Brand Manager

Gizli Firma

Responsible for the "Brand Management" of a global fashion retail brand that will start operating in Turkey.

“Working in a fashion as a Retail Brand Manager - relevant experience within the fashion industry working in retail is essential and a strong passion for the fashion brand is desired and fast fashion retail experience is preferred.”

• Will lead the achievement of the sales targets and effective inventory management
• Analyzing the price of the products and considering about the potential profitability of the brand.
• Understanding of consumer needs and behavior
• Strong analytical ability – analyze data, develop insights, etc.
• Recruit, train and develop a highly motivated, service focused team.
• Drive, manage and support all sales and promotional activity of the, making commercial decisions based on relevant store and competitor activity.
• Maintain consistent visual merchandising and store lay-out standards.
• Researching the markets, monitoring the latest market trends, and identifying all the potential areas a brand must invest in considering the spending habits and the needs of the customer.
• Supervising  social medai and email campaigns, TV adverts, websites, magazine and newspaper advertisements.
• Overseeing the sign off of marketing campaigns and literature, ensuring that the messages and designs meet the regulatory guidelines set by the brand, and liaising with compliance and legal personnel.
• Coordinating the launch program to not only employees but to external customers as well.
• Monitoring the consumer reactions and the distribution of the product via market research and focus groups.

GENERAL QUALIFICATIONS

• Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results
• Able to use MS Office programs very well
  
• Be a team player and a respected leader
• Bachelor's degree or relevant experience
• Advanced level of English knowledge (understanding, writing, speaking)
  
• Run efficient and effective meetings
• Communicate clear decisions, next steps, and accountability
• Have good presentation skills