{"id":6940,"date":"2017-11-09T13:13:20","date_gmt":"2017-11-09T10:13:20","guid":{"rendered":"http:\/\/www.kariyer.net\/ik-blog\/?p=6940"},"modified":"2017-11-09T15:30:15","modified_gmt":"2017-11-09T12:30:15","slug":"yuzde-22-olan-turn-over-oranimizla-fark-yaratiyoruz","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/yuzde-22-olan-turn-over-oranimizla-fark-yaratiyoruz\/","title":{"rendered":"Y\u00fczde 20 olan turn-over oran\u0131m\u0131zla fark yarat\u0131yoruz"},"content":{"rendered":"<p><strong>Yves Rocher T\u00fcrkiye olarak b\u00fcnyesinde bulunduklar\u0131 Groupe Rocher\u2019in de\u011ferlerini ve \u00e7al\u0131\u015fma ilkelerini t\u00fcm yakla\u015f\u0131mlar\u0131na uygulad\u0131klar\u0131n\u0131 belirten \u0130nsan Kaynaklar\u0131\u2019ndan Sorumlu Y\u00f6netim Kurulu \u00dcyesi M\u00fcge Ergin, \u201cBizim i\u00e7in ekiplerimizin birbirine g\u00fcven duyan, i\u015fbirli\u011fi i\u00e7inde \u00e7al\u0131\u015fan, ba\u015far\u0131lar\u0131 takdir edilen ve sorumluluklar\u0131n\u0131n bilincinde olan \u00e7al\u0131\u015fanlardan olu\u015fmas\u0131 en \u00f6nemli kriterlerdir\u201d diyor.<\/strong><\/p>\n<p>Yves Rocher tamam\u0131 Frans\u0131z Groupe Rocher\u2019e ba\u011fl\u0131 bir marka olarak T\u00fcrkiye\u2019de faaliyetlerini s\u00fcrd\u00fcr\u00fcyor. Groupe Rocher\u2019nin b\u00fcnyesinde 9 marka bar\u0131nd\u0131ran, 15 bine yak\u0131n \u00e7al\u0131\u015fan\u0131 olan ve ekolojik sorumluluk ta\u015f\u0131yan \u00e7ok b\u00fcy\u00fck bir grup oldu\u011funu ve Yves Rocher T\u00fcrkiye olarak ait olduklar\u0131 grubun \u00a0de\u011ferlerini ve \u00e7al\u0131\u015fma ilkelerini t\u00fcm \u00e7al\u0131\u015fmalar\u0131na ve yakla\u015f\u0131mlar\u0131na uygulayarak \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 belirten Ergin, \u201cBizim i\u00e7in ekiplerimizin birbirine g\u00fcven duyan, i\u015fbirli\u011fi i\u00e7inde \u00e7al\u0131\u015fan, ba\u015far\u0131lar\u0131 takdir edilen ve sorumluluklar\u0131n\u0131n bilincinde olan \u00e7al\u0131\u015fanlardan olu\u015fmas\u0131 en \u00f6nemli kriter\u201d diyor.<\/p>\n<h2><strong>Yap\u0131lanman\u0131z hakk\u0131nda bilgi alabilir miyiz?<\/strong><\/h2>\n<p>Yves Rocher T\u00fcrkiye olarak yakla\u015f\u0131k 800 ki\u015filik bir aileyiz. Markam\u0131z \u015fu anda kozmetik alan\u0131ndaki en b\u00fcy\u00fck monobrand ma\u011faza zinciri ve 2020 y\u0131l\u0131 itibariyle t\u00fcm T\u00fcrkiye\u2019de yakla\u015f\u0131k 60 ilde 1000 ki\u015filik bir aile olaca\u011f\u0131z. Ekibimizin b\u00fcy\u00fck bir k\u0131sm\u0131 ma\u011fazalar\u0131m\u0131zda g\u00f6rev yaparken yakla\u015f\u0131k 60 ki\u015filik bir merkez ofis yap\u0131s\u0131yla saham\u0131z\u0131 destekliyoruz. Y\u00fczde 80\u2019i yeni jenerasyondan olan ve y\u00fczde 70 ba\u011fl\u0131l\u0131\u011f\u0131 olan olduk\u00e7a gen\u00e7 ve sad\u0131k bir ekibe sahibiz. Bu da markam\u0131z\u0131n yapt\u0131\u011f\u0131 i\u015flerdeki enerjisine ve g\u00fcc\u00fcne yans\u0131yor.<\/p>\n<h2><strong>Firman\u0131zda \u0130K departman\u0131 hangi s\u00fcre\u00e7leri y\u00f6netiyor? \u015eu anda b\u00fcnyenizde ka\u00e7 ki\u015fi \u00e7al\u0131\u015f\u0131yor?