{"id":4861,"date":"2016-07-27T09:27:12","date_gmt":"2016-07-27T06:27:12","guid":{"rendered":"http:\/\/www.kariyer.net\/ik-blog\/?p=4861"},"modified":"2024-07-26T20:05:21","modified_gmt":"2024-07-26T17:05:21","slug":"benchmarking-nedir","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/","title":{"rendered":"Benchmarking nedir?"},"content":{"rendered":"

Pazar pay\u0131 azalan\u00a0d\u00fcnyaca \u00fcnl\u00fc yaz\u0131c\u0131 \u015firketi Xerox, kendi i\u015ftiraki olan Fuji Xerox\u2019un maliyetinin \u00e7ok daha d\u00fc\u015f\u00fck oldu\u011funu g\u00f6r\u00fcr. \u015eirketin analizi yap\u0131larak en iyi performansa ula\u015fmak amac\u0131yla \u00e7\u00f6z\u00fcm \u00f6nerileri ara\u015ft\u0131r\u0131lmaya ba\u015flan\u0131r. Benchmarking olarak adland\u0131r\u0131lan bu s\u00fcre\u00e7te Fuji\u2019deki en iyi uygulamalar genele uyarlan\u0131r. Bunun sonucunda \u00e7al\u0131\u015fmalar\u0131n ba\u015far\u0131l\u0131 sonu\u00e7lar verdi\u011fi ve kalite sorunlar\u0131n\u0131n \u00fc\u00e7te iki oran\u0131nda azald\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcr.<\/strong><\/p>\n

Benchmarking, stratejik y\u00f6netimin en temel ara\u00e7lar\u0131 aras\u0131nda yer alan bir kavram. Herhangi bir organizasyonda yap\u0131lan bir i\u015fi, ba\u015fka bir \u00e7al\u0131\u015fma yerinde yap\u0131lan i\u015flerle k\u0131yaslamak anlam\u0131na geliyor. Bu y\u00f6netim tekni\u011fini ilk defa ABD\u2019deki Xerox \u015firketi bilimsel y\u00f6ntemler e\u015fli\u011finde uygulad\u0131\u011f\u0131 biliniyor. \u015eirket i\u00e7erisinde olu\u015fturulan y\u00f6ntem, daha sonra \u015firketlerde performans\u0131 art\u0131racak bir teknik olarak geli\u015ftiriliyor ve Xerox \u00f6zelinde di\u011fer \u015firketlere \u00f6rnek oluyor. T\u00fcrk\u00e7e\u2019de tam kar\u015f\u0131l\u0131\u011f\u0131 bulunmayan kavram genellikle k\u0131yaslama olarak ele al\u0131n\u0131yor. Fakat bu yine de kelimenin tam anlam\u0131n\u0131 kar\u015f\u0131lamamakta… Kavramla ilgili genel alg\u0131 ise \u201ctaklit\u00e7ilik\u201d \u00fczerine. Oysa kelimenin ger\u00e7ekte i\u015faret etti\u011fi ba\u015fka bir \u015firketteki en iyi uygulamalar\u0131 uyarlamak ve s\u00f6z konusu \u015firketin k<\/strong>\u00fclt\u00fcr\u00fcne adapte etmekle ilgili. Yani burada ama\u00e7 k\u0131yaslamay\u0131 yapt\u0131ktan sonra en iyi uygulamay\u0131 kopyalamamak, onu referans alarak geli\u015ftirmek ve \u015firkete adapte etmek.<\/p>\n

