainEntityOfPage":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/"},"wordCount":168,"publisher":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#organization"},"image":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/10\/Beril-Alakoc-Orhonoglu.jpg","keywords":["Akbank","Beril Alako\u00e7 Orhono\u011flu"],"articleSection":["Atamalar"],"inLanguage":"tr"},{"@type":"WebPage","@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/","url":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/","name":"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu - \u0130K Blog","isPartOf":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#primaryimage"},"image":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/10\/Beril-Alakoc-Orhonoglu.jpg","datePublished":"2021-10-04T07:55:13+00:00","description":"Akbank\u2019ta Marka ve \u0130leti\u015fim Ba\u015fkanl\u0131\u011f\u0131 g\u00f6revine Beril Alako\u00e7 Orhono\u011flu geldi. \u0130ngiltere\u2019de University of Kent at Canterbury Ekonomi B\u00f6l\u00fcm\u00fc\u2019nden mezun olan","breadcrumb":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#primaryimage","url":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/10\/Beril-Alakoc-Orhonoglu.jpg","contentUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2021\/10\/Beril-Alakoc-Orhonoglu.jpg","width":900,"height":617},{"@type":"BreadcrumbList","@id":"https:\/\/www.kariyer.net\/ik-blog\/akbank-marka-ve-iletisim-baskani-beril-alakoc-orhonoglu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ana sayfa","item":"https:\/\/www.kariyer.net\/ik-blog\/"},{"@type":"ListItem","position":2,"name":"Akbank Marka ve \u0130leti\u015fim Ba\u015fkan\u0131: Beril Alako\u00e7 Orhono\u011flu"}]},{"@type":"WebSite","@id":"https:\/\/www.kariyer.net\/ik-blog\/#website","url":"https:\/\/www.kariyer.net\/ik-blog\/","name":"\u0130K Blog","description":"\u0130nsan Kaynaklar\u0131, \u0130\u015f D\u00fcnyas\u0131 Blogu | Kariyer.net","publisher":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kariyer.net\/ik-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.kariyer.net\/ik-blog\/#organization","name":"Kariyer.Net","url":"https:\/\/www.kariyer.net\/ik-blog\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2023\/01\/og-image1.jpg","contentUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2023\/01\/og-image1.jpg","width":800,"height":800,"caption":"Kariyer.Net"},"image":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/person\/6b3f6b632f2b68a6fee208770c94827d","name":"Edit\u00f6r","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0c4fe6688343aed3693b15573beae12c08ace5565409d5ab7509bf9c115f458d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0c4fe6688343aed3693b15573beae12c08ace5565409d5ab7509bf9c115f458d?s=96&d=mm&r=g","caption":"Edit\u00f6r"},"url":"https:\/\/www.kariyer.net\/ik-blog\/author\/editor\/"}]}},"_links":{"self":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/posts\/12562","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/comments?post=12562"}],"version-history":[{"count":0,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/posts\/12562\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/media\/12563"}],"wp:attachment":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/media?parent=12562"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/categories?post=12562"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/tags?post=12562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}