<\/strong><\/h2>\n<p>\u0130nsan Kaynaklar\u0131 taraf\u0131nda yeni bir ekip olu\u015fumu i\u00e7indeyiz. \u015eu anda t\u00fcm T\u00fcrkiye\u2019deki \u0130nsan Kaynaklar\u0131 s\u00fcre\u00e7lerimizi alt\u0131 ki\u015fiyle beraber y\u00fcr\u00fct\u00fcyoruz. \u0130nsan Kaynaklar\u0131 ekibi olarak i\u015fimizin en b\u00fcy\u00fck k\u0131sm\u0131n\u0131 perakende taraftaki i\u015fe al\u0131m, performans, \u00fccretlendirme, terfi s\u00fcre\u00e7leri al\u0131yor. Turn-over say\u0131m\u0131z y\u00fczde 20 ile sekt\u00f6r\u00fcn \u00e7ok alt\u0131nda olmas\u0131na ra\u011fmen, her y\u0131l 25-30 ma\u011faza a\u00e7\u0131yor olmam\u0131z nedeniyle sahay\u0131 h\u0131zl\u0131 \u015fekilde desteklememiz kritik \u00f6nem ta\u015f\u0131yor. Perakende taraf\u0131n s\u00fcre\u00e7leri haricinde t\u00fcm merkez ofis i\u00e7in al\u0131m s\u00fcre\u00e7lerini, performans y\u00f6netimi, e\u011fitim, \u00fccretlendirme ve yan haklar ve \u00f6zl\u00fck s\u00fcre\u00e7lerini y\u00fcr\u00fct\u00fcyoruz.<\/p>\n<h2><strong>Sekt\u00f6r\u00fcn\u00fcze \u00f6zel adaylar\u0131 se\u00e7erken hangi niteliklere \u00f6nem veriyorsunuz? <\/strong><\/h2>\n<p>\u0130nsan Kaynaklar\u0131 ekibi olarak adaylar\u0131m\u0131z\u0131n se\u00e7iminde, CV\u2019de olan bilgilerden \u00e7ok aday\u0131m\u0131z\u0131n sordu\u011fumuz \u00f6rnek olaylara g\u00f6sterece\u011fi bak\u0131\u015f a\u00e7\u0131lar\u0131n\u0131 \u00f6l\u00e7\u00fcml\u00fcyoruz. Rekabetin y\u00fcksek oldu\u011fu ve m\u00fc\u015fteri yakla\u015f\u0131mlar\u0131n\u0131n \u00e7ok kritik oldu\u011fu bir sekt\u00f6rde \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z i\u00e7in adaylar\u0131m\u0131za genellikle bu alanlarda kurgulanm\u0131\u015f \u00f6rnek olaylar soruyor ve yakla\u015f\u0131mlar\u0131n\u0131 \u00f6l\u00e7\u00fcyoruz. Perakende matemati\u011fi bizim i\u00e7in \u00f6nemli olan unsurlardan biri ve bu kavramlara a\u015fina olan ve bunlar\u0131 do\u011fru yorumlamay\u0131 bilen g\u00fczellik uzmanlar\u0131n\u0131 aram\u0131za kat\u0131yoruz. Her bir g\u00fczellik uzman\u0131m\u0131z\u0131n m\u00fclakat\u0131n\u0131 gelece\u011fin ma\u011faza m\u00fcd\u00fcr\u00fc aday\u0131, b\u00f6lge sorumlusu aday\u0131 g\u00f6z\u00fcyle bakarak yap\u0131yoruz. Baz\u0131 pozisyonlar\u0131m\u0131zda \u00f6zellikle adaylar\u0131m\u0131z\u0131n kendilerini sunum yaparak veya makyaj uygulamas\u0131 yaparak ifade edecekleri kurgular\u0131m\u0131z oluyor. Birden \u00e7ok ma\u011fazam\u0131za dokunan b\u00f6lge pozisyonlar\u0131m\u0131z ve e\u011fitmen pozisyonlar\u0131m\u0131zda envanter uygulamalar\u0131n\u0131 kullan\u0131yoruz.<\/p>\n<h2><strong>\u00c7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 hakk\u0131nda ne d\u00fc\u015f\u00fcn\u00fcyorsunuz? <\/strong><\/h2>\n<p>\u0130nsana de\u011fer veren organizasyonlar\u0131n her zaman ba\u015far\u0131y\u0131 yakalayaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorum. En iyi i\u015fyeri olmak bir DNA meselesi, \u015firketin \u00f6z\u00fcndeki t\u00fcm birle\u015fenlerin liderler taraf\u0131ndan samimiyetle \u00f6z\u00fcmsenmesi ve i\u015f sonu\u00e7lar\u0131n\u0131 yaratan en \u00f6nemli kaynak olan insan\u0131n adil ve e\u015fit davran\u0131\u015flarla kurumun oda\u011f\u0131 olarak al\u0131nmas\u0131 gerekiyor.