Franchise Stores Area Manager

GUESS TURKEY PERAKENDE SATIŞ MAĞAZACILIK VE TİC LTD ŞTİ

JOB DESCRIPTION:

• Working in collaboration with a number of stakeholders, the role is to build a high profile and commercially viable licensing model by:
• Defining the licensing strategy for the region, in line with the regional targets and priorities
• Driving profitable market share growth of the region franchise business
• Selecting franchise partners and creating collaborative business relationships with them
• Reviewing & driving franchise store productivity and KPI development, and implementation of excellent standards in the stores
• Developing the franchise store network with existing and new Franchise Partners
• Managing and monitoring the Franchise business regarding performance and compliance with company standards, aiming at continuously optimizing the business in collaboration with the franchise partners
• Collaborating with other functions on market level and with global teams
• Identifying, sharing and exchanging best practices with other markets and global team to enhance the Guess mono-branded shopping experience for customers

Key Responsibilities

• ·     Act as the key responsible contact for Franchise business in the region, representing the Franchise business model internally and externally
• ·     Track, analyze and report the Market Franchise business development on a regular basis, including Franchise P&L, sell-in, store performance (operational KPIs), store profitability, Franchise partner profitability
• ·      Define and communicate the Franchise strategy for the region, including (but not limited to) store rollout plan, Franchise partner strategy, financial targets, operational KPI targets, operational execution, priorities, etc.
• ·       If applicable, recruit and select new Franchise partners for the Guess Franchise business in the region
• ·      Establish and maintain a collaborative business relationship with the Franchise partners and franchise store managers
• ·      Supervise the management of the store portfolio in the region, including opening/closing and partner management strategy
• ·      Manage the opening process for new stores, by approving new store locations, providing official sign-off for new stores, and monitoring the operational processes related to the store opening (store development, layout planning, marketing, etc.), etc.
• ·      Co-ordinate the go-to-market sell in process
• ·      Supervise and support the seasonal sell-in process with the franchise partners
• ·      Host and moderate key meetings with Franchise partners, store managers, etc. (e.g. seasonal Franchise conference with all partners)
• ·      Drive cross-functional alignment with own retail, marketing, and other departments to ensure excellent execution of the franchise stores

•        Minimum 5 -10 years of direct retail or franchise experience,
•        3-5 years of management experience preferred
•        Fluent in English
•        Experience with a textile industry (apparel/fashion/footwear) or FMCG
•        Proven track record of high collaboration&negotiation skills
•        Strong facilitation skills
•        Strong business planning
•        Analytical mindset