Nas\u0131l ortaya \u00e7\u0131kt\u0131?<\/strong><\/h2>\n

Pazar pay\u0131 pek \u00e7ok fakt\u00f6r nedeniyle azalan Xerox, kendi i\u015ftiraki olan Fuji Xerox\u2019un maliyetinin \u00e7ok daha d\u00fc\u015f\u00fck oldu\u011funu g\u00f6r\u00fcr. Bunun nedenlerini tespit ettikten sonra en iyi performansa ula\u015fmak ve eksiklikleri tespit edebilmek amac\u0131yla \u00e7\u00f6z\u00fcm \u00f6nerileri ara\u015ft\u0131r\u0131lmaya ba\u015flan\u0131r. Benchmarking olarak adland\u0131r\u0131lan bu s\u00fcre\u00e7te Fuji\u2019deki en iyi uygulamalar genele uyarlan\u0131r. Bunun sonucunda \u00e7al\u0131\u015fmalar\u0131n ba\u015far\u0131l\u0131 sonu\u00e7lar verdi\u011fi ve kalite sorunlar\u0131n\u0131n \u00fc\u00e7te iki oran\u0131nda azald\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcr.<\/p>\n

Amac\u0131<\/strong><\/h2>\n

Yukar\u0131daki \u00f6rnekten de hareketle g\u00f6r\u00fcl\u00fcyor ki benchmarking\u2019in en \u00f6nemli amac\u0131 \u015firket performans\u0131n\u0131, verimlili\u011fi, \u00fcretimi, k\u00e2rl\u0131l\u0131\u011f\u0131, kaliteyi art\u0131rmak ve \u0130nsan Kaynaklar\u0131 y\u00f6netiminde kritik iyile\u015ftirmelere gitmekle \u00f6zetlenebilir.<\/p>\n

A\u015famalar\u0131<\/strong><\/h2>\n

Planlama:<\/strong> Bu s\u00fcre\u00e7te ama\u00e7, eksiklikleri tespit etmek ve bunlar\u0131 iyile\u015ftirmeye y\u00f6nelik nas\u0131l bir yolda ilerlenmeli sorusunun cevab\u0131n\u0131 bulmakt\u0131r. Bu da detayl\u0131 bir planlama \u00e7al\u0131\u015fmas\u0131n\u0131 gerektirir.<\/p>\n

\u00d6rnek se\u00e7imi<\/strong>: \u0130kinci a\u015fama k\u0131yaslaman\u0131n yap\u0131laca\u011f\u0131 benzer ve \u00e7ok iyi i\u015fleyen bir kurumu se\u00e7mektir. Burada s\u00f6z konusu kurumla ileti\u015fime ge\u00e7ilir ve i\u015f birli\u011fi yap\u0131l\u0131r. \u015eirketin performans art\u0131r\u0131c\u0131 uygulamalar\u0131 adapte edilir.<\/p>\n

Analiz:<\/strong> Bu a\u015famada kar\u015f\u0131la\u015ft\u0131rma analizleri yap\u0131l\u0131r, veriler haz\u0131rland\u0131ktan sonra \u00e7\u00f6z\u00fcm \u00f6nerileri geli\u015ftirilir.<\/p>\n

Uygulama:<\/strong> En \u00f6nemli k\u0131s\u0131m uygulama k\u0131sm\u0131d\u0131r. Burada ba\u015far\u0131l\u0131 olmak i\u00e7in kaynak, \u00fcst y\u00f6netimin ilgisi, \u00e7al\u0131\u015fanlar\u0131n s\u00fcrece tam olarak dahil olmas\u0131, k\u0131yaslaman\u0131n do\u011fru olmas\u0131 ve zaman \u00f6nemli fakt\u00f6rlerdir. Aksi halde benchmarking \u00e7al\u0131\u015fmas\u0131 ba\u015far\u0131s\u0131zl\u0131kla sonu\u00e7lanabilir.<\/p>\n

G\u00fcn\u00fcm\u00fcz i\u015f d\u00fcnyas\u0131nda s\u00fcrekli de\u011fi\u015fim ve geli\u015fimin s\u00f6z konusu oldu\u011funu d\u00fc\u015f\u00fcn\u00fcrsek, do\u011fru k\u0131yaslama, iyi organizasyonlar\u0131n takibi ile m\u00fcmk\u00fcnd\u00fcr. Burada amac\u0131n yeni y\u00f6ntemler geli\u015ftirmek de\u011fil, var olan iyi \u00f6rnekler \u00fczerinden uyarlama yoluyla ilerlemek oldu\u011fu unutulmamal\u0131d\u0131r.<\/p>\n\n

