{"id":12632,"date":"2021-10-21T10:18:34","date_gmt":"2021-10-21T07:18:34","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=12632"},"modified":"2024-08-12T11:59:19","modified_gmt":"2024-08-12T08:59:19","slug":"defacto-degisime-daha-hizla-adapte-olmayi-ogrendik","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/defacto-degisime-daha-hizla-adapte-olmayi-ogrendik\/","title":{"rendered":"DeFacto: De\u011fi\u015fime daha h\u0131zla adapte olmay\u0131 \u00f6\u011frendik"},"content":{"rendered":"<p><strong>DeFacto \u0130nsan Kaynaklar\u0131 B\u00f6l\u00fcm Ba\u015fkan\u0131 Ye\u015fim \u00c7okeker; \u015firketin i\u015fe al\u0131m s\u00fcre\u00e7lerini, yeni d\u00f6nemdeki \u0130K uygulamalar\u0131n\u0131, \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 \u00e7al\u0131\u015fmalar\u0131n\u0131 ve daha pek \u00e7ok merak edilen konuyu \u0130K Blog okurlar\u0131 i\u00e7in anlatt\u0131.<\/strong><\/p>\n<h3><strong>Yap\u0131lanman\u0131z hakk\u0131nda bilgi alabilir miyiz? \u015eu an b\u00fcnyenizde ka\u00e7 ki\u015fi \u00e7al\u0131\u015f\u0131yor?<\/strong><\/h3>\n<p>Haz\u0131r giyim sekt\u00f6r\u00fcn\u00fcn \u00f6nc\u00fc markalar\u0131ndan DeFacto olarak online dahil 90\u2019\u0131 a\u015fk\u0131n \u00fclkede 500\u2019den fazla ma\u011fazam\u0131zla 14 bin ki\u015filik \u00e7ok k\u00fclt\u00fcrl\u00fc geni\u015f bir aileden olu\u015fan bir yap\u0131lanmam\u0131z var. 2003 y\u0131l\u0131nda faaliyetlerine ba\u015flayan \u015firketimiz, perakende sekt\u00f6r\u00fcne getirdi\u011fi yeniliklerle yaln\u0131zca bir moda markas\u0131 olman\u0131n \u00f6tesinde bir teknoloji \u015firketi olarak faaliyetlerini s\u00fcrd\u00fcr\u00fcyor. Yakla\u015f\u0131k 250 ki\u015filik g\u00fc\u00e7l\u00fc m\u00fchendis kadromuzla, ihtiya\u00e7 duydu\u011fumuz teknolojiyi DeFacto Teknoloji \u015firketimizle kendi b\u00fcnyemizde \u00fcreterek katma de\u011fer yarat\u0131yoruz. Bu, sekt\u00f6r\u00fcm\u00fcz a\u00e7\u0131s\u0131ndan hem vizyoner bir yakla\u015f\u0131m\u0131 hem de moda ile teknolojiyi birbirine entegre edebilen bir insan kaynaklar\u0131 anlay\u0131\u015f\u0131n\u0131 temsil ediyor.<\/p>\n<h3><strong>Firman\u0131zdaki \u0130K departman\u0131 hangi s\u00fcre\u00e7leri y\u00f6netiyor? <\/strong><\/h3>\n<p>G\u00fcn\u00fcm\u00fczde biliyorsunuz art\u0131k insan kaynaklar\u0131 fonksiyonu sadece bir destek fonksiyonu olmaktan ziyade, do\u011frudan \u015firketin stratejilerini belirleyen, bu stratejilere etki eden, \u015fekillendiren bir konumda\u2026<\/p>\n<p>DeFacto \u0130nsan Kaynaklar\u0131 olarak do\u011frudan CEO\u2019ya ba\u011fl\u0131 bir ba\u015fkanl\u0131k olarak konumlan\u0131yoruz. Bizim organizasyondaki bu konumlanmam\u0131z da do\u011frudan \u0130K olarak organizasyondaki stratejik \u00f6nemimizi g\u00f6steriyor asl\u0131nda.