{"id":13957,"date":"2022-08-29T09:00:49","date_gmt":"2022-08-29T06:00:49","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=13957"},"modified":"2024-08-12T11:59:08","modified_gmt":"2024-08-12T08:59:08","slug":"google-deneyiminden-sirketlere-oneriler","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/google-deneyiminden-sirketlere-oneriler\/","title":{"rendered":"Google deneyiminden \u015firketlere \u00f6neriler"},"content":{"rendered":"<p><strong>Google, hayata ge\u00e7irdi\u011fi \u0130K uygulamalar\u0131yla \u015firketiniz i\u00e7in de ilham kayna\u011f\u0131 olabilir. \u00c7al\u0131\u015fan Ba\u011fl\u0131l\u0131\u011f\u0131 Uzman\u0131 &amp; Profesyonel Ko\u00e7 Bertay Fi\u015fek\u00e7i, konunun detaylar\u0131n\u0131 sizin i\u00e7in yaz\u0131m\u0131zda anlat\u0131yor.<\/strong><\/p>\n<p>Google zor bir pazarda \u00f6nemli bir sorunu (internette arad\u0131\u011f\u0131m\u0131z\u0131 hemen bulmak) \u00e7\u00f6zmek i\u00e7in kurulduktan sonra \u00e7ok k\u0131sa s\u00fcrede ani &amp; b\u00fcy\u00fck i\u015fe al\u0131mlarla b\u00fcy\u00fcyerek insan kaynaklar\u0131 alan\u0131nda \u00f6nemli deneyimler sunmaya ba\u015flad\u0131. Tabii, \u00e7al\u0131\u015fanlara &#8220;maa\u015f + imkanlar + yan haklar&#8221; konusunda neredeyse &#8220;s\u0131n\u0131rs\u0131z&#8221; olan bir organizasyonun insan kaynaklar\u0131 tasar\u0131m\u0131, deneyimi ve buradan \u00fclkemiz ko\u015fullar\u0131na g\u00f6re \u00e7\u0131karabilece\u011fimiz sonu\u00e7lar ilgimi \u00e7ekti. Bu yaz\u0131mda <strong>\u201cWork Rules\u201d<\/strong> kitab\u0131ndan notlar\u0131 payla\u015faca\u011f\u0131m.<\/p>\n<p>T\u00fcm kitab\u0131 okuduktan sonra buradaki yakla\u015f\u0131mlar\u0131n ve \u00f6nerilerin \u00f6zellikle start up firmalar\u0131n k\u00fclt\u00fcrlerini olu\u015fturma d\u00f6neminde kullan\u0131labilece\u011fini d\u00fc\u015f\u00fcnd\u00fcm. Tabii \u015fu anda hangi b\u00fcy\u00fckl\u00fckte olursa olsun t\u00fcm \u015firketlerin bu deneyim ve p\u00fcf noktalar\u0131ndan alabilecekleri, \u00f6\u011frenebilecekleri, hemen yar\u0131n uygulamaya koyabilecekleri felsefik ve pratik \u015feyler var. Yazar Laszlo Bock, &#8220;High Freedom Environment&#8221; (Y\u00fcksek \u00f6zg\u00fcrl\u00fck ortam\u0131) tan\u0131m\u0131 yapt\u0131ktan ve Google&#8217;da ya\u015fad\u0131klar\u0131n\u0131 anlatt\u0131ktan sonra di\u011fer firmalar\u0131n istiyorlarsa, bu y\u00fcksek \u00f6zg\u00fcrl\u00fck ortam\u0131n\u0131 yaratabileceklerini anlat\u0131yor ve bununla ilgili kendince en \u00f6nemli buldu\u011fu konular\u0131 listeliyor. Buyurun, beraber bakal\u0131m\u2026<\/p>\n<h2><strong>\u0130\u015fe anlam kat\u0131n &#8211; \u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131n i\u015flerini anlamland\u0131rmas\u0131n\u0131 sa\u011flay\u0131n<\/strong><\/h2>\n<p>Uyku d\u0131\u015f\u0131nda hayat\u0131m\u0131z\u0131n yar\u0131s\u0131n\u0131 i\u015fimizde, i\u015f arkada\u015flar\u0131m\u0131zla ge\u00e7iriyoruz. K\u00e2r amac\u0131 