{"id":15099,"date":"2023-05-17T13:05:42","date_gmt":"2023-05-17T10:05:42","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=15099"},"modified":"2024-08-12T11:57:23","modified_gmt":"2024-08-12T08:57:23","slug":"sodexoda-ust-duzey-atama-2","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/sodexoda-ust-duzey-atama-2\/","title":{"rendered":"Sodexo’da \u00dcst D\u00fczey Atama"},"content":{"rendered":"

Sodexo Avantaj ve \u00d6d\u00fcllendirme Hizmetleri\u2019nin <\/strong>Yeni Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 <\/strong>Sinem Hekimo\u011flu oldu.<\/strong><\/p>\n

Lisans e\u011fitimini Bo\u011fazi\u00e7i \u00dcniversitesi \u0130\u015fletme Y\u00f6netimi b\u00f6l\u00fcm\u00fcnde tamamlayan Sinem Hekimo\u011flu, kariyerine 1998 y\u0131l\u0131nda Ford Otosan\u2019da ba\u015flad\u0131 ve \u015firketin pazarlama odakl\u0131 d\u00f6n\u00fc\u015f\u00fcm\u00fcnde bayi geli\u015ftirme, marka ve ileti\u015fim y\u00f6netimi rollerini \u00fcstlendi. 2007-2023 y\u0131llar\u0131 aras\u0131nda telekom sekt\u00f6r\u00fcnde y\u00fcr\u00fctt\u00fc\u011f\u00fc \u00fcr\u00fcn ve sadakat y\u00f6netimi g\u00f6revlerinin ard\u0131ndan farkl\u0131 segmentlerin gelir y\u00f6netimi ile pazarlama programlar\u0131n\u0131 ve inisiyatiflerini hayata ge\u00e7irdi. Turkcell\u2019in dijital d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde, TV, m\u00fczik, mesajla\u015fma servisleri gibi t\u00fcm dijital deneyim markalar\u0131n\u0131n stratejik in\u015fas\u0131 ve pazarlama ileti\u015fimini \u00fcstlenen Hekimo\u011flu, son olarak Telco servislerinin pazarlama ve dijital ileti\u015fiminden sorumluydu.<\/p>\n

20 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir otomotiv ve telekom sekt\u00f6rlerinin ileri gelen lider \u015firketlerinde i\u015f geli\u015ftirme, \u00fcr\u00fcn y\u00f6netimi, gelir y\u00f6netimi, segmentasyon, ba\u011fl\u0131l\u0131k y\u00f6netimi, i\u015f birlikleri y\u00f6netimi gibi farkl\u0131 alanlarda y\u00f6neticilik yapan Sinem Hekimo\u011flu, Sodexo Avantaj ve \u00d6d\u00fcllendirme Hizmetleri\u2019nde CMO ve \u0130cra Kurulu \u00dcyeli\u011fi g\u00f6revlerini \u00fcstlenerek \u00e7al\u0131\u015fan deneyimini merkeze alan dijital \u00fcr\u00fcn ve \u00e7\u00f6z\u00fcmleri geli\u015ftirme misyonu do\u011frultusunda marka stratejisi ve pazarlama faaliyetlerine liderlik edecek.<\/p>\n\n

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Sodexo Avantaj ve \u00d6d\u00fcllendirme Hizmetleri\u2019nin Yeni Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Sinem Hekimo\u011flu oldu. Lisans e\u011fitimini Bo\u011fazi\u00e7i \u00dcniversitesi \u0130\u015fletme Y\u00f6netimi b\u00f6l\u00fcm\u00fcnde tamamlayan Sinem Hekimo\u011flu, kariyerine 1998 y\u0131l\u0131nda Ford Otosan\u2019da ba\u015flad\u0131 ve \u015firketin pazarlama odakl\u0131 d\u00f6n\u00fc\u015f\u00fcm\u00fcnde bayi geli\u015ftirme, marka ve ileti\u015fim y\u00f6netimi rollerini \u00fcstlendi. 2007-2023 y\u0131llar\u0131 aras\u0131nda telekom sekt\u00f6r\u00fcnde y\u00fcr\u00fctt\u00fc\u011f\u00fc \u00fcr\u00fcn ve sadakat y\u00f6netimi g\u00f6revlerinin ard\u0131ndan farkl\u0131 […]<\/p>\n\n

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