{"id":812,"date":"2014-02-27T14:04:12","date_gmt":"2014-02-27T12:04:12","guid":{"rendered":"http:\/\/www.kariyer.net\/ik-blog\/?p=812"},"modified":"2017-06-14T09:37:53","modified_gmt":"2017-06-14T06:37:53","slug":"odaklanmanin-gucu","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/odaklanmanin-gucu\/","title":{"rendered":"Odaklanman\u0131n G\u00fcc\u00fc"},"content":{"rendered":"<p><b>Ge\u00e7en ay son zamanlar\u0131n en uzun s\u00fcre konu\u015fulacak \u015firket sat\u0131n almalar\u0131ndan birine \u015fahit olduk. Facebook, \u00e7o\u011funuzun dahil oldu\u011funu tahmin etti\u011fim, toplam 450 milyon kullan\u0131c\u0131n\u0131n birbiriyle mesajla\u015fmak i\u00e7in kulland\u0131\u011f\u0131 Whatsapp\u2019\u0131 19 milyar dolara sat\u0131n ald\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/b><\/p>\n<p><a href=\"http:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2014\/02\/whatsapp150.jpg\"><img decoding=\"async\" class=\"size-full wp-image-814 alignleft\" style=\"margin: 5px; border: 1px solid black;\" alt=\"whatsapp150\" src=\"http:\/\/www.kariyer.net\/ik-blog\/wp-content\/uploads\/2014\/02\/whatsapp150.jpg\" width=\"250\" height=\"150\" \/><\/a>2001-2007 y\u0131llar\u0131nda telekom sekt\u00f6r\u00fcnde \u00e7al\u0131\u015ft\u0131\u011f\u0131m s\u0131ralarda abonelerin mesajla\u015fma hizmetlerinin yayg\u0131nla\u015fmas\u0131n\u0131 ve daha \u00e7ok kullan\u0131lmas\u0131n\u0131 sa\u011flamak hedeflerimizden biriydi. Mesajla\u015fma servisleri mobil operat\u00f6rlerin \u00f6nemli bir gelir kayna\u011f\u0131yd\u0131. Whatsapp\u2019\u0131n sadece mesajlar\u0131n\u0131z\u0131 \u00fccretsiz olarak att\u0131\u011f\u0131n\u0131z bir ak\u0131ll\u0131 telefon uygulamas\u0131 d\u0131\u015f\u0131nda ne anlama geldi\u011fini k\u0131saca \u00f6zetlemek isterim. Whatsapp \u00fczerinden g\u00fcnde at\u0131lan mesaj say\u0131s\u0131 50 milyar\u0131 a\u015fm\u0131\u015f durumda. Bu rakam bug\u00fcn d\u00fcnyada t\u00fcm mobil operat\u00f6rler \u00fczerinden at\u0131lan k\u0131sa mesaj say\u0131s\u0131n\u0131n \u00fczerinde. D\u00fcnyan\u0131n \u00f6nde gelen mobil operat\u00f6rlerinden birinin yapt\u0131\u011f\u0131 a\u00e7\u0131klamaya g\u00f6re ise Whatsapp\u2019\u0131n d\u00fcnyadaki mobil operat\u00f6rlerin gelirlerinde yaratt\u0131\u011f\u0131 zarar y\u0131ll\u0131k 35.2 milyar dolar\u0131 a\u015fm\u0131\u015f. Whatsapp\u2019\u0131n sat\u0131n alma karar\u0131 a\u00e7\u0131kland\u0131\u011f\u0131ndaki \u00e7al\u0131\u015fan say\u0131s\u0131 sadece 50 ki\u015fiydi. Yapt\u0131klar\u0131 a\u00e7\u0131klamalara g\u00f6re her g\u00fcn 1 milyon yeni kullan\u0131c\u0131 kazan\u0131yor ve mevcut kullan\u0131c\u0131lar\u0131n\u0131n y\u00fczde 70\u2019i hizmetlerinden her g\u00fcn yararlan\u0131yor.<\/p>\n<p><b>Peki nedir, kimdir bu Whatsapp? <\/b><\/p>\n<p>Whatsapp ba\u015far\u0131s\u0131n\u0131n s\u0131rr\u0131 nedir? Ve nas\u0131l oluyor da 2009\u2019da kurulan bu \u015firket bu kadar b\u00fcy\u00fck bir etki yaratt\u0131? Ge\u00e7en y\u0131l\u0131n Nisan&#8217;da New York\u2019ta ger\u00e7ekle\u015fen bir konferansta Whatsapp\u2019\u0131n CEO\u2019su Jan Koum ile yap\u0131lan bir r\u00f6portaj\u0131 canl\u0131 olarak izleme f\u0131rsat\u0131n\u0131 yakalam\u0131\u015ft\u0131m. R\u00f6portaj\u0131n tamam\u0131n\u0131 <a title=\"Jan Koum R\u00f6portaj \" href=\"http:\/\/allthingsd.com\/20130510\/whatsapp-ceo-jan-koum-hates-advertising-and-the-tech-rumor-mill-full-dive-video\/\" target=\"_blank\">bu\u00a0link<\/a> \u00fczerinden izleyebilirsiniz.