g\u00fctmeyen, bir ama\u00e7 u\u011fruna bir araya gelmi\u015f dernek &amp; vak\u0131f gibi organizasyonlar bu &#8220;anlam&#8221; ihtiyac\u0131n\u0131 daha net \u015fekilde kavram\u0131\u015flar ve bunu daha s\u0131k \u00e7al\u0131\u015fanlar\u0131yla payla\u015f\u0131yorlar. \u00c7ok say\u0131da i\u015f yerinde orada \u00e7al\u0131\u015fman\u0131n ay sonunda maa\u015f almakla e\u015fde\u011fer g\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc g\u00f6r\u00fcyoruz. \u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131n yapt\u0131\u011f\u0131 i\u015fin fayda sa\u011flad\u0131\u011f\u0131 insanlar &amp; gruplar ile k\u00fc\u00e7\u00fck de olsa bir ba\u011f\u0131n\u0131 kurmak hem onlar\u0131n i\u015flerinde anlam bulmas\u0131n\u0131 kolayla\u015ft\u0131r\u0131r, hem de verimliliklerini artt\u0131r\u0131r.<\/p>\n<p><strong>Lider olarak yapabilece\u011finiz<\/strong>: \u015eirketin net bir misyonu olmas\u0131n\u0131 sa\u011flamak, misyonu m\u00fcmk\u00fcnse \u00e7al\u0131\u015fanlar\u0131n\u0131zla birlikte yazmak ve s\u0131k s\u0131k yapt\u0131\u011f\u0131n\u0131z i\u015fi, ald\u0131\u011f\u0131n\u0131z kararlar\u0131 bu misyona ba\u011flamak.<\/p>\n<p><strong>\u00d6rnek:<\/strong> Sa\u011fl\u0131k sekt\u00f6r\u00fcnde m\u00fc\u015fteriyi ve sahadaki ortam\u0131 g\u00f6rmeyen ofis ekibini bir hastane gezisine \u00e7\u0131karmak ve firman\u0131n satt\u0131\u011f\u0131 cihazlar\u0131n sahada nas\u0131l bir i\u015flev g\u00f6rd\u00fcklerini g\u00f6rmelerini sa\u011flamak.<\/p>\n<h2><strong>\u00c7al\u0131\u015fanlar\u0131n\u0131za g\u00fcvenin<\/strong><\/h2>\n<p>\u015eirketinizi yeni kurdunuz, ekibinizle ilk sat\u0131\u015flar\u0131n\u0131z\u0131 ve ilk d\u00fczenli i\u015flerinizi yaratt\u0131n\u0131z, b\u00fcy\u00fcmeye ba\u015fl\u0131yorsunuz. \u0130\u015fe yeni ald\u0131\u011f\u0131n\u0131z \u00e7al\u0131\u015fanlara g\u00fcvenmekle i\u015fe ba\u015flayabilirsiniz. \u0130nsanlar\u0131n temelde &#8220;iyi&#8221; olduklar\u0131na inan\u0131yorsan\u0131z, bunu \u015firket k\u00fclt\u00fcr\u00fcn\u00fcze yans\u0131tabilirsiniz. Yeni kararlarla ilgili \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n s\u00fcrece tam kat\u0131l\u0131m\u0131n\u0131 ve tam bilgilendirilmelerini sa\u011flayabilirsiniz, bu onlara g\u00fcven verir. S\u00f6yledikleriniz ile yapt\u0131klar\u0131n\u0131z\u0131n fark\u0131 bu g\u00fcveni yans\u0131ts\u0131n. \u015eu anda k\u00fclt\u00fcr\u00fcn\u00fcz\u00fcn bu noktada olmad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnebilirsiniz, k\u00fc\u00e7\u00fck ad\u0131mlarla ba\u015flayabilirsiniz, a\u015fa\u011f\u0131da bir \u00f6neri sunuyorum. Sonunda \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n &#8220;\u00e7al\u0131\u015fan&#8221; gibi de\u011fil, kendi \u015firketleri gibi davranmas\u0131n\u0131, hissetmesini ve sahiplenmesini istiyorsunuz, bunun yolu i\u015fte bu g\u00fcveni sa\u011flamakt\u0131r.