\n\t
\n
\n\t\t\t\"Loading\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Pazar pay\u0131 azalan\u00a0d\u00fcnyaca \u00fcnl\u00fc yaz\u0131c\u0131 \u015firketi Xerox, kendi i\u015ftiraki olan Fuji Xerox\u2019un maliyetinin \u00e7ok daha d\u00fc\u015f\u00fck oldu\u011funu g\u00f6r\u00fcr. \u015eirketin analizi yap\u0131larak en iyi performansa ula\u015fmak amac\u0131yla \u00e7\u00f6z\u00fcm \u00f6nerileri ara\u015ft\u0131r\u0131lmaya ba\u015flan\u0131r. Benchmarking olarak adland\u0131r\u0131lan bu s\u00fcre\u00e7te Fuji\u2019deki en iyi uygulamalar genele uyarlan\u0131r. Bunun sonucunda \u00e7al\u0131\u015fmalar\u0131n ba\u015far\u0131l\u0131 sonu\u00e7lar verdi\u011fi ve kalite sorunlar\u0131n\u0131n \u00fc\u00e7te iki oran\u0131nda azald\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcr. […]<\/p>\n\n

\n\t
\n
\n\t\t\t\"Loading\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"author":21,"featured_media":16290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[26],"tags":[],"class_list":{"0":"post-4861","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-insan-kaynaklari"},"yoast_head":"\nBenchmarking nedir?<\/title>\n<meta name=\"description\" content=\"Benchmarking, herhangi bir organizasyonda yap\u0131lan bir i\u015fi, ba\u015fka bir \u00e7al\u0131\u015fma yerinde yap\u0131lan i\u015flerle k\u0131yaslamak anlam\u0131na geliyor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Benchmarking nedir?\" \/>\n<meta property=\"og:description\" content=\"Pazar pay\u0131 azalan\u00a0d\u00fcnyaca \u00fcnl\u00fc yaz\u0131c\u0131 \u015firketi Xerox, kendi i\u015ftiraki olan Fuji Xerox\u2019un maliyetinin \u00e7ok daha d\u00fc\u015f\u00fck oldu\u011funu g\u00f6r\u00fcr. \u015eirketin analizi\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0130K Blog\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-27T06:27:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-26T17:05:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/Benchmarking.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u00c7i\u011fdem \u00c7al\u0131k\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u00c7i\u011fdem \u00c7al\u0131k\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Benchmarking nedir?","description":"Benchmarking, herhangi bir organizasyonda yap\u0131lan bir i\u015fi, ba\u015fka bir \u00e7al\u0131\u015fma yerinde yap\u0131lan i\u015flerle k\u0131yaslamak anlam\u0131na geliyor.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/","og_locale":"tr_TR","og_type":"article","og_title":"Benchmarking nedir?","og_description":"Pazar pay\u0131 azalan\u00a0d\u00fcnyaca \u00fcnl\u00fc yaz\u0131c\u0131 \u015firketi Xerox, kendi i\u015ftiraki olan Fuji Xerox\u2019un maliyetinin \u00e7ok daha d\u00fc\u015f\u00fck oldu\u011funu g\u00f6r\u00fcr. \u015eirketin analizi","og_url":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/","og_site_name":"\u0130K Blog","article_published_time":"2016-07-27T06:27:12+00:00","article_modified_time":"2024-07-26T17:05:21+00:00","og_image":[{"width":900,"height":600,"url":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/Benchmarking.jpg","type":"image\/jpeg"}],"author":"\u00c7i\u011fdem \u00c7al\u0131k","twitter_misc":{"Yazan:":"\u00c7i\u011fdem \u00c7al\u0131k","Tahmini okuma s\u00fcresi":"3 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#article","isPartOf":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/"},"author":{"name":"\u00c7i\u011fdem \u00c7al\u0131k","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/person\/2840e8b243b15909e5b96127ed81d738"},"headline":"Benchmarking nedir?","datePublished":"2016-07-27T06:27:12+00:00","dateModified":"2024-07-26T17:05:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/"},"wordCount":614,"commentCount":0,"publisher":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#organization"},"image":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/Benchmarking.jpg","articleSection":["\u0130nsan