{"id":4869,"date":"2016-07-27T10:45:04","date_gmt":"2016-07-27T07:45:04","guid":{"rendered":"http:\/\/www.kariyer.net\/ik-blog\/?p=4869"},"modified":"2017-06-12T11:34:31","modified_gmt":"2017-06-12T08:34:31","slug":"turk-yoneticileri-ne-motive-eder","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/turk-yoneticileri-ne-motive-eder\/","title":{"rendered":"T\u00fcrk y\u00f6neticileri ne motive eder?"},"content":{"rendered":"<p><strong>\u0130nsanlar \u00e7o\u011fu zaman t\u00fcm d\u00fcnyada herkesi motive eden tek \u015feyin \u015firketlerin sundu\u011fu finansal \u00e7\u0131karlar oldu\u011funu zannetme hatas\u0131na d\u00fc\u015fer. <\/strong><strong>Para ger\u00e7ekten de t\u00fcm k\u00fclt\u00fcrlerin ortak paydas\u0131d\u0131r, fakat en b\u00fcy\u00fck motivasyon kayna\u011f\u0131 de\u011fildir. Bunun en iyi kan\u0131t\u0131 tan\u0131nm\u0131\u015f uluslararas\u0131 markalard\u0131r. Belli bir bilinirlik seviyesine ula\u015ft\u0131klar\u0131nda genelde orta d\u00fczey maa\u015f \u00f6demeyi s\u00fcrd\u00fcr\u00fcrler, ama yine de ismi ve marka de\u011feriyle insanlar\u0131 \u00e7ekmeye devam ederler.<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-4870\" src=\"http:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/yoneticimotivasyon.jpg\" alt=\"yoneticimotivasyon\" width=\"600\" height=\"300\" srcset=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/yoneticimotivasyon.jpg 600w, https:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/yoneticimotivasyon-300x150.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>\u0130kinci ortak motivasyon paydas\u0131 \u015firketten ve astlar\u0131n\u0131zdan g\u00f6rd\u00fc\u011f\u00fcn\u00fcz muamele olabilir. Bireyler, \u00f6zellikle de Y ku\u015fa\u011f\u0131 \u00fcyeleri, do\u011fru muamele g\u00f6rmediklerini d\u00fc\u015f\u00fcnd\u00fckleri zaman an\u0131nda harekete ge\u00e7er. Nihai bir hedefe y\u00f6nelmi\u015fken bu t\u00fcr ani de\u011fi\u015fimlerin olumsuz etkileri olsa da, bunlar ayn\u0131 zamanda \u015firketler ve y\u00f6neticiler i\u00e7in insan y\u00f6netimiyle ilgili \u00f6nemli dersler i\u00e7erir. Bizim ku\u015fa\u011f\u0131m\u0131z s\u00fcreklilik y\u00f6nelimliydi ve hala da \u00f6yledir, dolay\u0131s\u0131yla daha iyi bir kariyer i\u00e7in daha zor \u015fartlarda dahi \u00e7al\u0131\u015fmaya devam edebiliriz.<\/p>\n<p>Y\u00f6neticileri motive eden di\u011fer fakt\u00f6rlere bakarsak, bunlar\u0131n daha ziyade i\u015f k\u00fclt\u00fcr\u00fcne g\u00f6re de\u011fi\u015fiklik g\u00f6sterdi\u011fini g\u00f6r\u00fcr\u00fcz. Baz\u0131lar\u0131 ba\u015far\u0131 ya da sonu\u00e7 y\u00f6nelimliyken, kimileri takdir edilmeye veya sosyal boyuta \u00f6nem verir.<\/p>\n<p>T\u00fcrk y\u00f6neticiler i\u00e7in motive edici fakt\u00f6rler \u015fu \u015fekilde s\u0131ralanabilir:<\/p>\n<h2><strong>Stat\u00fc<\/strong><\/h2>\n<p>Bu ba\u015fl\u0131\u011f\u0131 iki boyutlu d\u00fc\u015f\u00fcnebiliriz.<\/p>\n<p>&#8211;\u00a0\u00a0\u00d6zellikle bilinen bir marka b\u00fcnyesinde \u00e7al\u0131\u015fan gen\u00e7 y\u00f6neticiler i\u00e7in bu \u00f6nemli bir motivasyon kayna\u011f\u0131d\u0131r. E\u011fer s\u00f6z konusu markan\u0131n sosyal kabul\u00fc y\u00fcksekse bu \u00e7al\u0131\u015fanlar i\u00e7in \u00f6nemli bir \u00f6d\u00fcld\u00fcr. Bu yoksa ikinci olarak yerelde iyi bilinen bir marka tercih edilir. \u015eayet bu da s\u00f6z konusu de\u011filse bilinmeyen bir \u015firket se\u00e7ilir, fakat bu durumda ikinci ba\u015fl\u0131k olan unvan meselesinin \u00f6nemi artar.