<\/p>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> Okuyaca\u011f\u0131n\u0131z\u0131 garanti etti\u011finiz bir &#8220;\u00d6neri Kutusu&#8221; ba\u015flatmak. \u0130simli veya isimsiz \u00e7al\u0131\u015fanlar\u0131n \u00f6nerilerini almak ve bu \u00f6nerilerle ilgili bir sohbet toplant\u0131s\u0131 d\u00fczenlemek. T\u00fcm \u015firket \u00e7al\u0131\u015fanlar\u0131n\u0131n size do\u011frudan soru sormalar\u0131n\u0131 ve fikirlerini savunmalar\u0131n\u0131 sa\u011flamak, a\u00e7\u0131k y\u00fcreklilik ve yarg\u0131s\u0131zca \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131 dinlemek.<\/p>\n<p><strong>\u00d6rnek:<\/strong> \u015eirket i\u00e7inde bir gruba bir proje ile ilgili tam \u00f6zg\u00fcrl\u00fck tan\u0131mak&#8230; \u00d6rne\u011fin; bir konuda t\u00fcm \u00e7al\u0131\u015fanlar\u0131n g\u00f6r\u00fc\u015f\u00fcn\u00fcn al\u0131n\u0131p ona g\u00f6re bir uygulama yap\u0131lmas\u0131 i\u00e7in onlar\u0131 tam yetkilendirmek. (yani &#8220;ipleri&#8221; biraz \u00e7al\u0131\u015fanlar\u0131n\u0131za vermek)<\/p>\n<h2><strong>Sizden daha iyi ve kaliteli \u00e7al\u0131\u015fanlar\u0131 i\u015fe al\u0131n<\/strong><\/h2>\n<p>\u0130\u015fe al\u0131mda sekt\u00f6r, b\u00f6lge ve \u00fclke dinamikleri sizin \u015firketiniz i\u00e7in uygun olmayabilir. Bazen &#8220;s\u00fcrat&#8221; &#8220;kalite&#8221;nin \u00f6n\u00fcne ge\u00e7ebilir. Yazar bu konuya uzun b\u00f6l\u00fcmler ay\u0131rm\u0131\u015f ve \u00f6neminin alt\u0131n\u0131 \u00e7izmi\u015f. Diyor ki;<\/p>\n<p>K\u00f6t\u00fc bir i\u015fe al\u0131m karar\u0131 <strong><a href=\"https:\/\/www.kariyer.net\/kariyer-rehberi\/motivasyonunu-dusuren-toksik-ekip-uyeleri-ile-nasil-basa-cikarsin\/\" target=\"_blank\" rel=\"noopener\">toksik<\/a><\/strong> olabilir, sadece kendi performans\u0131n\u0131 mahvetmekle kalmaz ayn\u0131 zamanda etraf\u0131ndaki ekibin de enerjisini, havas\u0131n\u0131, moralini ve performans\u0131n\u0131 d\u00fc\u015f\u00fcrebilir.<\/p>\n<p>\u0130\u015fe al\u0131mlarda objektif kriterleri \u00f6nceden belirleyip, bir grubun karar\u0131yla ilerlemenizi \u00f6neriyor yazar. B\u00f6ylece s\u00fcre\u00e7 hem takip edilebilir hem de daha do\u011fru kararlar verilebilir. Google&#8217;\u0131n yapt\u0131\u011f\u0131 \u00f6nemli farkl\u0131 uygulamalardan biri, m\u00fcd\u00fcrlerin tek ba\u015f\u0131na i\u015fe al\u0131m yapma otoritesini bir gruba ge\u00e7irmek olmu\u015f \u00f6rne\u011fin.<\/p>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> Yava\u015f olma pahas\u0131na sizden daha kaliteli \u00e7al\u0131\u015fanlar\u0131 i\u015fe alma konusunda duyarl\u0131 olun.<\/p>\n<p><strong>\u00d6rnek:<\/strong> CV&#8217;lerdeki &#8220;isim&#8221; hanesi silinebilir, i\u015fe al\u0131mlarda \u00e7al\u0131\u015fan\u0131n birlikte olaca\u011f\u0131 ekip birlikte karar verebilir.