Category & Trade Marketing Executive

AK GIDA SANAYİ VE TİC.A.Ş

• Bachelor's degree in Business Adminstration, Economics, Management & Industrial Engineering or a related field,
• At least 3 years category management experience in FMCG,
• Strong analytical, communicational skills and financial perspective,
• Excellent command of written and spoken English,
• Advanced user of MS Office applications, Sap,
• Hardworking who will eager to learn,
• No military obligation for male candidates,
• Valid driving license,
• Located in Istanbul Asian side.

Founded in 1996, Ak Gıda having 6 plants and over 2500 employees offers its consumers healthy and tasty milk and dairy products.

In 2015, Groupe Lactalis, the leader of the global dairy market, incorporated Ak Gıda into its organization which has the brands President, Galbani and Parmalat. The brand İçim is the 3rd biggest brand of Groupe Lactalis in Europe.

We are currently looking for a Category & Trade Marketing Executive reporting to Category Manager to join our rapidly-expanding Turkish enterprise in Istanbul.

• To analyze data, find out opportunities, prepare channel & region specific actions plans, track field executions and support Category Manager via analyzing data for each category projects.
• To prepare trade marketing annual budget plan for each category and track realization monthly.
• To ensure alignment across the Sales, Marketing, Production, Demand Planning departments and externally with third parties and agencies on field sales needs and marketing initiatives
• To create the monthly and annual production demand consistently sales and marketing activity plans.
• To take a strong position for new product launch process, for instance designing pricing, production and sales supports.
• To implementing Trade Marketing strategy and develop a category vision in line with business plans .