{"id":8192,"date":"2019-04-25T09:41:32","date_gmt":"2019-04-25T06:41:32","guid":{"rendered":"https:\/\/www.kariyer.net\/ik-blog\/?p=8192"},"modified":"2024-08-12T11:59:54","modified_gmt":"2024-08-12T08:59:54","slug":"her-calisan-ayri-bir-degerdir","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/ik-blog\/her-calisan-ayri-bir-degerdir\/","title":{"rendered":"Her \u00e7al\u0131\u015fan ayr\u0131 bir de\u011ferdir"},"content":{"rendered":"<p><strong>Kad\u0131n istihdam\u0131na \u00f6zellikle \u00f6nem veren ve \u00e7al\u0131\u015fan memnuniyeti olduk\u00e7a y\u00fcksek olan MAPFRE Sigorta\u2019n\u0131n, insan kaynaklar\u0131 uygulamalar\u0131ndaki ba\u015far\u0131s\u0131n\u0131 \u0130nsan Kaynaklar\u0131ndan Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Necla Aksoy ile konu\u015ftuk\u2026<\/strong><\/p>\n<p><strong>Yap\u0131lanman\u0131z hakk\u0131nda bilgi alabilir miyiz? \u015eu anda b\u00fcnyenizde ka\u00e7 ki\u015fi \u00e7al\u0131\u015f\u0131yor?<\/strong><\/p>\n<p>\u0130spanya\u2019n\u0131n en b\u00fcy\u00fck sigorta grubu olan MAPFRE, Avrupa ve Amerika olmak \u00fczere be\u015f k\u0131tada 100\u2019den fazla \u00fclkede sigorta, reas\u00fcrans, asistans ve finansal hizmetler alanlar\u0131nda faaliyet g\u00f6steriyor. T\u00fcm sigorta bran\u015flar\u0131n\u0131 kapsayan, zengin \u00fcr\u00fcn portf\u00f6y\u00fcm\u00fczle m\u00fc\u015fterilerimizin her t\u00fcrl\u00fc hizmet ihtiyac\u0131n\u0131n kar\u015f\u0131lanmas\u0131 ve mal varl\u0131klar\u0131n\u0131n g\u00fcvencesi i\u00e7in \u00f6zel olarak geli\u015ftirilmi\u015f rekabet\u00e7i \u00e7\u00f6z\u00fcmler sunman\u0131n yan\u0131 s\u0131ra yat\u0131r\u0131m ve emeklilik fon y\u00f6netim faaliyetlerinde de bulunuyoruz.<\/p>\n<p>MAPFRE, 37 binden fazla \u00e7al\u0131\u015fan\u0131 ve d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndaki 5 bin\u2019in \u00fczerinde ofisiyle 37 milyon m\u00fc\u015fteriye ula\u015f\u0131yor. T\u00fcrkiye\u2019deki \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 ise MAPFRE Sigorta ad\u0131 alt\u0131nda s\u00fcrd\u00fcr\u00fcyoruz. 800\u2019\u00fcn \u00fczerinde \u00e7al\u0131\u015fan\u0131m\u0131z ve 2.500\u2019\u00fc a\u015fk\u0131n acentemizle hizmet veriyoruz. \u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n ya\u015f ortalamas\u0131 35 ve y\u00fczde 25 gibi \u00f6nemli bir oran\u0131 30 ya\u015f\u0131n alt\u0131nda.<\/p>\n<p><strong>Firman\u0131zda \u0130K departman\u0131 hangi s\u00fcre\u00e7leri y\u00f6netiyor? <\/strong><\/p>\n<p>\u0130nsan ve toplum odakl\u0131 bir \u015firket olan MAPFRE\u2019nin t\u00fcm insan kaynaklar\u0131 uygulamalar\u0131n\u0131n alt\u0131nda, \u00e7al\u0131\u015fanlar ve toplum i\u00e7in fark yaratabilme gayesi yat\u0131yor. Bu nedenle esneklik ve \u00e7eviklik sa\u011flayan yap\u0131lar\u0131n olu\u015fturulmas\u0131, yetenek y\u00f6netimi, \u00fccret ve takdir politikalar\u0131 ile profesyonel geli\u015fim gibi temel insan kaynaklar\u0131 faaliyetlerinin yan\u0131 s\u0131ra s\u00fcrd\u00fcr\u00fclebilirlik, dijital d\u00f6n\u00fc\u015f\u00fcm ve \u00e7e\u015fitlili\u011fe de odaklan\u0131yoruz.