<\/p>\n<p>\u0130nsan Kaynaklar\u0131 olarak mevcut yap\u0131lanmam\u0131zda Yetenek Kazan\u0131m\u0131, \u0130K \u0130\u015f Ortakl\u0131\u011f\u0131, Akademi ve Yetenek Y\u00f6netimi, Performans Y\u00f6netimi, Organizasyonel Geli\u015fim, Bordro ve \u00d6zl\u00fck \u0130\u015fleri, Mutluluk ve \u0130\u00e7 \u0130leti\u015fim, \u0130K Projeleri, \u0130dari \u0130\u015fler ve \u0130\u015f Sa\u011fl\u0131\u011f\u0131 ve G\u00fcvenli\u011fi birimleri yer al\u0131yor.<\/p>\n<h3><strong>Sekt\u00f6r\u00fcn\u00fcze \u00f6zel adaylar\u0131 se\u00e7erken hangi niteliklere \u00f6nem veriyorsunuz? <\/strong><\/h3>\n<p>Bildi\u011finiz gibi perakende sekt\u00f6r\u00fc inan\u0131lmaz bir dinamizm ve hareket i\u00e7eriyor. Her \u015feyden ve t\u00fcm yetkinliklerden \u00f6nce perakendenin bu dinamizmine ayak uydurabilecek, DeFacto k\u00fclt\u00fcr\u00fcne ve kurumsal de\u011ferlerine adaptasyon anlam\u0131nda sorun ya\u015famayacak adaylar\u0131 b\u00fcnyemize katmay\u0131 \u00f6nemsiyoruz. Bunun i\u00e7in adaylar\u0131m\u0131za uygulad\u0131\u011f\u0131m\u0131z envanter ve m\u00fclakatlarda k\u00fclt\u00fcrel uyum bizler i\u00e7in \u00f6nemli bir kriter olarak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor. Yetkinliklerimizde de \u00f6\u011frenme \u00e7evikli\u011fi, duygusal zeka ve problem \u00e7\u00f6zme \u00f6ne \u00e7\u0131kan yetkinliklerimiz diyebiliriz.<\/p>\n<h3><strong>\u00c7al\u0131\u015fanlar\u0131n\u0131za y\u00f6nelik motivasyon uygulamalar\u0131n\u0131z\u0131 anlat\u0131r m\u0131s\u0131n\u0131z? \u00d6zellikle pandemi d\u00f6neminde \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 artt\u0131rmak ad\u0131na hangi uygulamalar\u0131 hayata ge\u00e7irdiniz?<\/strong><\/h3>\n<p>\u015eirketimizde pek \u00e7ok yenilik\u00e7i insan kaynaklar\u0131 uygulamalar\u0131 ve programlar\u0131 oldu\u011fundan s\u00f6z etmi\u015ftim. Bunlardan ilki DeFacto\u2019da mutlulu\u011fa verilen \u00f6neminin alt\u0131n\u0131n \u00e7izildi\u011fi, 2011 y\u0131l\u0131nda kurulan \u201cMutluluk M\u00fcd\u00fcrl\u00fc\u011f\u00fc\u201d. Mutluluk M\u00fcd\u00fcrl\u00fc\u011f\u00fc alt\u0131nda \u201cMutluluk Bize Yak\u0131\u015f\u0131r Program\u0131\u201dn\u0131 hayata ge\u00e7irdik. Mutluluk Bize Yak\u0131\u015f\u0131r Program\u0131 ile amac\u0131m\u0131z; a\u015fa\u011f\u0131daki konularda yarat\u0131c\u0131, \u00e7al\u0131\u015fanlara &#8220;Wow&#8221; dedirtecek, \u015firket iklimini ve k\u00fclt\u00fcr\u00fcn\u00fc olumlu anlamda destekleyecek, en \u00f6nemlisi \u00e7al\u0131\u015fanlar\u0131n g\u00fcl\u00fcmsemesine ve mutlu olmas\u0131na olanak sa\u011flayacak faaliyetleri hayata ge\u00e7irmek. Bu uygulamalar\u0131m\u0131z\u0131 \u00f6d\u00fcllerle de ta\u00e7land\u0131rd\u0131k ve \u201cGreat Place to Work\u201d\u00fcn En iyi \u0130\u015fverenler ara\u015ft\u0131rmas\u0131nda, \u201cT\u00fcrkiye\u2019nin 2016 y\u0131l\u0131ndaki En \u0130yi \u0130\u015fvereni\u201d se\u00e7ildik.