\u00a0Kan\u0131mca ba\u015far\u0131lar\u0131n\u0131n arkas\u0131ndaki en b\u00fcy\u00fck neden, odakl\u0131 bir ekip olmalar\u0131nda yat\u0131yor. Jan Koum, r\u00f6portaj boyunca tek odaklar\u0131n\u0131n \u00fcr\u00fcn ve kullan\u0131c\u0131 deneyimi oldu\u011funu defalarca vurguluyor. Hatta bas\u0131na \u00e7ok deme\u00e7 vermediklerini ve r\u00f6portajda olmakla ilgili rahats\u0131zl\u0131\u011f\u0131ndan, \u015fu an kullan\u0131c\u0131lar\u0131n destek mesajlar\u0131na yan\u0131t veremiyor olmas\u0131n\u0131n bile yapt\u0131klar\u0131 i\u015f i\u00e7in olumsuz oldu\u011fundan \u015faka ile kar\u0131\u015f\u0131k bahsediyor. R\u00f6portaj\u0131 ger\u00e7ekle\u015ftiren Liz Gannes\u2019in s\u00fcrekli s\u0131k\u0131\u015ft\u0131rmas\u0131na ra\u011fmen 25 dakika boyunca odaklanman\u0131n g\u00fcc\u00fcn\u00fcn alt\u0131n\u0131 defalarca \u00e7izen Jan Koum\u2019un sadece mesajla\u015fma hizmeti mi sunacaks\u0131n\u0131z sorusuna cevab\u0131 ise \u015f\u00f6yle oluyor: \u201cSadece tek bir \u015feye odaklanmak ve onu \u00e7ok iyi yapman\u0131n k\u00f6t\u00fc bir taraf\u0131 yok ki&#8230;\u201d<\/p>\n<p>G\u00fcnl\u00fck i\u015f hayat\u0131 ko\u015fu\u015fturmas\u0131nda, takip etti\u011fimiz farkl\u0131 i\u015flerde, projelerde, y\u00f6netti\u011fimiz ekip ve kurumlarda da odaklanman\u0131n g\u00fcc\u00fcne hep inanm\u0131\u015f\u0131md\u0131r. G\u00fcn\u00fcm\u00fcz d\u00fcnyas\u0131nda tek bir \u015feye odaklanmak ne kadar zor olursa olsun, b\u00fcy\u00fck ba\u015far\u0131lara ancak belirli bir i\u015fi \u00e7ok iyi yapmaya veya tek bir hedefe odaklanmakla ula\u015f\u0131l\u0131yor. Tek odak her kurum i\u00e7in farkl\u0131 olabiliyor; bazen bir \u00fcr\u00fcn veya hizmet, bazen m\u00fc\u015fteri memnuniyetini sa\u011flamak, bazense sadece kullan\u0131m kolayl\u0131\u011f\u0131 olabiliyor.<\/p>\n<p>Sizleri i\u015f hayat\u0131n\u0131zda kendiniz veya kurumunuz i\u00e7in en \u00f6nemli odak noktas\u0131n\u0131 bulmaya ve enerjinizin ne kadar\u0131n\u0131 oda\u011f\u0131n\u0131za ay\u0131rd\u0131\u011f\u0131n\u0131z\u0131 \u00f6l\u00e7meye davet ediyorum. Siz de Jan Koum gibi tek bir \u00fcr\u00fcn d\u0131\u015f\u0131nda hi\u00e7bir \u015feye odaklanmamaya haz\u0131r m\u0131s\u0131n\u0131z?<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID812\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"812\"\n         id=\"da-reactions-slot-post-812\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ge\u00e7en ay son zamanlar\u0131n en uzun s\u00fcre konu\u015fulacak \u015firket sat\u0131n almalar\u0131ndan birine \u015fahit olduk. Facebook, \u00e7o\u011funuzun dahil oldu\u011funu tahmin etti\u011fim, toplam 450 milyon kullan\u0131c\u0131n\u0131n birbiriyle mesajla\u015fmak i\u00e7in kulland\u0131\u011f\u0131 Whatsapp\u2019\u0131 19 milyar dolara sat\u0131n ald\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131. 2001-2007 y\u0131llar\u0131nda telekom sekt\u00f6r\u00fcnde \u00e7al\u0131\u015ft\u0131\u011f\u0131m s\u0131ralarda abonelerin mesajla\u015fma hizmetlerinin yayg\u0131nla\u015fmas\u0131n\u0131 ve daha \u00e7ok kullan\u0131lmas\u0131n\u0131 sa\u011flamak hedeflerimizden biriydi. Mesajla\u015fma servisleri mobil [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID812\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"812\"\n         id=\"da-reactions-slot-post-812\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":11,"featured_media":815,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[26],"tags":[],"class_list":{"0":"post-812","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-insan-kaynaklari"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Odaklanman\u0131n G\u00fcc\u00fc - \u0130K Blog<\/title>\n<meta name=\"description\" content=\"Ge\u00e7en ay son zamanlar\u0131n en uzun s\u00fcre konu\u015fulacak \u015firket sat\u0131n almalar\u0131ndan birine \u015fahit olduk. 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