Marketing Specialist

Anlaş Anadolu Lastik San. ve Tic. A.Ş

ANLAS has been founded on 1974 as focused on developing motorcycle tyres technology.

As ANLAS, We are ride-inspired tyre brand, aiming to amplify and enhance the experience, driven by the motivation to provide characteristic, specialized and tailor-made tyres to fulfil the expectations of riders.

We are looking for a Marketing Specialist who will support Marketing Manager in all aspects of marketing to enrich our marketing communication upon our brand goals.

Responsibilities:

S/he will work with 3th party agencies, internal sales, engineering and hr teams;

·        Assisting to execute marketing campaigns, producing content and creative for marketing projects and initiatives to enhance lead generation.

·        Prepare and update catalogues, product brochures, advertorials with related agencies.

·        Prepare dealer branding, point of sales materials with related agencies.

·        Support and develop the annual Communications (PR & Sponsorship) strategy in line with business goals and secure the implementation.

·        Conduct relations with brand ambassadors, influencers etc.

·        Drive digital marketing with preparing weekly/monthly content plans for social media channels with related agencies.

·        Prepare contents regularly for website and newsletter publishing.

·        Prepare marketing activity reports and metrics for measuring success.

·        Provide market research, forecasts, competitive analyses, campaign results, and consumer trends.

·        Assist and execute operation in field such as event participation, exhibitions, dealer meetings etc.

Who we are looking for:

·        Self-driven, self-motivated, proactive, willingness to go the extra mile,

·        Excellent communication and follow through

·        Ambition, strong work ethic

·        A desire to work in a team based environment and contribute as a team player

·        Ability to take ownership of assigned tasks

·        Ability to handle multiple priorities

·        Be a self-starter with strong problem solving abilities

·        Willingness and potential for learning and development

Qualifications:

·        Business or Technical graduate. (Preferably in Engineering, Economics, Business Administration, Marketing).

·        1-3 years experience in marketing communications, digital marketing or event management will be an asset

·        Excellent knowledge of MS Office applications, ability to process and analyse data in Excel

·        Advanced presentation skills

·        Strong research skills

·        Excellent organization and time management.

·        Good reporting skills

·        Fluent in English both verbal and written.

·        Having no restriction for travel

·        No military obligation for male candidates

·        Active driver license will be an asset

New graduates will be more than welcomed; however, we do look for candidates who have proven track records of success in school/ academics, employment, and extracurricular activities.

The position is located in Maslak-Istanbul.