\u00a0 Ayr\u0131ca sa\u011fl\u0131kl\u0131 ya\u015fam uygulamalar\u0131m\u0131zla \u201c\u00c7al\u0131\u015fan Sa\u011fl\u0131\u011f\u0131 ve \u0130\u015f G\u00fcvenli\u011fi \u00d6zel \u00d6d\u00fcl\u00fc\u201dne lay\u0131k g\u00f6r\u00fclerek iki \u00f6d\u00fcl birden ald\u0131k. D\u00fcnyan\u0131n en \u00f6nemli dan\u0131\u015fmanl\u0131k \u015firketlerinden biri olan Brandon Hall taraf\u0131ndan d\u00fczenlenen \u0130nsan Kaynaklar\u0131 M\u00fckemmellik \u00d6d\u00fclleri\u2019nde 2016 y\u0131l\u0131nda \u201cMutluluk Bize Yak\u0131\u015f\u0131r\u201d program\u0131m\u0131zla sekt\u00f6rde bu \u00f6d\u00fcl\u00fc alan ilk firma olduk.<\/p>\n<p>Pandemi d\u00f6nemi hepimiz i\u00e7in getirdi\u011fi belirsizlik ve endi\u015feler sebebiyle zorlu ba\u015flad\u0131. \u201cMutluluk Bize Yak\u0131\u015f\u0131r\u201d program\u0131m\u0131z\u0131 \u00f6zellikle bu d\u00f6nemde de devam ettirmeye \u00f6zen g\u00f6sterdik. \u00d6zellikle pandemi d\u00f6neminin ilk ba\u015flar\u0131nda ve sonras\u0131nda \u00e7al\u0131\u015fanlar\u0131m\u0131za destek olmak, bu d\u00f6nemi psikolojik olarak rahat ge\u00e7irmelerini sa\u011flamak amac\u0131yla Y\u0131lmazl\u0131k, Duygusal Sa\u011flaml\u0131k ve Esneklik, Belirsizlikleri Y\u00f6netmek, Stres Y\u00f6netimi, Mindfulness, Sanal Platformlarda Dinleme ve Odaklanma, \u015eefkat ve \u00d6z\u015fefkat vb. bir\u00e7ok webinar d\u00fczenledik, aileleriyle birlikte kat\u0131labilecekleri Do\u011fal Cilt Bak\u0131m At\u00f6lyesi, Kahve At\u00f6lyesi, Aromaterapi, Yemek Yap\u0131m\u0131, Ya\u015fam\u0131m\u0131z\u0131 G\u00fczelle\u015ftirmek gibi bir\u00e7ok farkl\u0131 konuda at\u00f6lyeler d\u00fczenledik. Ayr\u0131ca birbirimizden ayr\u0131 kald\u0131\u011f\u0131m\u0131z bu d\u00f6nemde ekip etkile\u015fimi kaybetmemek i\u00e7in daha \u00f6nce y\u00fcz y\u00fcze ger\u00e7ekle\u015ftirdi\u011fimiz oyun yar\u0131\u015fmalar\u0131n\u0131, gezilerimizi, sosyal sorumluluk projelerimizi online olarak ger\u00e7ekle\u015ftirmeye devam ettik.<\/p>\n<p>\u0130\u015fveren markam\u0131z\u0131 g\u00fc\u00e7lendirmek, organizasyonumuzun ve en b\u00fcy\u00fck zenginli\u011fimiz olarak g\u00f6rd\u00fc\u011f\u00fcm\u00fcz insan kayna\u011f\u0131m\u0131z\u0131n yeni d\u00fcnya d\u00fczeninin gerekliliklerine h\u0131zl\u0131 adaptasyonunu sa\u011flamak, geli\u015fimi desteklemek ve sekt\u00f6re nitelikli insan kayna\u011f\u0131 yeti\u015ftirmek amac\u0131yla kurdu\u011fumuz DeFacto Business Academy\u2019de bug\u00fcne dek yakla\u015f\u0131k 195 bin programda 90 bin saate yak\u0131n e\u011fitim ger\u00e7ekle\u015ftirdik. DeFacto Business Academy \u00e7at\u0131s\u0131 alt\u0131nda e\u011fitimi te\u015fvik etmek ve motivasyonu art\u0131rmak i\u00e7in de bir \u00f6d\u00fcl program\u0131 olu\u015fturduk. \u00c7al\u0131\u015fma arkada\u015flar\u0131m\u0131z e\u011fitimleri tamamlad\u0131k\u00e7a puan ve rozet kazan\u0131yorlar ve onlar\u0131 y\u0131l sonunda s\u00fcrpriz hediyeler bekliyor.