<\/p>\n<p>\u201c\u00c7e\u015fitlilik ve f\u0131rsat e\u015fitli\u011fi\u201d politikam\u0131za \u00f6zellikle de\u011finmek isterim. \u00a0Bu politika, her bireyin farkl\u0131 oldu\u011funu kabul ederek \u00f6zel veya ayr\u0131mc\u0131 davran\u0131\u015flar\u0131n ortadan kald\u0131r\u0131lmas\u0131 yoluyla ki\u015filerin bireyselli\u011fine sayg\u0131 g\u00f6sterilmesi temeline dayan\u0131yor. Bu \u00e7er\u00e7evede sadece cinsiyet de\u011fil t\u00fcm farkl\u0131l\u0131klar \u00e7e\u015fitlilik olarak kabul ediliyor ve bunlar bireyler, toplum ve kurum i\u00e7in birer avantaja d\u00f6n\u00fc\u015ft\u00fcr\u00fcl\u00fcyor.<\/p>\n<p>MAPFRE olarak \u00e7ok \u00f6nemsedi\u011fimiz bir konu da, kad\u0131n istihdam\u0131. Bu alandaki yakla\u015f\u0131m\u0131m\u0131z\u0131, kurumsal s\u00fcrd\u00fcr\u00fclebilirlik planlar\u0131m\u0131z kapsam\u0131nda, \u00e7e\u015fitlilik ba\u015fl\u0131\u011f\u0131 alt\u0131nda de\u011ferlendiriyoruz. \u0130\u015f ortam\u0131nda, \u00f6zellikle y\u00f6netim seviyelerinde, do\u011fru kad\u0131n &#8211; erkek oran\u0131 se\u00e7iminin \u015firketlerin performans\u0131n\u0131 orta ve uzun vadede yukar\u0131ya ta\u015f\u0131d\u0131\u011f\u0131 fikrinin s\u0131k\u0131 bir savunucusuyuz. Bu ba\u011flamda, organizasyonumuzda y\u00f6netim pozisyonundaki kad\u0131n ve erkek \u00e7al\u0131\u015fanlar\u0131n oran\u0131n\u0131 stratejik performans g\u00f6stergesi olarak takip ediyor ve bu konu ile ilgili fark\u0131ndal\u0131\u011f\u0131n artmas\u0131na y\u00f6nelik e\u011fitim programlar\u0131 uyguluyoruz.<\/p>\n<p>Kad\u0131n \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n liderlik y\u00f6nlerini daha da geli\u015ftirmek ad\u0131na &#8220;Cinsiyet Konusu Odakl\u0131 \u00c7e\u015fitlilik ve Kapsay\u0131c\u0131 Liderlik Program\u0131\u201d ile \u201cKad\u0131n Y\u00f6neticilere \u00d6zel Liderlik Geli\u015fim Program\u0131\u201d olmak \u00fczere iki e\u011fitim program\u0131n\u0131 hayata ge\u00e7irdik. Bu ve di\u011fer t\u00fcm f\u0131rsat e\u015fitli\u011fi \u00e7al\u0131\u015fmalar\u0131m\u0131z sayesinde \u015eubat 2018\u2019de KAG\u0130DER taraf\u0131ndan toplumsal cinsiyet e\u015fitli\u011fini ve istihdamda kad\u0131n g\u00fc\u00e7lenmesini destekleyen, \u015firketlere ba\u011f\u0131ms\u0131z bir de\u011ferlendirme s\u00fcrecinin ard\u0131ndan verilen \u201cF\u0131rsat E\u015fitli\u011fi Modeli (FEM) Sertifikas\u0131\u201dn\u0131 almaya hak kazand\u0131k. Bu sertifikasyonu sigorta sekt\u00f6r\u00fcnde alan ilk \u015firket olmak ise bizler i\u00e7in ayr\u0131 bir gurur kayna\u011f\u0131.<\/p>\n<p><strong>Sekt\u00f6r\u00fcn\u00fcze \u00f6zel adaylar\u0131 se\u00e7erken hangi niteliklere \u00f6nem veriyorsunuz?<\/strong><\/p>\n<p>\u0130\u015fe al\u0131mlarda, t\u00fcm d\u00fcnyadaki MAPFRE \u015firketlerinde uygulanmakta olan global se\u00e7me yerle\u015ftirme s\u00fcre\u00e7lerini uyguluyoruz. Se\u00e7me ve yerle\u015ftirmede ana ilkemiz, ayr\u0131m yapmadan, ayr\u0131cal\u0131k tan\u0131madan i\u015fin gerektirdi\u011fi yetkinliklere sahip ve MAPFRE de\u011ferlerini benimseyip ya\u015fatacak adaylara f\u0131rsat e\u015fitli\u011fi sunmak. Y\u00f6netici i\u015fe al\u0131m\u0131 konusunda ise \u00f6nceli\u011fimiz mevcut \u00e7al\u0131\u015fanlar\u0131m\u0131za terfi imkan\u0131 sa\u011flamak. Sadece b\u00fcnyemizde pozisyona uygun \u00e7al\u0131\u015fan\u0131m\u0131z\u0131n bulunmad\u0131\u011f\u0131 durumlarda d\u0131\u015far\u0131dan y\u00f6netici i\u015fe al\u0131m\u0131 yap\u0131yoruz.