<\/p>\n<h2><strong>Geli\u015fim ile performans y\u00f6netimini birbirine kar\u0131\u015ft\u0131rmay\u0131n<\/strong><\/h2>\n<p>Kendi zay\u0131f noktalar\u0131 ile kar\u015f\u0131la\u015fmak kimseyi mutlu etmez hatta gerginlik yarat\u0131r. E\u011fer ele\u015ftiriyi \u00e7al\u0131\u015fan\u0131 etkileyecek bir &#8220;sonuca&#8221; ba\u011fl\u0131 hale getirirseniz ve e\u011fer \u00e7al\u0131\u015fanlar hedeflerine ula\u015famazlarsa profesyonel ve ekonomik olarak kayba u\u011frayacaklar\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcrlerse \u00f6\u011frenme ve geli\u015fme yerine arg\u00fcmanlar geli\u015ftireceklerdir. Geli\u015fim diyaloglar\u0131n\u0131 &#8220;g\u00fcven&#8221; i\u00e7inde yapmak son derece \u00f6nemlidir. \u00c7al\u0131\u015fan\u0131n &#8220;tehdit&#8221; ve &#8220;kay\u0131p&#8221; duygusu olmadan ve kendini savunma ihtiyac\u0131 hissetmeden bu diyalo\u011fun i\u00e7inde olmas\u0131 sonucu \u00e7ok daha iyi hale getirecektir.<\/p>\n<p>Geli\u015fim diyalo\u011funu performans g\u00f6r\u00fc\u015fmelerinden ay\u0131r\u0131p, s\u00fcreci ve geli\u015fim ihtiya\u00e7lar\u0131n\u0131 konu\u015fman\u0131z\u0131 \u00f6neriyorum. Bu iyi \u015fekilde yap\u0131l\u0131rsa hi\u00e7bir geli\u015fim diyalo\u011funda s\u00fcrpriz olmaz. Ekip lideri ve \u00e7al\u0131\u015fan y\u0131l boyunca belli bir s\u0131kl\u0131kta geli\u015fimi konu\u015fmu\u015f oldu\u011fundan, \u00e7al\u0131\u015fan y\u0131l boyunca desteklenmi\u015f hisseder.<\/p>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> Performans Y\u00f6netimi s\u00fcreci ile Geli\u015fim S\u00fcrecini ay\u0131rma y\u00f6n\u00fcnde bir liderlik yakla\u015f\u0131m\u0131 g\u00f6sterin.<\/p>\n<p><strong>\u00d6rnek<\/strong>: Her toplant\u0131dan sonra &#8220;Senin daha ba\u015far\u0131l\u0131 olabilmen i\u00e7in ne yapabilirim? yakla\u015f\u0131m\u0131 i\u00e7inde &#8220;g\u00fcven&#8221; dolu bir geli\u015fim diyalo\u011funu \u015firkete yerle\u015ftirebilirsiniz.<\/p>\n<h2><strong>En iyilere ve en \u00e7ok geli\u015fmesi gerekenlere odaklan\u0131n<\/strong><\/h2>\n<p>\u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131 yak\u0131ndan izleyin. En iyi performans g\u00f6steren \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n &#8220;kopyalanmas\u0131&#8221; veya &#8220;ba\u015far\u0131lar\u0131na nas\u0131l ula\u015ft\u0131klar\u0131n\u0131n&#8221; payla\u015f\u0131mlar\u0131 \u00e7ok i\u015fe yarayabilir. Generalistlerle birlikte belli bir konuda \u00f6zel becerileri olanlar\u0131 da takip edin ve bilin. \u00d6rne\u011fin; sadece en \u00e7ok sat\u0131\u015f yapan\u0131 de\u011fil, belli b\u00fcy\u00fckl\u00fckteki m\u00fc\u015fterilere en \u00e7ok sat\u0131\u015f yapan \u00e7al\u0131\u015fan\u0131n\u0131z\u0131 da bilin ve takip edin. Bunu yapt\u0131ktan sonra bu ba\u015far\u0131l\u0131 \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n sadece i\u00e7eride bilinmesini sa\u011flamakla kalmay\u0131n, onlar\u0131n ba\u015far\u0131s\u0131 etraf\u0131nda bir &#8220;check list&#8221; de yaratmaya gayret edin. Bir sonraki a\u015famada onlar\u0131 &#8220;\u00f6\u011fretmen&#8221; olarak de\u011ferlendirmeyi deneyin. Bir sat\u0131\u015f e\u011fitiminde ekip ve \u00e7al\u0131\u015fanlar, en \u00e7ok sat\u0131\u015f yapan \u00e7al\u0131\u015fandan p\u00fcf noktalar\u0131 duymak isteyecek ve ilgiyle dinleyeceklerdir.