<\/p>\n<p>\u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n bir di\u011fer motivasyon kayna\u011f\u0131 ba\u015fkalar\u0131n\u0131 mutlu etmek ve iyi hissettirmek diyebilirim. T\u00fcm sosyal sorumluluk projelerimizi y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz Mutluluk El\u00e7ilerimiz ile bu d\u00f6nemde de \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 online olarak devam ettirdik. Son d\u00f6nem \u00e7al\u0131\u015fmalar\u0131m\u0131zdan \u00f6zellikle beni \u00e7ok etkileyen bir projemizi aktarmak istiyorum. Bir dernekle ortakla\u015fa y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz, yakla\u015f\u0131k 350 Mutluluk El\u00e7imizin seslendirdi\u011fi hikaye kay\u0131tlar\u0131n\u0131 uzun s\u00fcredir hastanelerde tedavi g\u00f6ren \u00e7ocuklarla bulu\u015fturduk. \u00c7ocuklardan gelen te\u015fekk\u00fcr mesajlar\u0131ndan \u00f6te bir motivasyon olamazd\u0131 san\u0131r\u0131m.<\/p>\n<h3><strong>Pandemi s\u00fcreci \u0130K uygulamalar\u0131n\u0131z\u0131 nas\u0131l \u015fekillendirdi?<\/strong><\/h3>\n<p>Pandemi, en derin etkilerini \u015f\u00fcphesiz \u00e7al\u0131\u015fma d\u00fczeni \u00fczerinde b\u0131rakt\u0131. Son y\u0131llarda insan kaynaklar\u0131 alan\u0131n\u0131n g\u00fcndeminde olan evden \u00e7al\u0131\u015fma ve <a href=\"https:\/\/www.kariyer.net\/kariyer-rehberi\/hibrit-calisma-modeli-nedir\/\" target=\"_blank\" rel=\"noopener\"><strong>hibrit<\/strong> <strong>\u00e7al\u0131\u015fmay\u0131<\/strong><\/a> bu d\u00f6nemde test etme imkan\u0131 bulduk. DeFacto olarak pandemi s\u00fcrecinde biz de dijital yetkinliklerimiz sayesinde i\u015flerimizi yeniden tasarlad\u0131k. Hibrit \u00e7al\u0131\u015fma d\u00fczenimizi kurduk, sosyal mesafe ve hijyen kurallar\u0131na en etkin \u015fekilde uyarak, d\u00fczenli ofis bulu\u015fmalar\u0131 ger\u00e7ekle\u015ftirdik. Online toplant\u0131lar, online etkinlikler ve e\u011fitimlerle ileti\u015fimi s\u00fcrekli k\u0131ld\u0131k. Bu d\u00f6nemde motivasyon kayb\u0131 ya\u015famad\u0131\u011f\u0131m\u0131z gibi pek \u00e7ok ba\u015far\u0131l\u0131 projeye imza att\u0131k. Bug\u00fcn geldi\u011fimiz noktada evden \u00e7al\u0131\u015fmaya elveri\u015fli rollerdeki \u00e7al\u0131\u015fma arkada\u015flar\u0131m\u0131z hibrit d\u00fczende \u00e7al\u0131\u015fmaya devam ediyor. Ma\u011fazalar\u0131m\u0131z ise t\u00fcketicilerimizle bulu\u015fma noktam\u0131z olarak yasal d\u00fczenlemelerle belirlenen saatler aras\u0131nda hizmete a\u00e7\u0131k.<\/p>\n<h3><strong>Yeni mezun programlar\u0131n\u0131z var m\u0131, gen\u00e7 yetenekleri \u015firketinize katmak i\u00e7in ne t\u00fcr \u00e7al\u0131\u015fmalar y\u00fcr\u00fct\u00fcyorsunuz?<\/strong><\/h3>\n<p>Talent Up Management Trainee Program\u0131m\u0131z ile merkez ofis pozisyonlar\u0131nda &#8220;Uzman kadro&#8221; yeti\u015ftirmek \u00fczere \u00fcniversiteden yeni mezun olan yetenekler i\u00e7in y\u0131l i\u00e7erisinde belirlenen d\u00f6nemlerde Ideathon\/Hackathon\/ Datathon gibi i\u015fe al\u0131m s\u00fcre\u00e7leri ile yetenekleri \u015firketimize kazand\u0131r\u0131yor ve onlar\u0131 1 y\u0131l s\u00fcren \u00e7ok kapsaml\u0131 bir e\u011fitim ve geli\u015fim program\u0131na dahil ediyoruz. Adaylar\u0131n lisans mezunu olmas\u0131 ve ileri seviyede \u0130ngilizce dil bilgisine sahip olmas\u0131 bu program i\u00e7in \u00f6n \u015fart olarak belirlendi. DeFacto\u2019da staj olanaklar\u0131 da mevcut her ne kadar pandemi itibar\u0131yla bu s\u00fcreci uygulayamam\u0131\u015f olsak da \u00f6n\u00fcm\u00fczdeki d\u00f6nemde devam edece\u011fiz.