<\/p>\n<p><strong>\u00c7al\u0131\u015fanlar\u0131n\u0131za y\u00f6nelik motivasyon uygulamalar\u0131n\u0131z\u0131 anlat\u0131r m\u0131s\u0131n\u0131z? \u00c7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 i\u00e7in neler yap\u0131yorsunuz?<\/strong><\/p>\n<p>G\u00fcn\u00fcm\u00fcz \u00e7al\u0131\u015fanlar\u0131n\u0131n \u00e7al\u0131\u015fma s\u00fcrelerini belirleyen pek \u00e7ok unsur var. Tak\u0131m \u00e7al\u0131\u015fmas\u0131na yatk\u0131n keyifli bir i\u015f ortam\u0131, \u015firket i\u00e7i olanaklar, i\u015fin sa\u011flad\u0131\u011f\u0131 tatmin, mesleki ve bireysel geli\u015fime katk\u0131, kariyer f\u0131rsat\u0131, \u00fccret politikas\u0131 ve yan haklar bunlardan birka\u00e7\u0131. MAPFRE Sigorta olarak sa\u011flad\u0131\u011f\u0131m\u0131z imkanlar ve \u00e7al\u0131\u015fanlar\u0131n motivasyonunu y\u00fckselten projelerimizle \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131m\u0131z\u0131 her ge\u00e7en y\u0131l artt\u0131r\u0131yoruz. \u015eirketimizde \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 bug\u00fcn itibariyle y\u00fczde 93 oran\u0131nda. Bu oran y\u00f6netim seviyelerine \u00e7\u0131kt\u0131k\u00e7a y\u00fczde 99 seviyesine ula\u015f\u0131yor. \u00d6zellikle 2010 y\u0131l\u0131ndan bu yana, insan kaynaklar\u0131 y\u00f6netimi kapsam\u0131nda ger\u00e7ekle\u015ftirdi\u011fimiz projeler ve \u00e7al\u0131\u015fanlara dokunan uygulamalar\u0131m\u0131z ile \u00f6nemli bir geli\u015fim kaydettik. Kendi iste\u011fi ile i\u015ften ayr\u0131lan \u00e7al\u0131\u015fan d\u00f6n\u00fc\u015f\u00fcm oran\u0131m\u0131z son yedi y\u0131l i\u00e7erisinde y\u00fczde 15\u2019ten y\u00fczde 7 seviyesine kadar geriledi. Bu oran \u00f6nemli bir ba\u015far\u0131ya i\u015faret ediyor.<\/p>\n<p>MAPFRE, t\u00fcm d\u00fcnyada \u00e7al\u0131\u015fanlar\u0131n\u0131n ve sat\u0131\u015f kanallar\u0131n\u0131n kurumun stratejik hedeflerine katk\u0131da bulunabilece\u011fi ve mesleki ve bireysel geli\u015fimlerini s\u00fcrd\u00fcrebildikleri bir \u00e7al\u0131\u015fma ortam\u0131 yaratma sorumlulu\u011fu \u00fcstleniyor. E\u011fitime gider kalemi olarak de\u011fil, b\u00fcy\u00fck k\u00e2rl\u0131l\u0131\u011f\u0131 olan bir yat\u0131r\u0131m arac\u0131 olarak bak\u0131l\u0131yor. E\u011fitim faaliyetleri global \u00e7apta faaliyet g\u00f6steren MAPFRE \u00dcniversitesi \u00e7at\u0131s\u0131 alt\u0131nda y\u00fcr\u00fct\u00fcl\u00fcyor. \u0130spanya, Brezilya ve ABD\u2019deki fiziksel kamp\u00fcslerin yan\u0131 s\u0131ra, d\u00fcnyan\u0131n her yerindeki \u00e7al\u0131\u015fanlar\u0131n geli\u015fimlerine hizmet etmek amac\u0131yla \u00e7al\u0131\u015fan\u0131n kendi geli\u015fimini kendinin planlayabilece\u011fi ve diledi\u011fi anda diledi\u011fi yerden ula\u015fabilece\u011fi bir mobil e-kamp\u00fcs imkan\u0131 da sunuluyor.<\/p>\n<p><strong>Gelecek d\u00f6nemdeki projeleriniz aras\u0131nda neler var?