{"id":18482,"date":"2025-06-23T08:57:49","date_gmt":"2025-06-23T05:57:49","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=18482"},"modified":"2025-06-24T10:58:39","modified_gmt":"2025-06-24T07:58:39","slug":"hepsipayde-ust-duzey-atama","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/hepsipayde-ust-duzey-atama\/","title":{"rendered":"Hepsipay\u2019de \u00dcst D\u00fczey Atama"},"content":{"rendered":"<p><strong>T\u00fcrkiye&#8217;nin e-ticaret ve fiziksel perakendede \u00f6deme \u00e7\u00f6z\u00fcmleri markas\u0131 Hepsipay\u2019de ger\u00e7ekle\u015fen \u00fcst d\u00fczey atama ile Genel M\u00fcd\u00fcrl\u00fck g\u00f6revine Yudum Tokg\u00f6z Erdur geldi.<\/strong><\/p>\n<h2><strong>Yudum Tokg\u00f6z Erdur kimdir?<\/strong><\/h2>\n<p>Finans ve \u00f6deme sistemleri alan\u0131nda 20 y\u0131l\u0131 a\u015fk\u0131n deneyime sahip olan Yudum Tokg\u00f6z Erdur, kariyerine 2002 y\u0131l\u0131nda Garanti BBVA \u00d6deme Sistemleri\u2019nde \u00fcye marka y\u00f6netimi alan\u0131nda ba\u015flad\u0131. On be\u015f y\u0131l boyunca burada Bonus, Miles&amp;Smiles ve American Express gibi global markalar i\u00e7in geli\u015ftirdi\u011fi stratejilerle marka bilinirli\u011fi ve m\u00fc\u015fteri sadakatinin g\u00fc\u00e7lenmesine katk\u0131 sa\u011flarken; Beymen b\u00fcnyesinde de Pazarlama ve Sat\u0131\u015f Genel M\u00fcd\u00fcr Yard\u0131mc\u0131l\u0131\u011f\u0131 ba\u015fta olmak \u00fczere farkl\u0131 y\u00f6netim g\u00f6revlerinde bulundu.<\/p>\n<p>2024 y\u0131l\u0131ndan bu yana <a href=\"https:\/\/www.kariyer.net\/firma-profil\/hepsipay-65911-60911\" target=\"_blank\" rel=\"noopener\">Hepsipay<\/a> Sat\u0131\u015f Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 olarak g\u00f6rev alan Erdur, \u015firketin ticari stratejilerinin olu\u015fturulmas\u0131nda ve uygulanmas\u0131nda aktif sorumluluk \u00fcstlenirken yeni g\u00f6reviyle birlikte pazarlama y\u00f6netimi, analitik yetkinlikler, m\u00fc\u015fteri ili\u015fkileri y\u00f6netimi ve stratejik planlama alanlar\u0131ndaki geni\u015f deneyimiyle Hepsipay\u2019in fintek ekosistemindeki b\u00fcy\u00fcmesine liderlik edecek.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID18482\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"18482\"\n         id=\"da-reactions-slot-post-18482\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye&#8217;nin e-ticaret ve fiziksel perakendede \u00f6deme \u00e7\u00f6z\u00fcmleri markas\u0131 Hepsipay\u2019de ger\u00e7ekle\u015fen \u00fcst d\u00fczey atama ile Genel M\u00fcd\u00fcrl\u00fck g\u00f6revine Yudum Tokg\u00f6z Erdur geldi. Yudum Tokg\u00f6z Erdur kimdir? Finans ve \u00f6deme sistemleri alan\u0131nda 20 y\u0131l\u0131 a\u015fk\u0131n deneyime sahip olan Yudum Tokg\u00f6z Erdur, kariyerine 2002 y\u0131l\u0131nda Garanti BBVA \u00d6deme Sistemleri\u2019nde \u00fcye marka y\u00f6netimi alan\u0131nda ba\u015flad\u0131. On be\u015f y\u0131l boyunca [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID18482\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"18482\"\n         id=\"da-reactions-slot-post-18482\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":14,"featured_media":18483,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[18],"tags":[],"class_list":{"0":"post-18482","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atamalar"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hepsipay\u2019de \u00dcst D\u00fczey Atama<\/title>\n<meta name=\"description\" content=\"Hepsipay&#039;de bayrak de\u011fi\u015fimi! 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