<\/p>\n<p>En d\u00fc\u015f\u00fck performans g\u00f6steren \u00e7al\u0131\u015fanlar\u0131n\u0131za da yap\u0131c\u0131 ve \u015fevkatle davran\u0131n, becerilerinin uygun olmad\u0131\u011f\u0131 bir rolde olabilirler. Onlar\u0131n \u00f6\u011frenmeleri ve yeni roller bulmalar\u0131 i\u00e7in onlar\u0131 te\u015fvik edin. Fakat de\u011fi\u015fmeyen, geli\u015fmeyen, ele\u015ftiri de kald\u0131ramayan ve s\u00fcrekli d\u00fc\u015f\u00fck performans g\u00f6steren \u00e7al\u0131\u015fanlar\u0131n\u0131z ile de yollar\u0131n\u0131z\u0131 ay\u0131rmay\u0131 d\u00fc\u015f\u00fcn\u00fcn&#8230; Onlar kendi becerileri i\u00e7inde daha iyi bir i\u015f\/rol bulabilirler.<\/p>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> En ba\u015far\u0131l\u0131 \u00e7al\u0131\u015fanlar\u0131n kendi performanslar\u0131n\u0131 anlatt\u0131klar\u0131 30 dakikal\u0131k k\u00fc\u00e7\u00fck konu\u015fmalar organize edebilirsiniz.<\/p>\n<p><strong>\u00d6rnek:<\/strong> Performans de\u011ferlendirme sistemine g\u00f6re en altta yer alan belli say\u0131da \u00e7al\u0131\u015fanlar i\u00e7in bir mentorluk program\u0131 olabilir.<\/p>\n<h2><strong>K\u00fc\u00e7\u00fck ve \u00e7ok d\u00fc\u015f\u00fck maliyetli hizmetlerle \u00e7al\u0131\u015fanlar\u0131n\u0131za dokunun<\/strong><\/h2>\n<p>Google&#8217;\u0131n \u00e7ekicili\u011fi, \u00e7al\u0131\u015fan say\u0131s\u0131 ve imkanlar\u0131 d\u00fc\u015f\u00fcn\u00fcld\u00fc\u011f\u00fcnde \u00e7ok say\u0131da hizmete \u00fccretsiz veya \u00e7ok d\u00fc\u015f\u00fck maliyetle ula\u015fabilmesi normal g\u00f6r\u00fcn\u00fcyor de\u011fil mi? Ancak bunu bir kabul edilmi\u015f ger\u00e7ek olarak almay\u0131p, kendi \u015firketinizin b\u00fcy\u00fckl\u00fc\u011f\u00fc, al\u0131m pazarl\u0131\u011f\u0131 g\u00fcc\u00fc ve \u00e7al\u0131\u015fan say\u0131s\u0131n\u0131 kullanarak \u00e7ok say\u0131da k\u00fc\u00e7\u00fck ve d\u00fc\u015f\u00fck maliyetli fikri hayata ge\u00e7irebilirsiniz. Birka\u00e7 \u00f6rnek vermek gerekirse;<\/p>\n<ul>\n<li>Size ait ofis alanlar\u0131nda tedarik\u00e7i firmalar\u0131n; kuru temizleme, organik yiyecek al\u0131m\u0131, ara\u00e7 hizmetleri gibi \u00f6zel fiyatlarla hizmetlerini sunmalar\u0131. Bir start up firma yeni \u00fcr\u00fcn\u00fcn\u00fc denemek i\u00e7in sizin ofisinizi ve \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131 kullanabilir \u00f6rne\u011fin. Bu konuda \u00e7ok b\u00fcy\u00fck potansiyel oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyorum.<\/li>\n<li>Anne baban\u0131z\u0131 ofise getirme g\u00fcn\u00fc &#8211; topluluk duygusunu destekler.<\/li>\n<li>\u015eirket i\u00e7inde ilgi alanlar\u0131na g\u00f6re kul\u00fcpler olu\u015fturma &#8211; toplulu\u011fa kar\u015f\u0131 konu\u015fma, bisiklet, kitap kul\u00fcpleri vb.