<\/p>\n<p>&#8211;\u00a0\u00a0T\u00fcrk y\u00f6neticiler i\u00e7in unvan \u00f6nemli bir motivasyon kayna\u011f\u0131d\u0131r. \u015eirket isminin bilinmedi\u011fi durumlarda, ki\u015fi genelde hemen orada ne yapt\u0131\u011f\u0131n\u0131 anlatmaya ba\u015flar. Ad\u0131 bilinmeyen bir\u00e7ok kurulu\u015f bunu iyi bildi\u011finden olduk\u00e7a yarat\u0131c\u0131 unvanlar geli\u015ftirir.<\/p>\n<h2><strong>Yak\u0131nl\u0131k<\/strong><\/h2>\n<p>T\u00fcrk y\u00f6neticiler duygusal ve ili\u015fki y\u00f6nelimlidir. E\u011fer T\u00fcrk y\u00f6neticilerle \u00e7al\u0131\u015f\u0131yorsan\u0131z onlar\u0131n sosyal hayat\u0131na dahil olmal\u0131s\u0131n\u0131z. K\u0131z\/erkek arkada\u015flar\u0131n\u0131, e\u015flerini veya \u00e7ocuklar\u0131n\u0131 i\u015fe getirebilir, hatta sizi evlerine \u00e7a\u011f\u0131rabilirler. Tepkileriniz olduk\u00e7a \u00f6nemlidir. E\u011fer ailelerinden ve sorunlar\u0131ndan uzak durursan\u0131z bu onlar\u0131n motivasyonunu olumsuz etkileyebilir. Ayn\u0131 zamanda onlarla olan etkile\u015fim d\u00fczeyinize de dikkat etmelisiniz. \u00d6rne\u011fin bir ak\u015fam yeme\u011finde fazla da\u011f\u0131n\u0131k bir g\u00f6r\u00fcnt\u00fc \u00e7izerseniz, o ak\u015fam ne kadar samimi ge\u00e7erse ge\u00e7sin bu da\u011f\u0131n\u0131kl\u0131k kendisini mutlaka ertesi g\u00fcn bir \u015fekilde hissettirecektir. Ak\u015fam yeme\u011fi yedikten sonra ili\u015fkinizin bir anda eski g\u00fcndelik i\u015f rutinine d\u00f6nmesini bekleyemezsiniz. Dolay\u0131s\u0131yla etkile\u015fiminizde ne kadar ileri gidece\u011finiz konusu olduk\u00e7a hassast\u0131r.<\/p>\n<h2><strong>Otomobil, \u00f6zel sa\u011fl\u0131k sigortas\u0131 ve emeklilik planlar\u0131<\/strong><\/h2>\n<p>Araba, \u00f6zellikle de erkek y\u00f6neticiler i\u00e7in d\u00fcnyan\u0131n her yerinde \u00f6nemli bir stat\u00fc sembol\u00fcd\u00fcr. Ancak kimi k\u00fclt\u00fcrlerde \u00f6nemi di\u011ferlerinde oldu\u011fundan daha fazlad\u0131r. Hollanda\u2019da g\u00fc\u00e7l\u00fc bir Mercedes kullanabilirsiniz, ancak modelin ad\u0131n\u0131 &#8211; \u00f6rne\u011fin 500 SL &#8211; araban\u0131n \u00fczerinden \u00e7\u0131karmak bir tevazu say\u0131l\u0131r. Oysa T\u00fcrkiye\u2019de bunlar stat\u00fc sembol\u00fc olarak \u00f6nemle muhafaza edilir. Ayn\u0131 \u015fey Passat markas\u0131 i\u00e7in de s\u00f6z konusudur. \u00d6rne\u011fin T\u00fcrkiye\u2019de 1.6 ile 1.8 modeli aras\u0131ndaki fark az\u0131msanamazd\u0131r. Asgari maa\u015f zamm\u0131 e\u015fli\u011finde gelen k\u00fc\u00e7\u00fck promosyonlar da\u011f\u0131t\u0131l\u0131rken bu farklar genelde y\u00f6neticileri motive etmek i\u00e7in kullan\u0131l\u0131r.<strong> \u00a0<\/strong><\/p>\n<p>\u00d6zel sa\u011fl\u0131k sigortas\u0131 T\u00fcrkiye\u2019de iyi yerle\u015fmi\u015f bir ek faydad\u0131r ve \u00e7o\u011fu zaman t\u00fcm aileyi kapsar. Bunun sebebi kamu hastanelerindeki arz-talep dengesizli\u011fi kar\u015f\u0131s\u0131nda geli\u015fmi\u015f modern hastane zincirlerinin varl\u0131\u011f\u0131d\u0131r. \u0130kinci alternatif \u00e7ok daha pahal\u0131 oldu\u011fundan, bundan rahat\u00e7a faydalanabilmenin ko\u015fulu \u00f6zel sigortad\u0131r.