Kaynaklar\u0131"],"inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/","url":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/","name":"Benchmarking nedir?","isPartOf":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#primaryimage"},"image":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/Benchmarking.jpg","datePublished":"2016-07-27T06:27:12+00:00","dateModified":"2024-07-26T17:05:21+00:00","description":"Benchmarking, herhangi bir organizasyonda yap\u0131lan bir i\u015fi, ba\u015fka bir \u00e7al\u0131\u015fma yerinde yap\u0131lan i\u015flerle k\u0131yaslamak anlam\u0131na geliyor.","breadcrumb":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#primaryimage","url":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/Benchmarking.jpg","contentUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/Benchmarking.jpg","width":900,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/www.kariyer.net\/ik-blog\/benchmarking-nedir\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ana sayfa","item":"https:\/\/www.kariyer.net\/ik-blog\/"},{"@type":"ListItem","position":2,"name":"Benchmarking nedir?"}]},{"@type":"WebSite","@id":"https:\/\/www.kariyer.net\/ik-blog\/#website","url":"https:\/\/www.kariyer.net\/ik-blog\/","name":"\u0130K Blog","description":"\u0130nsan Kaynaklar\u0131, \u0130\u015f D\u00fcnyas\u0131 Blogu | Kariyer.net","publisher":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kariyer.net\/ik-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.kariyer.net\/ik-blog\/#organization","name":"Kariyer.Net","url":"https:\/\/www.kariyer.net\/ik-blog\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2023\/01\/og-image1.jpg","contentUrl":"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2023\/01\/og-image1.jpg","width":800,"height":800,"caption":"Kariyer.Net"},"image":{"@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/person\/2840e8b243b15909e5b96127ed81d738","name":"\u00c7i\u011fdem \u00c7al\u0131k","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.kariyer.net\/ik-blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f270bbc5e4e6373aef80de8e9e55d27516cac7be363ef3b53ec26b94063ede66?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f270bbc5e4e6373aef80de8e9e55d27516cac7be363ef3b53ec26b94063ede66?s=96&d=mm&r=g","caption":"\u00c7i\u011fdem \u00c7al\u0131k"},"description":"Ege \u00dcniversitesi'nin ard\u0131ndan Galatasaray \u00dcniversitesi'nde Medya ve \u0130leti\u015fim y\u00fcksek lisans\u0131 yapt\u0131. Meslek hayat\u0131na reklam yazarl\u0131\u011f\u0131yla ba\u015flad\u0131. D\u00f6rt y\u0131ll\u0131k reklam d\u00fcnyas\u0131 deneyiminden sonra \u00e7e\u015fitli web sitelerinde k\u0131demli edit\u00f6r olarak \u00e7al\u0131\u015ft\u0131. 2015 y\u0131l\u0131nda Kariyer.net\u2019e i\u00e7erik y\u00f6neticisi olarak kat\u0131ld\u0131. \u0130K Blog, Kariyer Rehberi ve Kariyer Dergi i\u00e7in i\u00e7erik \u00fcretiyor.","sameAs":["http:\/\/www.kariyer.net\/ik-blog\/?p=3329"],"url":"https:\/\/www.kariyer.net\/ik-blog\/author\/cigdem-calik\/"}]}},"_links":{"self":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/posts\/4861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/comments?post=4861"}],"version-history":[{"count":0,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/posts\/4861\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/media\/16290"}],"wp:attachment":[{"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/media?parent=4861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/categories?post=4861"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kariyer.net\/ik-blog\/wp-json\/wp\/v2\/tags?post=4861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}