<\/p>\n<p>Yves Rocher T\u00fcrkiye, \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 ara\u015ft\u0131rmalar\u0131nda lider olan \u015firketlerden AON Hewitt taraf\u0131ndan 2016 y\u0131l\u0131nda yap\u0131lan ara\u015ft\u0131rmada; 170 \u015firket aras\u0131ndan \u201cEn \u0130yi \u0130\u015fyeri\u201d se\u00e7ilen tek perakende markas\u0131 oldu. En iyi i\u015fyerleri; ba\u011fl\u0131l\u0131k endeksi, liderlik endeksi, performans k\u00fclt\u00fcr\u00fc endeksi ve i\u015fveren markas\u0131 endeksi dikkate al\u0131narak se\u00e7iliyor.<\/p>\n<h2><strong>\u00c7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 hakk\u0131nda neler yap\u0131yorsunuz?<\/strong><\/h2>\n<p>Yves Rocher T\u00fcrkiye olarak g\u00fcc\u00fcm\u00fcz\u00fc; markam\u0131z\u0131n do\u011faya ve kad\u0131na sayg\u0131l\u0131 DNA\u2019s\u0131n\u0131 \u00f6z\u00fcmsemi\u015f ve marka \u00e7al\u0131\u015fan\u0131 olman\u0131n \u00f6tesinde \u00fcr\u00fcnlerimizin \u00a0sad\u0131k kullan\u0131c\u0131s\u0131 olan \u00e7al\u0131\u015fanlar\u0131m\u0131zdan al\u0131yoruz. Bu sebeple \u00e7al\u0131\u015fanlar\u0131m\u0131za \u00fcr\u00fcnlerimizi \u00f6ncelikli olarak deneme imkan\u0131 sunuyoruz ve ayl\u0131k olarak yenilenen y\u00fczde 50 indirimli \u00fcr\u00fcn alma hakk\u0131 veriyoruz.<\/p>\n<p>Karar s\u00fcre\u00e7lerinde saha ekiplerimizin verece\u011fi geri bildirimlerin ne kadar k\u0131ymetli oldu\u011funun bilinciyle merkezi karar almaktansa ekiplerimizin kat\u0131l\u0131mlar\u0131yla karar al\u0131yoruz. Genel M\u00fcd\u00fcr\u00fcm\u00fcz ve Y\u00f6netim Kurulu yap\u0131m\u0131z ile saha ekibimiz aras\u0131nda son derece a\u00e7\u0131k bir ileti\u015fim var ve her iki ayda bir t\u00fcm T\u00fcrkiye\u2019deki ma\u011faza m\u00fcd\u00fcrlerimiz ile Y\u00f6netim Kurulu ekibi dahil olmak \u00fczere bir araya geliyoruz.<\/p>\n<p>T\u00fcrkiye\u2019de perakende sekt\u00f6r\u00fcnde turn-over oran\u0131 yakla\u015f\u0131k y\u00fczde 80 olarak biliniyor. Biz y\u00fczde 22 olan turn-over oran\u0131m\u0131zla fark yarat\u0131yoruz. D\u00fc\u015f\u00fck turn-over oran\u0131 sayesinde her toplant\u0131m\u0131zda yola beraber \u00e7\u0131kt\u0131\u011f\u0131m\u0131z arkada\u015flar\u0131m\u0131z\u0131n bir\u00e7o\u011fuyla ba\u015far\u0131lar\u0131m\u0131z\u0131 tekrar ve tekrar kutluyoruz. Y\u0131lda bir kez t\u00fcm T\u00fcrkiye\u2019den 500\u2019e yak\u0131n \u00e7al\u0131\u015fan\u0131m\u0131z\u0131 bir araya getirerek ba\u015far\u0131lar\u0131m\u0131z\u0131 kutlad\u0131\u011f\u0131m\u0131z, 5. ve 10. y\u0131l\u0131n\u0131 dolduran ekip arkada\u015flar\u0131m\u0131z\u0131 onurland\u0131rd\u0131\u011f\u0131m\u0131z ve ma\u011faza performans \u00f6d\u00fclleri verdi\u011fimiz bir ulusal toplant\u0131 yap\u0131yoruz. Bu toplant\u0131larda hep beraber ba\u015far\u0131y\u0131 kutlarken t\u00fcm ekibimizin \u015firketimizin gelecek planlar\u0131n\u0131 \u00f6\u011frenmesini ve sahiplenmesini ama\u00e7l\u0131yoruz. B\u00f6ylelikle ortakla\u015fa yaratt\u0131\u011f\u0131m\u0131z ba\u015far\u0131lara imza at\u0131yoruz.