Brand Manager

Golf Dondurma

• Bachelor's degree in Marketing, Social Sciences, Business Administration or a related field
• At least 5 years of marketing experience in FMCG
• Experienced in the areas of marketing research, media planning, BTL, PR, Social and Digital media and P&L management
• Strategic and visionary thinking combined with strong analytical skills
• Being positive, solution oriented and a good Team Player
• Strong will to success, ability to work in a fast-moving and dynamic environment
• Proficiency in MS Office applications
• Time and project management skills
• Good verbal and written skills in English
• Proficiency in MS Office applications
• Excellent communication and negotiation skills

Job Description

• Managing and planning 360° marketing mix of the brand according to general brand strategy and company targets
• Delivering & executes short & long-term brand strategies and plans
• Coordinate all the launch activities under the brand
• Responsible for all the 3rd party relations ATL, BTL, PR, Packaging Agencies
• Briefing and deploying market-leading communications. Preparing & managing all digital, and PR activities
• Managing the marketing budget in accordance with approved annual plans
• Closely worked with sales and R&D team to create new products and improve the current ones in regard of performance or cost.