<\/p>\n<p>Markam\u0131z\u0131n sa\u011flam ad\u0131mlarla ilerledi\u011fi global yolculu\u011funda hem teknolojik altyap\u0131s\u0131n\u0131 destekleyecek hem mevcut e-ticaret dinamikleriyle daha da g\u00fc\u00e7lendirecek yetenek kazan\u0131m\u0131 projelerimizi i\u015f d\u00fcnyas\u0131 ve \u00fcniversitelerle hayata ge\u00e7irmek \u00f6n\u00fcm\u00fczdeki d\u00f6nemde \u00f6nemli bir oda\u011f\u0131m\u0131z olacak.<\/p>\n<h3><strong>Gelecek d\u00f6nemdeki projeleriniz aras\u0131nda neler var?<\/strong><\/h3>\n<p>Pandemi d\u00f6neminde de\u011fi\u015fime eskisinden \u00e7ok daha h\u0131zl\u0131 bir \u015fekilde adapte olmay\u0131 \u00f6\u011frendik. \u0130\u015fe al\u0131m g\u00f6r\u00fc\u015fmelerinden strateji toplant\u0131lar\u0131na, e\u011fitimlerden i\u00e7 ileti\u015fim etkinliklerine bir\u00e7ok insan kaynaklar\u0131 s\u00fcrecimizin tamam\u0131n\u0131 \u00e7ok h\u0131zl\u0131 bir \u015fekilde hem online platforma ta\u015f\u0131d\u0131k hem de s\u00fcre\u00e7lerini dijitalle\u015ftirdik. Teknolojik altyap\u0131 \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 h\u0131zland\u0131rd\u0131k, yat\u0131r\u0131mlar\u0131m\u0131z\u0131 bu y\u00f6nde artt\u0131rd\u0131k. Bu s\u00fcre\u00e7 gelecek d\u00f6nemde de tam h\u0131z devam edecek diyebilirim. Teknoloji \u00e7at\u0131s\u0131nda \u00e7al\u0131\u015fmaya devam etti\u011fimiz dashboard tasar\u0131mlar\u0131, robotik s\u00fcre\u00e7 otomasyonlar\u0131, chatbot gibi \u00e7ok \u00f6nemli projeler g\u00fcndemimizde. Yap\u0131lan bu teknolojik geli\u015ftirmeler ve yat\u0131r\u0131mlar akabinde insan ve k\u00fclt\u00fcr de\u011fi\u015fimi de beraberinde getiriyor. Bu ba\u011flamda liderlik k\u00fclt\u00fcr\u00fc, agile d\u00f6n\u00fc\u015f\u00fcm ve veri odakl\u0131 k\u00fclt\u00fcr d\u00f6n\u00fc\u015f\u00fcm\u00fc \u00f6nemli odak alanlar\u0131m\u0131z. Gen\u00e7 yetenek kazan\u0131mlar\u0131 projelerimiz, \u0130K analiti\u011fi ve mutluluk y\u00f6netimi ile ilgili \u00e7al\u0131\u015fmalar\u0131m\u0131z da derinle\u015fmeye devam edecek.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID12632\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"12632\"\n         id=\"da-reactions-slot-post-12632\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>DeFacto \u0130nsan Kaynaklar\u0131 B\u00f6l\u00fcm Ba\u015fkan\u0131 Ye\u015fim \u00c7okeker; \u015firketin i\u015fe al\u0131m s\u00fcre\u00e7lerini, yeni d\u00f6nemdeki \u0130K uygulamalar\u0131n\u0131, \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 \u00e7al\u0131\u015fmalar\u0131n\u0131 ve daha pek \u00e7ok merak edilen konuyu \u0130K Blog okurlar\u0131 i\u00e7in anlatt\u0131. Yap\u0131lanman\u0131z hakk\u0131nda bilgi alabilir miyiz? \u015eu an b\u00fcnyenizde ka\u00e7 ki\u015fi \u00e7al\u0131\u015f\u0131yor? 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