{"id":18833,"date":"2025-12-08T09:00:02","date_gmt":"2025-12-08T06:00:02","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=18833"},"modified":"2025-12-05T17:18:38","modified_gmt":"2025-12-05T14:18:38","slug":"geri-bildirimde-buyuk-yanilgi-sandvici-birakin-net-konusun","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/geri-bildirimde-buyuk-yanilgi-sandvici-birakin-net-konusun\/","title":{"rendered":"Geri bildirimde b\u00fcy\u00fck yan\u0131lg\u0131: Sandvi\u00e7i b\u0131rak\u0131n, net konu\u015fun!"},"content":{"rendered":"<p><strong>\u201cGeri bildirim verirken iyi\u2013k\u00f6t\u00fc\u2013iyi s\u0131ralamas\u0131na s\u0131k\u0131\u015f\u0131p kald\u0131\u011f\u0131n\u0131z\u0131 hissettiniz mi? \u00c7o\u011fu y\u00f6netici bunu \u2018nazik olmak\u2019 zannediyor, ama sonu\u00e7ta mesaj kayboluyor, g\u00fcven de yar\u0131m kal\u0131yor. Peki ger\u00e7ekten i\u015fe yarayan, net ve yarg\u0131s\u0131z bir geri besleme nas\u0131l verilir? \u00c7al\u0131\u015fan Ba\u011fl\u0131l\u0131\u011f\u0131 Dan\u0131\u015fman\u0131 Bertay Fi\u015fek\u00e7i, sorunun cevab\u0131n\u0131 yaz\u0131m\u0131zda payla\u015f\u0131yor.<\/strong><\/p>\n<p>&#8220;\u00d6nce iyi bir \u015fey s\u00f6yle, sonra ele\u015ftir, sonra tekrar iyi bir \u015fey s\u00f6yle.&#8221;<\/p>\n<p>Bu y\u00f6ntemi biliyor musunuz? Ad\u0131 <strong>&#8220;Sandvi\u00e7&#8221;<\/strong> y\u00f6ntemi. Liderlik e\u011fitimlerinde \u00f6\u011fretiliyor, \u0130K kitaplar\u0131nda tavsiye ediliyor, y\u00f6neticiler &#8220;yap\u0131c\u0131 geri besleme&#8221; diye bunu kullan\u0131yor.<\/p>\n<p>Ama i\u015fte ger\u00e7ek: <strong>Bu y\u00f6ntem i\u015fe yaram\u0131yor.<\/strong><\/p>\n<p>Ekibiniz asl\u0131nda ne duyuyor biliyor musunuz? Sadece ortadaki k\u0131sm\u0131! Geri kalan\u0131n\u0131 filtreliyor, \u00e7o\u011fu kez dinlemiyorlar bile. \u00c7\u00fcnk\u00fc bildikleri bir oyun bu: &#8220;\u00d6nce \u00f6vecek, sonra as\u0131l s\u00f6yleyece\u011fini s\u00f6yleyecek, sonra yine \u00f6vecek.&#8221;<\/p>\n<p>Ben de kariyerimde defalarca \u201cHaydi sadede gel\u201d diyerek m\u00fcd\u00fcr\u00fcm\u00fc dinledi\u011fimi hat\u0131rl\u0131yorum.<\/p>\n<p>Ve sonu\u00e7? Ger\u00e7ek geri besleme kaybolup gidiyor.<\/p>\n<h2><strong>Sorun: Sandvi\u00e7 y\u00f6ntemi g\u00fcven kaybettiriyor<\/strong><\/h2>\n<p>Sandvi\u00e7 y\u00f6nteminin mant\u0131\u011f\u0131 \u015fu: &#8220;Olumsuz geri bildirimi yumu\u015fat ki kar\u015f\u0131ndaki insan incinerek de\u011fil, rahat\u00e7a dinleyebilsin.&#8221;<\/p>\n<p>Kula\u011fa mant\u0131kl\u0131 geliyor, de\u011fil mi?<\/p>\n<p>\u00c7al\u0131\u015fanlar ise ger\u00e7ekte farkl\u0131 bir duyguya kap\u0131labiliyorlar. \u0130lk \u00f6vg\u00fcy\u00fc duyduklar\u0131nda hemen \u201columsuz\u201d bir c\u00fcmlenin gelmekte oldu\u011funu anl\u0131yorlar. \u0130kinci \u00f6vg\u00fc b\u00f6l\u00fcm\u00fcne geldi\u011fimizde \u00e7o\u011fu kez dinlemeyi b\u0131rak\u0131yorlar, istenen etkinin \u00e7ok uza\u011f\u0131nda oluyorlar.