<\/li>\n<li>\u00c7al\u0131\u015fanlar bir yard\u0131m kampanyas\u0131 d\u00fczenlemeyi d\u00fc\u015f\u00fcnd\u00fcklerinde \u015firket k\u00fc\u00e7\u00fck bir maliyet \u00fcstlenerek bu \u00e7abaya destek olabilir.<\/li>\n<li>K\u00fc\u00e7\u00fck mutfak alanlar\u0131 yaratmak.<\/li>\n<li>D\u0131\u015far\u0131dan konusunda uzman bir konu\u015fmac\u0131n\u0131n gelmesi ve t\u00fcm firmaya faydal\u0131 olabilece\u011fi bir konu\u015fma yapmas\u0131. \u00c7ok say\u0131da uzman bu t\u00fcr konu\u015fmalar\u0131 \u00fccretsiz yapabilir.<\/li>\n<li>\u00c7al\u0131\u015fanlar\u0131n i\u015f d\u0131\u015f\u0131ndaki uzmanl\u0131k ve beceri geli\u015fimlerini desteklemek. \u00d6rne\u011fin; varsa bir meditasyon uzman\u0131 di\u011fer \u00e7al\u0131\u015fanlarla meditasyon oturumlar\u0131 yapabilir.<\/li>\n<li>&#8220;B\u00fcrokrasi Yok ediciler&#8221; veya benzer isimde bir yar\u0131\u015fma yaparak, \u00e7al\u0131\u015fanlardan s\u00fcre\u00e7 iyile\u015ftirme \u00f6nerileri alarak ve uygulayarak k\u00fc\u00e7\u00fck bir hediye verebilirsiniz. Herkes kazan\u0131r.<\/li>\n<li>Masaj imkan\u0131 veya k\u0131sa \u00f6\u011flen uykusu i\u00e7in mini alanlar olu\u015fturma ve benzeri, T\u00fcrkiye&#8217;den bulunabilecek fikirler&#8230;<\/li>\n<\/ul>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> Yukar\u0131daki listeye bak\u0131p size uygun olan\u0131 ba\u015flatabilirsiniz.<\/p>\n<h2><strong>K\u00fc\u00e7\u00fck hat\u0131rlatmalar ile b\u00fcy\u00fck verimlilik geli\u015fimi sa\u011flay\u0131n<\/strong><\/h2>\n<p>Google veri \u00fczerine bir firma&#8230; Yapt\u0131klar\u0131 her denemenin sonu\u00e7lar\u0131n\u0131 verilere g\u00f6re de\u011ferlendiriyorlar. Bir program uygulay\u0131p hemen ard\u0131ndan anketler yap\u0131yorlar ve \u00e7\u0131kan sonuca g\u00f6re i\u015fe yarayan yakla\u015f\u0131mlar\u0131 rutin \u015fekline getiriyorlar. Genel bir yakla\u015f\u0131mla &#8220;k\u00fc\u00e7\u00fck hat\u0131rlatmalar\u0131n&#8221; \u00e7al\u0131\u015fanlar\u0131n verimlili\u011finde, finansal gelirlerinde, i\u015f sonu\u00e7lar\u0131nda \u00e7ok daha iyi sonu\u00e7lar getirdi\u011fini g\u00f6rm\u00fc\u015fler&#8230; Bunun \u00fczerine bu yakla\u015f\u0131m\u0131 geni\u015fletmek ve hangi konularda i\u015fe yarayaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorlarsa k\u0131sa pilot \u00e7al\u0131\u015fmalar ile denemeler yapm\u0131\u015flar. \u00d6rne\u011fin, ABD&#8217;deki emeklilik fonlar\u0131 ile ilgili at\u0131lan bir hat\u0131rlatma e-postas\u0131 ortalama bir Google \u00e7al\u0131\u015fan\u0131n\u0131n ayn\u0131 oranda biriktirmeye devam etmesi halinde $262k daha fazla bir emeklilik ikramiyesi biriktirmesine olanak sa\u011flam\u0131\u015f.