<\/strong><\/p>\n<p>MAPFRE Sigorta olarak \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n ki\u015fisel ve profesyonel geli\u015fimlerini desteklemek i\u00e7in \u00e7aba harc\u0131yoruz. Ge\u00e7en y\u0131l \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n geli\u015fimine katk\u0131 sa\u011flamak, kendilerini ve yeteneklerini ke\u015ffetmelerine yard\u0131mc\u0131 olmak amac\u0131yla \u201cMent To Be\u201d ment\u00f6rl\u00fck program\u0131n\u0131 hayata ge\u00e7irdik. Yetenek Y\u00f6netimi program\u0131 kapsam\u0131nda d\u00fczenledi\u011fimiz \u201cMent To Be\u201d ile MAPFRE Sigorta b\u00fcnyesinden se\u00e7ilen ment\u00f6rler, uzman olduklar\u0131 konular\u0131 ve dijital becerilerini payla\u015farak hem geleneksel hem tersine mentorluk ile \u00e7al\u0131\u015fanlar\u0131n ya da y\u00f6neticilerin geli\u015fimine destek oldu. Bu programa bu y\u0131l da devam ediyoruz.<\/p>\n<p>Yeni d\u00f6nem i\u00e7in STEM (Bilim, Teknoloji, M\u00fchendislik ve Matematik) dallar\u0131ndaki adaylara \u00f6ncelik verilecek bir yetenek projesi planl\u0131yoruz. Bu y\u0131l ayr\u0131ca sadece engelli \u00fcniversite \u00f6\u011frencisi veya yeni mezun adaylara y\u00f6nelik \u00e7ok \u00f6zel bir geli\u015fim ve istihdam program\u0131 \u00fczerine \u00e7al\u0131\u015f\u0131yoruz. \u00c7e\u015fitlilik politikam\u0131z kapsam\u0131nda, beceri ve e\u011fitim alanlar\u0131na g\u00f6re ilgili departmanlara yerle\u015ftirece\u011fimiz bu yeni i\u015fe al\u0131mlar i\u00e7in kapsaml\u0131 bir geli\u015fim plan\u0131 haz\u0131rl\u0131yoruz.<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID8192\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"8192\"\n         id=\"da-reactions-slot-post-8192\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Kad\u0131n istihdam\u0131na \u00f6zellikle \u00f6nem veren ve \u00e7al\u0131\u015fan memnuniyeti olduk\u00e7a y\u00fcksek olan MAPFRE Sigorta\u2019n\u0131n, insan kaynaklar\u0131 uygulamalar\u0131ndaki ba\u015far\u0131s\u0131n\u0131 \u0130nsan Kaynaklar\u0131ndan Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Necla Aksoy ile konu\u015ftuk\u2026 Yap\u0131lanman\u0131z hakk\u0131nda bilgi alabilir miyiz? \u015eu anda b\u00fcnyenizde ka\u00e7 ki\u015fi \u00e7al\u0131\u015f\u0131yor? \u0130spanya\u2019n\u0131n en b\u00fcy\u00fck sigorta grubu olan MAPFRE, Avrupa ve Amerika olmak \u00fczere be\u015f k\u0131tada 100\u2019den fazla \u00fclkede [&hellip;]<\/p>\n<!-- templates\/buttons-placeholder.php -->\n<div class=\"da-reactions-outer TpostID8192\">\n\t    <div class=\"da-reactions-data da-reactions-container-async center\"\n         data-type=\"post\"\n         data-id=\"8192\"\n         id=\"da-reactions-slot-post-8192\">\n        <div class=\"da-reactions-static\">\n\t\t\t<img src=\"https:\/\/www.kariyer.net\/ik-blog\/wp-content\/plugins\/da-reactions\/assets\/dist\/loading.svg\" alt=\"Loading spinner\" width=\"48\" height=\"48\" style=\"width:48px\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"author":14,"featured_media":8200,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_elementor_edit_mode":"","_elementor_template_type":"","_elementor_data":"","_elementor_page_settings":null,"_elementor_conditions":[]},"categories":[1987,26,7,14],"tags":[60,449,448],"class_list":{"0":"post-8192","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-haberler","8":"category-insan-kaynaklari","9":"category-isgucu-yonetimi","10":"category-roportajlar","11":"tag-kariyer-net","12":"tag-mapfre","13":"tag-necla-aksoy"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - 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