<\/p>\n<p>Merkez ofisimiz b\u00fcy\u00fck bir saha operasyonuna destek veren nispeten k\u00fc\u00e7\u00fck bir yap\u0131, ancak sahadaki hayat\u0131m\u0131z\u0131n daha kolay ve kusursuz y\u00fcr\u00fcmesine \u00e7ok \u00f6nemli bir destek veriyor. Tamam\u0131 Frans\u0131z sermayeli bir \u015firket oldu\u011fumuz i\u00e7in merkez ofisimiz d\u00fczeyinde yabanc\u0131 \u015firket olma hissini s\u00fcrekli gelen yabanc\u0131 y\u00f6netici ziyaretlerimiz ve telekonferanslar\u00a0sayesinde\u00a0s\u0131k\u00e7a hissediyoruz. Bu tip uluslararas\u0131 ortamlarda \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n kendilerini \u0130ngilizce ile ifade edebilmelerine olanak sa\u011flamak ad\u0131na ofisimizde haftan\u0131n d\u00f6rt g\u00fcn\u00fc farkl\u0131 seviyeler i\u00e7in \u0130ngilizce s\u0131n\u0131f e\u011fitimleri ve konu\u015fma s\u0131n\u0131flar\u0131 organize ediyoruz.<\/p>\n<p>Par\u00e7as\u0131 oldu\u011fumuz Groupe Rocher ve Yves Rocher markas\u0131 olarak gen\u00e7 n\u00fcfuslu bir \u00fclkede y\u00fczde 80\u2019i yeni ku\u015faktan \u00e7al\u0131\u015fanlara sahip bir firma olarak bunun de\u011ferini biliyoruz ve yeni ku\u015fa\u011f\u0131n beklentilerini anlamak ad\u0131na onlarla beraber \u00e7e\u015fitli toplant\u0131lar (workshoplar) d\u00fczenliyor, onlar\u0131n beklentilerini gelecek stratejilerimize entegre ederek yeteneklerini en iyi \u015fekilde ifade edecekleri ortamlar yaratmaya \u00e7al\u0131\u015f\u0131yoruz.<\/p>\n<p>Do\u011faya ve kad\u0131na sayg\u0131l\u0131 bir marka olarak sa\u011fl\u0131kl\u0131 ya\u015fam alg\u0131s\u0131 markam\u0131z\u0131n da \u00f6z\u00fcnde mevcut. Bundan yola \u00e7\u0131karak s\u00fcrekli oturarak ve bilgisayar ba\u015f\u0131nda \u00e7al\u0131\u015fan merkez ofis ekiplerimize sa\u011fl\u0131kl\u0131 ya\u015fam\u0131 te\u015fvik etmek amac\u0131yla her y\u0131l\u00a01000 TL\u2019lik bir spor deste\u011fi sa\u011fl\u0131yoruz.<\/p>\n<p>\u0130\u015fe al\u0131m s\u00fcre\u00e7lerimizde t\u00fcm m\u00fclakatlarda \u0130nsan Kaynaklar\u0131 olarak s\u00fcrece dahil oluyor ve sekt\u00f6rdeki di\u011fer \u00f6rneklerden farkl\u0131 olarak g\u00fczellik uzman\u0131 arkada\u015flar\u0131m\u0131zdan ba\u015flamak \u00fczere \u00a0vakalar \u00fczerinden konu\u015fuyoruz. Perakende matemati\u011fine ilgili, bizimle \u00e7al\u0131\u015fmaya istekli, markam\u0131z\u0131n \u00f6z\u00fcn\u00fc yans\u0131tan \u00a0ve potansiyeli y\u00fcksek isimleri aram\u0131za kazand\u0131rmay\u0131 hedefliyoruz.<\/p>\n<h2><strong>\u015eu an ne t\u00fcr projeler y\u00fcr\u00fct\u00fcyorsunuz? Gelecek d\u00f6nem projeleriniz aras\u0131nda neler var? <\/strong><\/h2>\n<p>Bizim i\u00e7in ekiplerimizin mutlulu\u011fu \u00f6nceliklerimiz aras\u0131nda. Bu kapsamda \u00f6zel g\u00fcnlerde onlar\u0131 mutlu edecek ve marka ile ba\u011flar\u0131n\u0131 kuvvetlendirecek bir f\u0131rsat olarak \u00f6zel do\u011fum g\u00fcn\u00fc Yves Rocher \u00dcr\u00fcn\u00fc Sat\u0131n Alma Limiti\u00a0tan\u0131ml\u0131yoruz.