<\/p>\n<p>Chapman &amp; Co. Leadership Institute&#8217;\u00fcn ara\u015ft\u0131rmalar\u0131na g\u00f6re, geri beslemenin etkili olmas\u0131 i\u00e7in <strong>yarg\u0131s\u0131z ve spesifik<\/strong> olmas\u0131 gerekiyor. Sandvi\u00e7 y\u00f6ntemi ise tam tersi yap\u0131yor: Hem yarg\u0131lay\u0131c\u0131 (iyi\/k\u00f6t\u00fc ayr\u0131m\u0131 yap\u0131yor) hem de belirsiz (ger\u00e7ek mesaj\u0131 gizliyor) olabiliyor.<\/p>\n<p>Sonu\u00e7 olarak, ekibiniz ne iyi yapt\u0131\u011f\u0131n\u0131 net olarak biliyor ne de neyi de\u011fi\u015ftirmesi gerekti\u011fini anl\u0131yor.<\/p>\n<h2><strong>G\u00f6rd\u00fc\u011f\u00fcm\u00fcz sonu\u00e7lar: Ekip geli\u015fmiyor, g\u00fcven azal\u0131yor<\/strong><\/h2>\n<p>Sandvi\u00e7 y\u00f6ntemi kullanmaya devam etti\u011finizde neler olabiliyor?<\/p>\n<p><strong>Ekip ger\u00e7ek geri beslemeyi alm\u0131yor.<\/strong> Ekip \u00fcyeniz toplant\u0131dan \u00e7\u0131k\u0131yor ve \u015f\u00f6yle d\u00fc\u015f\u00fcnebiliyor: Y\u00f6neticim iyi oldu\u011fumu s\u00f6yledi, ama acaba arada tam olarak ne demek istedi? Neyi de\u011fi\u015ftirmem gerekiyor?&#8221; Geri beslemenin \u00f6nemli verisini iletememi\u015f oluyoruz ve \u00e7al\u0131\u015fan neyi geli\u015ftirmesi gerekti\u011fini bilemeden o diyalogdan ayr\u0131labiliyor.<\/p>\n<p><strong>Geli\u015fim durmu\u015f oluyor.<\/strong> Geri besleme e\u011fer spesifik de\u011filse, ki\u015fi neyi de\u011fi\u015ftirece\u011fini bilemez. &#8220;Daha dikkatli ol&#8221; demek bir \u015fey ifade etmiyor. &#8220;Hangi davran\u0131\u015f\u0131m\u0131 de\u011fi\u015ftirmeliyim?&#8221; sorusunun cevab\u0131 olmay\u0131nca geli\u015fime d\u00f6n\u00fck yeni davran\u0131\u015flara ilham veremiyoruz.<\/p>\n<p><strong>G\u00fcven erozyonu ba\u015fl\u0131yor.<\/strong> Sandvi\u00e7 y\u00f6ntemini kullanan y\u00f6neticiler, zamanla &#8220;samimi olmayan&#8221; diye alg\u0131lanabiliyor. Ekip \u00f6nceden &#8220;Yine sandvi\u00e7 yapacak. \u00d6nce iyi bir \u015fey s\u00f6yleyecek, sonra as\u0131l derdini s\u00f6yleyecek.&#8221; diye d\u00fc\u015f\u00fcnebiliyor. Bu d\u00fc\u015f\u00fcnce de g\u00fcveni zedeleyebiliyor. \u00c7\u00fcnk\u00fc ekip, y\u00f6neticisinin samimi olmad\u0131\u011f\u0131n\u0131, bir &#8220;taktik&#8221; kulland\u0131\u011f\u0131n\u0131 hissediyor.<\/p>\n<p><strong>Ekip savunmaya ge\u00e7iyor.<\/strong> Sandvi\u00e7 y\u00f6ntemindeki \u00f6vg\u00fcler sahte hissettirdi\u011fi i\u00e7in ekip \u00fcyesi as\u0131l mesaja odaklanam\u0131yor. &#8220;Bana yalan s\u00f6yl\u00fcyor, asl\u0131nda k\u00f6t\u00fc oldu\u011fumu d\u00fc\u015f\u00fcn\u00fcyor&#8221; diye savunmaya ge\u00e7iyor. Ve geri besleme hi\u00e7 i\u015fe yaram\u0131yor.<\/p>\n<h2><strong>\u00c7\u00f6z\u00fcm: SBI form\u00fcl\u00fc &#8211; do\u011frudan, yarg\u0131s\u0131z geri besleme<\/strong><\/h2>\n<p>Chapman &amp; Co. Leadership Institute&#8217;\u00fcn \u00f6nerdi\u011fi bir form\u00fcl var: <strong>SBI (Situation &#8211; Behavior &#8211; Impact).