<\/p>\n<p>Di\u011fer bir \u00f6rnek de yeni i\u015fe ba\u015flayan \u00e7al\u0131\u015fanlarla ilgili. \u00d6zellikle i\u015fe adaptasyon s\u00fcrecinin etkinli\u011fini artt\u0131rma yolunda \u00e7al\u0131\u015fan i\u015fe ba\u015flamadan bir gece \u00f6nce m\u00fcd\u00fcr\u00fcne ve \u00e7al\u0131\u015fana at\u0131lacak birer e-postan\u0131n \u00f6nemli faydas\u0131 oldu\u011funu ke\u015ffetmi\u015fler. Bu k\u00fc\u00e7\u00fck yap\u0131lacaklar listesi e-postas\u0131 \u00e7ok i\u015fe yaram\u0131\u015f. Burada m\u00fcd\u00fcre ve \u00e7al\u0131\u015fana yollanan listelerde neler oldu\u011funu da payla\u015fmak istiyorum:<\/p>\n<p>M\u00fcd\u00fcre giden e-postada \u015f\u00f6yle bir liste var:<\/p>\n<ul>\n<li>Yeni \u00e7al\u0131\u015fan\u0131n\u0131zla bir rol &#8211; sorumluluklar ileti\u015fimi &amp; konu\u015fmas\u0131 tasarlay\u0131n.<\/li>\n<li>Yeni ba\u015flayan \u00e7al\u0131\u015fan\u0131n\u0131z\u0131 bir yatay &#8220;body&#8221;si ile e\u015fle\u015ftirin.<\/li>\n<li>Yeni ba\u015flayan \u00e7al\u0131\u015fan\u0131n\u0131z\u0131n bir sosyal a\u011f kurmas\u0131 i\u00e7in yard\u0131mc\u0131 olun.<\/li>\n<li>T\u00fcm bu listenin her maddesinin ayl\u0131k kontrol\u00fc i\u00e7in 6 ay\u0131 i\u00e7eren toplant\u0131lar planlay\u0131n.<\/li>\n<li>A\u00e7\u0131k diyalo\u011fu destekleyin.<\/li>\n<\/ul>\n<p>\u00c7al\u0131\u015fana giden liste ise \u015f\u00f6yle:<\/p>\n<ul>\n<li>Sorular sorun, \u00e7ok ama \u00e7ok say\u0131da soru!<\/li>\n<li>M\u00fcd\u00fcr\u00fcn\u00fcz ile bire bir toplant\u0131lar organize edin.<\/li>\n<li>Ekibinizi tan\u0131mak i\u00e7in zaman harcay\u0131n.<\/li>\n<li>Pro aktif olarak geri bildirimi aray\u0131n, size gelmesini beklemeyin.<\/li>\n<li>Zorluklar\u0131 kabul edin (Korkusuzca risk al\u0131n, di\u011fer Google \u00e7al\u0131\u015fanlar\u0131 sizi destekleyeceklerdir)<\/li>\n<\/ul>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> K\u00fc\u00e7\u00fck hat\u0131rlatmalarla ilgili bir \u00e7al\u0131\u015fma grubu olu\u015fturabilirsiniz.<\/p>\n<p><strong>\u00d6rnek:<\/strong> Bu t\u00fcr e-postalar\u0131n sizin \u015firketinizde hangi s\u00fcre\u00e7lerde verimlilik art\u0131\u015f\u0131n\u0131 sa\u011flayaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnerek baz\u0131 denemeler yapabilirsiniz.<\/p>\n<h2><strong>Maa\u015f kriterlerinize yeniden bak\u0131n<\/strong><\/h2>\n<p>Maa\u015f skalan\u0131z\u0131n nas\u0131l bir da\u011f\u0131l\u0131m g\u00f6sterdi\u011fine bir bak\u0131n. G\u00fcce g\u00f6re mi da\u011f\u0131l\u0131yor, yoksa \u00e7an e\u011frisi veya ba\u015fka bir \u015fekilde mi? \u015eirketinizin olu\u015fturdu\u011fu de\u011ferin %90&#8217;\u0131n\u0131 \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n %10&#8217;u yarat\u0131yor. Bunun sonucunda \u015funu diyebiliriz:<\/p>\n<p>En fazla de\u011fer yaratan \u00e7al\u0131\u015fanlar\u0131n\u0131z ortalama \u00e7al\u0131\u015fanlar\u0131n\u0131zdan d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fczden \u00e7ok daha de\u011ferli!