Social Media Specialist

Gmg Grand Medical İlaçları Ltd Şti

JOB DEFINITIONS

· Responsible for all social media accounts of our e-commerce sites, brands and content sites,

.Creating and tracking content,

.To create social media strategies in line with brand strategies and plans by meeting with the relevant teams,

· To have regular meetings with the relevant teams, to convey information about the general trend and targets, and to review the plans in line with the goals of the teams,

To identify suitable social media platforms for each site and brand, to create post calendars for these platforms and to ensure their regular follow-up,

· Providing social media content production, determining the visual needs to be requested from the design team,

To share posts in accordance with the social media post sharing calendar,

· To monitor the performances of the accounts on a daily / weekly / monthly basis, to report the performances and share them with the relevant teams,

· To follow the developments in social media, to carry out market researches and competition analyzes on a regular basis in order to identify and implement new opportunities,

Working in coordination with the performance marketing team, creating campaign ads from social media accounts (boosting ads),

· Managing influencer marketing,

· Identifying Influencers with high ROI suitable for brands, contacting the influencer,

· Influencer's social media sharing calendar, visual / text, etc. share inventories

· To advance in coordination with the content team in influencer management.

 QUALIFICATIONS

· Graduated from the Communication, Advertising, Public Relations departments of universities,

· Preferably in one of the e-commerce, retail or FMCG sectors, minimum 3 years of experience in social media management in more than one account management,

· Experienced in social media content production by planning social media content calendars in accordance with Marketing plans,

· Experienced in Google Analytics and social media analytics,

· Having the ability to analyze and previously reported on social media,

· Experienced in managing social media advertising management through Business Manager,

· Experience in influencer marketing management,

· Good command of English

· Using MS Office Programs (especially Excel, Powerpoint, Word) effectively and regularly,

· Fluent in Turkish and spelling rules,