<\/strong><\/p>\n<p>Bu form\u00fcl, geri beslemeyi do\u011frudan, spesifik ve yarg\u0131s\u0131z hale getiriyor. S\u0131rayla inceleyelim:<\/p>\n<h3><strong>S &#8211; Situation (Durum): Ne zaman, nerede oldu?<\/strong><\/h3>\n<p>Geri beslemeye durum belirterek ba\u015flay\u0131n. Hangi durumdan bahsediyorsunuz? Ne zaman oldu? Kimlerle birlikteydiniz?<\/p>\n<p>&#8220;D\u00fcn m\u00fc\u015fteri toplant\u0131s\u0131nda&#8230;&#8221;<br \/>\n&#8220;Ge\u00e7en haftaki proje sunumunda&#8230;&#8221;<br \/>\n&#8220;Bu sabahki ekip toplant\u0131s\u0131nda&#8230;&#8221;<\/p>\n<p>Durum belirtmek, geri beslemeyi somut hale getirir. &#8220;Hep b\u00f6yle yap\u0131yorsun&#8221; yerine &#8220;\u015fu spesifik durumda b\u00f6yle oldu&#8221; diyorsunuz. Bu da savunmay\u0131 azalt\u0131r.<\/p>\n<h3><strong>B &#8211; Behavior (Davran\u0131\u015f): Tam olarak ne yapt\u0131?<\/strong><\/h3>\n<p>G\u00f6zlemledi\u011finiz spesifik davran\u0131\u015f\u0131 s\u00f6yleyin. Ama dikkat: <strong>Yarg\u0131 de\u011fil, davran\u0131\u015f.<\/strong><\/p>\n<p><strong>Yarg\u0131:<\/strong> &#8220;Sab\u0131rs\u0131zs\u0131n.&#8221;<br \/>\n<strong>Davran\u0131\u015f:<\/strong> &#8220;M\u00fc\u015fteri konu\u015furken dinlemedin&#8221;<\/p>\n<p><strong>Yarg\u0131:<\/strong> &#8220;\u0130lgisizdin.&#8221;<br \/>\n<strong>Davran\u0131\u015f:<\/strong> &#8220;Toplant\u0131da hi\u00e7 soru sormad\u0131n ve not almad\u0131n.&#8221;<\/p>\n<p><strong>Yarg\u0131:<\/strong> &#8220;Sayg\u0131s\u0131zs\u0131n.&#8221;<br \/>\n<strong>Davran\u0131\u015f:<\/strong> &#8220;Toplant\u0131ya 15 dakika ge\u00e7 geldin ve \u00f6z\u00fcr dilemedin.&#8221;<\/p>\n<p>Yarg\u0131, ki\u015finin kim oldu\u011fu hakk\u0131nda bir etiketi ifade ederken davran\u0131\u015f ise ki\u015finin ne yapt\u0131\u011f\u0131 hakk\u0131nda bir g\u00f6zlemdir. Davran\u0131\u015f savunma ile alg\u0131lanmaz ve de\u011fi\u015ftirilebilir. Etiket ise savunmaya ge\u00e7irir.<\/p>\n<h3><strong>I &#8211; Impact (Etki): Ne sonu\u00e7 do\u011furdu?<\/strong><\/h3>\n<p>Son olarak, o davran\u0131\u015f\u0131n etkisini payla\u015f\u0131n. Sizde, ekipte, m\u00fc\u015fteride, projede ne gibi bir sonu\u00e7 yaratt\u0131?<\/p>\n<p>&#8220;M\u00fc\u015fteri rahats\u0131z oldu ve toplant\u0131y\u0131 erken bitirmek istedi.&#8221;<br \/>\n&#8220;Ekip senin fikrini alamad\u0131 ve karar vermekte zorland\u0131k.&#8221;<br \/>\n&#8220;Toplant\u0131 ge\u00e7 ba\u015flad\u0131 ve g\u00fcndemi tamamlayamad\u0131k.&#8221;<\/p>\n<p>Etki, ki\u015fiye &#8220;Benim davran\u0131\u015f\u0131m\u0131n bir sonucu oldu&#8221; ger\u00e7e\u011fini g\u00f6sterir ve bu, de\u011fi\u015fim i\u00e7in en g\u00fc\u00e7l\u00fc motivasyondur.