<\/p>\n<p>Bu tahminlerinizin \u00f6tesinde 10 kat dahi olabilir. Google &#8220;kat\u0131lan de\u011fere orant\u0131l\u0131&#8221; \u00f6deme yakla\u015f\u0131m\u0131 ile bu konuda devrimci bir \u00e7izgide duruyor bana g\u00f6re. Parlak &amp; y\u0131ld\u0131z \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n ayr\u0131lmamas\u0131 i\u00e7in onlar\u0131n katt\u0131\u011f\u0131 de\u011fer oran\u0131nda kazanmalar\u0131n\u0131 sa\u011flay\u0131n \u015feklinde bir \u00f6neri bu. B seviyesindeki \u00e7al\u0131\u015fanlar\u0131n\u0131z bundan rahats\u0131z olabilir. Bu durumda da d\u00fcr\u00fcst\u00e7e bu \u00f6d\u00fcl ve kazan\u00e7lar\u0131n sebeplerini a\u00e7\u0131klay\u0131n diyor Google.<\/p>\n<p><strong>Lider olarak yapabilece\u011finiz:<\/strong> \u015eirketinizdeki &#8220;kat\u0131lan de\u011fer&#8221;e kar\u015f\u0131 &#8220;gelir&#8221; grafi\u011fini \u00f6n\u00fcn\u00fcze koyarak ba\u015flayabilirsiniz.<\/p>\n<p><strong>Konuk Yazar:<\/strong> Bertay Fi\u015fek\u00e7i \/ \u00c7al\u0131\u015fan Ba\u011fl\u0131l\u0131\u011f\u0131 Uzman\u0131 &amp; Profesyonel Ko\u00e7<\/p>\n<div class=\"td-post-content tagdiv-type\">\n<p><strong>Yazara ait di\u011fer yaz\u0131lar\u0131 okumak i\u00e7in\u00a0<a href=\"https:\/\/www.kariyer.net\/ik-blog\/tag\/bertay-fisekci\/\" target=\"_blank\" rel=\"noopener\">buraya<\/a> t\u0131klayabilirsiniz!<\/strong><\/p>\n<\/div>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID13957\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"13957\"\n         id=\"da-reactions-slot-post-13957\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Google, hayata ge\u00e7irdi\u011fi \u0130K uygulamalar\u0131yla \u015firketiniz i\u00e7in de ilham kayna\u011f\u0131 olabilir. \u00c7al\u0131\u015fan Ba\u011fl\u0131l\u0131\u011f\u0131 Uzman\u0131 &amp; Profesyonel Ko\u00e7 Bertay Fi\u015fek\u00e7i, konunun detaylar\u0131n\u0131 sizin i\u00e7in yaz\u0131m\u0131zda anlat\u0131yor. Google zor bir pazarda \u00f6nemli bir sorunu (internette arad\u0131\u011f\u0131m\u0131z\u0131 hemen bulmak) \u00e7\u00f6zmek i\u00e7in kurulduktan sonra \u00e7ok k\u0131sa s\u00fcrede ani &amp; b\u00fcy\u00fck i\u015fe al\u0131mlarla b\u00fcy\u00fcyerek insan kaynaklar\u0131 alan\u0131nda \u00f6nemli deneyimler sunmaya [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID13957\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"13957\"\n         id=\"da-reactions-slot-post-13957\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":8,"featured_media":13960,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[26,2,514,1990],"tags":[760,205,1638],"class_list":{"0":"post-13957","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-insan-kaynaklari","8":"category-ise-alim-tavsiyeleri","9":"category-yasam","10":"category-yetenek-yonetimi","11":"tag-bertay-fisekci","12":"tag-google","13":"tag-google-ik"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Google deneyiminden \u015firketlere \u00f6neriler - \u0130K Blog<\/title>\n<meta name=\"description\" content=\"Google, hayata ge\u00e7irdi\u011fi \u0130K uygulamalar\u0131yla \u015firketiniz i\u00e7in de ilham kayna\u011f\u0131 olabilir. \u00c7al\u0131\u015fan Ba\u011fl\u0131l\u0131\u011f\u0131 Uzman\u0131 &amp; 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