<\/p>\n<p>Ma\u011faza m\u00fcd\u00fcrlerimizin \u00f6l\u00e7\u00fcmlenmesinde ve geli\u015fimlerinde rol oynamas\u0131 ad\u0131na hem yetkinlikleri hem de kilit performans g\u00f6stergelerini i\u00e7eren performans karneleri olu\u015fturarak devreye alaca\u011f\u0131z. Bu sayede geli\u015fim alanlar\u0131n\u0131 daha net g\u00f6rerek yat\u0131r\u0131m yapabilece\u011fiz.<\/p>\n<p>2018 y\u0131l\u0131 e\u011fitim taraf\u0131nda uzun zamand\u0131r bizimle olan ve performans\u0131 ile fark yaratan g\u00fczellik uzmanlar\u0131m\u0131z ile Y\u00f6netim Kurulu olarak her \u00e7eyrek bir kez bir araya gelebilece\u011fimiz bir y\u0131l olacak. Bu zamana kadar m\u00fcd\u00fcrlerimiz d\u00fczeyinde daha s\u0131k y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz ileti\u015fimi art\u0131k g\u00fczellik uzmanlar\u0131m\u0131z ile de hayata ge\u00e7irece\u011fiz.<\/p>\n<p>Bizim i\u00e7in sistemlerimizi otomatize etmek \u00f6nemli konulardan biri. Bu kapsamda altyap\u0131 yat\u0131r\u0131mlar\u0131m\u0131z oluyor. Vardiya planlar\u0131n\u0131n otomatik ortamda yap\u0131lmas\u0131ndan ma\u011faza giri\u015f \u00e7\u0131kt\u0131lar\u0131n\u0131n modern teknolojilerle takip edilmesine, izin taleplerinin 800 ki\u015fi taraf\u0131ndan self servis \u015fekilde girilmesine kadar de\u011fi\u015fik projeleri hayata ge\u00e7irmeye, b\u00f6ylece daha az manuel i\u015f g\u00fcc\u00fc ile h\u0131zl\u0131 ve sa\u011fl\u0131kl\u0131 raporlama sistemleri geli\u015ftirmeye \u00e7al\u0131\u015f\u0131yoruz.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID6940\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"6940\"\n         id=\"da-reactions-slot-post-6940\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Yves Rocher T\u00fcrkiye olarak b\u00fcnyesinde bulunduklar\u0131 Groupe Rocher\u2019in de\u011ferlerini ve \u00e7al\u0131\u015fma ilkelerini t\u00fcm yakla\u015f\u0131mlar\u0131na uygulad\u0131klar\u0131n\u0131 belirten \u0130nsan Kaynaklar\u0131\u2019ndan Sorumlu Y\u00f6netim Kurulu \u00dcyesi M\u00fcge Ergin, \u201cBizim i\u00e7in ekiplerimizin birbirine g\u00fcven duyan, i\u015fbirli\u011fi i\u00e7inde \u00e7al\u0131\u015fan, ba\u015far\u0131lar\u0131 takdir edilen ve sorumluluklar\u0131n\u0131n bilincinde olan \u00e7al\u0131\u015fanlardan olu\u015fmas\u0131 en \u00f6nemli kriterlerdir\u201d diyor. Yves Rocher tamam\u0131 Frans\u0131z Groupe Rocher\u2019e ba\u011fl\u0131 bir marka [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID6940\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"6940\"\n         id=\"da-reactions-slot-post-6940\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":14,"featured_media":6942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[26],"tags":[115,43,114],"class_list":{"0":"post-6940","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-insan-kaynaklari","8":"tag-muge-ergin","9":"tag-roportaj","10":"tag-yves-rocher-turkiye"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - 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