<\/p>\n<h2><strong>SBI form\u00fcl\u00fc \u00f6rne\u011fi<\/strong><\/h2>\n<p>Bir \u00f6rnek \u00fczerinden g\u00f6relim:<\/p>\n<p><strong>Sandvi\u00e7 y\u00f6ntemi:<\/strong><br \/>\n&#8220;Ahmet, genel olarak \u00e7ok iyi \u00e7al\u0131\u015f\u0131yorsun; ama d\u00fcn m\u00fc\u015fteri toplant\u0131s\u0131nda biraz sab\u0131rs\u0131zd\u0131n. Yine de projeye \u00e7ok katk\u0131 veriyorsun, te\u015fekk\u00fcrler.&#8221;<\/p>\n<p><strong>SBI form\u00fcl\u00fc:<\/strong><br \/>\n&#8220;Ahmet, d\u00fcn m\u00fc\u015fteri toplant\u0131s\u0131nda;<\/p>\n<ul>\n<li>M\u00fc\u015fteri konu\u015furken dinlemedi\u011fini ve onun s\u00f6z\u00fcn\u00fc kesti\u011fini fark ettim. <strong>(Durum)<\/strong><\/li>\n<li>M\u00fc\u015fteri rahats\u0131z oldu ve &#8220;Kendimi ifade edemiyorum burada&#8221; diyerek toplant\u0131y\u0131 erken bitirmek istedi. <strong>(Davran\u0131\u015f)<\/strong><\/li>\n<li>Bir dahaki toplant\u0131larda m\u00fc\u015fteriyi daha sab\u0131rla dinleyebilir misin?&#8221; <strong>(Etki)<\/strong><\/li>\n<\/ul>\n<p>Fark\u0131 hissettiniz mi?<\/p>\n<p>\u0130kinci versiyonda:<\/p>\n<ul>\n<li>Ne zaman oldu\u011fu belli (d\u00fcn, m\u00fc\u015fteri toplant\u0131s\u0131)<\/li>\n<li>Hangi davran\u0131\u015f oldu\u011fu spesifik (m\u00fc\u015fterinin s\u00f6z\u00fcn\u00fc kesmek)<\/li>\n<li>Ne sonu\u00e7 do\u011furdu\u011fu net (m\u00fc\u015fteri rahats\u0131z oldu)<\/li>\n<li>\u0130leriye d\u00f6n\u00fck net bir istek var (daha sab\u0131rl\u0131 davranmak)<\/li>\n<\/ul>\n<p>Ahmet \u015fimdi tam olarak neyi de\u011fi\u015ftirmesi gerekti\u011fini biliyor.<\/p>\n<h3><strong>Nas\u0131l uygulan\u0131r?<\/strong><\/h3>\n<p>SBI form\u00fcl\u00fcn\u00fc hemen kullanmaya ba\u015flayabilirsiniz:<\/p>\n<p><strong>Bu hafta bir ki\u015fiye SBI form\u00fcl\u00fc ile geri besleme verin.<\/strong> Durum, Davran\u0131\u015f, Etki &#8211; \u00fc\u00e7 elementi mutlaka kullan\u0131n ve yarg\u0131 kullanmamaya \u00f6zen g\u00f6sterin.<\/p>\n<p><strong>Yarg\u0131 testi yap\u0131n.<\/strong> S\u00f6yleyece\u011finiz c\u00fcmle tart\u0131\u015fmaya a\u00e7\u0131k m\u0131? O zaman yarg\u0131d\u0131r. &#8220;Dikkatsizdin&#8221; tart\u0131\u015fmaya a\u00e7\u0131k. &#8220;M\u00fc\u015fterinin s\u00f6z\u00fcn\u00fc kesti\u011fini fark ettim&#8221; tart\u0131\u015fmaya a\u00e7\u0131k de\u011fil, g\u00f6zlemlenebilir bir davran\u0131\u015ft\u0131r.<\/p>\n<p><strong>Dinleyin.<\/strong> Geri beslemeyi verdikten sonra, hemen \u00e7\u00f6z\u00fcm sunmay\u0131n. \u00d6nce kar\u015f\u0131 taraf\u0131 dinleyin, bu g\u00f6zlemi sen de yap\u0131yorsun de\u011fil mi diye de sorabilirsiniz. Belki yanl\u0131\u015f yorumlam\u0131\u015fs\u0131n\u0131zd\u0131r, belki farkl\u0131 bir sebep vard\u0131r. Dinlemek, geri beslemeyi iki y\u00f6nl\u00fc bir konu\u015fmaya d\u00f6n\u00fc\u015ft\u00fcr\u00fcr.<\/p>\n<h2><strong>Sandvi\u00e7&#8217;i b\u0131rak\u0131n, do\u011frudan konu\u015fun<\/strong><\/h2>\n<p>Sandvi\u00e7 y\u00f6ntemi kula\u011fa nazik geliyor. Bir\u00e7ok deneyimden g\u00f6r\u00fcyoruz ki amac\u0131m\u0131za tam da hizmet etmiyor.