<\/p>\n<p>Yeni y\u00fckselmekte olan bir ek fayda mekanizmas\u0131 ise emeklilik fonudur. Faizler d\u00fc\u015ft\u00fck\u00e7e bu alternatifin pop\u00fclerli\u011fi artmaya devam ediyor. Faizin y\u00fcksek oldu\u011fu ge\u00e7mi\u015f g\u00fcnlerde \u00e7al\u0131\u015fanlar maa\u015flar\u0131n\u0131n tamam\u0131n\u0131 nakit olarak al\u0131p kendi yat\u0131r\u0131mlar\u0131n\u0131 kendileri yapmay\u0131 tercih ediyorlard\u0131. \u015eimdi gelecek yat\u0131r\u0131mlar\u0131n\u0131 \u015firketleriyle beraber yapmay\u0131 tercih etmeye ba\u015flad\u0131lar. Dolay\u0131s\u0131yla, bu da \u015firketle bir t\u00fcr ba\u011fl\u0131l\u0131k ili\u015fkisi kurulmas\u0131na vesile oluyor.<\/p>\n<p>Son on sene i\u00e7inde T\u00fcrkiye\u2019de iyi y\u00f6neticilere olan talep, arz\u0131 ge\u00e7meye ba\u015flad\u0131. Art\u0131k iyi T\u00fcrk y\u00f6neticilerinin maa\u015f d\u00fczeyi bir\u00e7ok Bat\u0131l\u0131 meslekta\u015flar\u0131ndan daha y\u00fcksek. Kayda de\u011fer y\u00f6neticilerin ise daha iyi maa\u015f paketleri i\u00e7in s\u0131k s\u0131k i\u015f de\u011fi\u015ftirme imkanlar\u0131 s\u00f6z konusu. Dolay\u0131s\u0131yla yetenekli y\u00f6neticileri elde tutman\u0131n geriye kalan tek yolu yukar\u0131da bahsetti\u011fimiz motivasyon unsurlar\u0131n\u0131 sunmak ve bir yandan da y\u00f6netici ve astlar\u0131n\u0131n ili\u015fkilerini y\u00f6nlendirmek gibi sayg\u0131n istihdam \u015fartlar\u0131n\u0131 sunabilmektir.<\/p>\n<p>\u00c7ok kat\u0131ld\u0131\u011f\u0131m genel kan\u0131 a\u015fa\u011f\u0131 yukar\u0131 her k\u00fclt\u00fcrde ge\u00e7erlidir: <em>\u201c\u0130nsanlar kurulu\u015flar\u0131ndan de\u011fil, y\u00f6neticilerinden ayr\u0131l\u0131r.\u201d<\/em><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4871\" src=\"http:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2016\/07\/zafer-parlar.jpg\" alt=\"zafer-parlar\" width=\"150\" height=\"150\" \/><\/p>\n<p>Nike eski T\u00fcrkiye ve CEMEA Genel M\u00fcd\u00fcr\u00fc Zafer Parlar<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID4869\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"4869\"\n         id=\"da-reactions-slot-post-4869\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0130nsanlar \u00e7o\u011fu zaman t\u00fcm d\u00fcnyada herkesi motive eden tek \u015feyin \u015firketlerin sundu\u011fu finansal \u00e7\u0131karlar oldu\u011funu zannetme hatas\u0131na d\u00fc\u015fer. Para ger\u00e7ekten de t\u00fcm k\u00fclt\u00fcrlerin ortak paydas\u0131d\u0131r, fakat en b\u00fcy\u00fck motivasyon kayna\u011f\u0131 de\u011fildir. Bunun en iyi kan\u0131t\u0131 tan\u0131nm\u0131\u015f uluslararas\u0131 markalard\u0131r. Belli bir bilinirlik seviyesine ula\u015ft\u0131klar\u0131nda genelde orta d\u00fczey maa\u015f \u00f6demeyi s\u00fcrd\u00fcr\u00fcrler, ama yine de ismi ve marka [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID4869\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"4869\"\n         id=\"da-reactions-slot-post-4869\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":8,"featured_media":4870,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[33],"tags":[12],"class_list":{"0":"post-4869","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-liderlik-yonetim","8":"tag-anasayfa"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>T\u00fcrk y\u00f6neticileri ne motive eder? - \u0130K Blog<\/title>\n<meta name=\"description\" content=\"\u0130nsanlar \u00e7o\u011fu zaman t\u00fcm d\u00fcnyada herkesi motive eden tek \u015feyin \u015firketlerin sundu\u011fu finansal \u00e7\u0131karlar oldu\u011funu zannetme hatas\u0131na d\u00fc\u015fer. 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