<\/p>\n<p>SBI form\u00fcl\u00fc (Situation &#8211; Behavior &#8211; Impact) ise do\u011frudan, spesifik ve yarg\u0131s\u0131z \u015fekilde geri beslememizin etkisini art\u0131r\u0131yor. Ekibiniz tam olarak neyi de\u011fi\u015ftirmesi gerekti\u011fini biliyor. Siz de samimi ve net oldu\u011funuz i\u00e7in g\u00fcven in\u015fa ediyorsunuz.<\/p>\n<p>Bob Chapman&#8217;\u0131n dedi\u011fi gibi: &#8220;\u0130nsanlar sadece \u00f6nemli olduklar\u0131n\u0131 bilmek isterler.&#8221; E\u011fer ger\u00e7ekten \u00f6nemsiyorsan\u0131z, sandvi\u00e7 y\u00f6ntemini b\u0131rak\u0131n. Do\u011frudan konu\u015fun.<\/p>\n<p>Peki siz ekibinize en son ne zaman do\u011frudan, yarg\u0131s\u0131z bir geri besleme verdiniz?<\/p>\n<p><strong>Not:<\/strong> Do\u011frudan ve etkili geri besleme k\u00fclt\u00fcr\u00fc yaratmak, orta kademe y\u00f6neticilerin en kritik becerilerinden biridir. E\u011fer ekibinizle daha sa\u011fl\u0131kl\u0131 ileti\u015fim kurmak, onlar\u0131n geli\u015fimini h\u0131zland\u0131rmak istiyorsan\u0131z, geri besleme konusunun derinlemesine i\u015flendi\u011fi Liderlik Program\u0131m ya da Empathetic Listening (Empatik Dinleme) dersi hakk\u0131nda benimle g\u00f6r\u00fc\u015febilirsiniz.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID18833\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"18833\"\n         id=\"da-reactions-slot-post-18833\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cGeri bildirim verirken iyi\u2013k\u00f6t\u00fc\u2013iyi s\u0131ralamas\u0131na s\u0131k\u0131\u015f\u0131p kald\u0131\u011f\u0131n\u0131z\u0131 hissettiniz mi? \u00c7o\u011fu y\u00f6netici bunu \u2018nazik olmak\u2019 zannediyor, ama sonu\u00e7ta mesaj kayboluyor, g\u00fcven de yar\u0131m kal\u0131yor. Peki ger\u00e7ekten i\u015fe yarayan, net ve yarg\u0131s\u0131z bir geri besleme nas\u0131l verilir? \u00c7al\u0131\u015fan Ba\u011fl\u0131l\u0131\u011f\u0131 Dan\u0131\u015fman\u0131 Bertay Fi\u015fek\u00e7i, sorunun cevab\u0131n\u0131 yaz\u0131m\u0131zda payla\u015f\u0131yor. &#8220;\u00d6nce iyi bir \u015fey s\u00f6yle, sonra ele\u015ftir, sonra tekrar iyi bir [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID18833\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"18833\"\n         id=\"da-reactions-slot-post-18833\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":35,"featured_media":18835,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[5,33],"tags":[],"class_list":{"0":"post-18833","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-calisan-bagliligi","8":"category-liderlik-yonetim"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Geri bildirimde b\u00fcy\u00fck yan\u0131lg\u0131: Sandvi\u00e7i b\u0131rak\u0131n, net konu\u015fun!<\/title>\n<meta name=\"description\" content=\"&quot;Sandvi\u00e7&quot; y\u00f6ntemi. 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