Brand Team Leader

İstanbul Bilgi Üniversitesi

We are looking for a “Brand Team Leader” who will take a role in the Marketing Department of İstanbul Bilgi University.
 

• Bachelor’s degree in Business Administration, Economics or related fields (preferably Master degree),6 years of experience in marketing environment, good knowledge of digital marketing is an important asset,

• Strong communication and collaboration skills.Be creative thinker, open to innovations, proactively develop ideas and suggestions,

• The ability of planning and project management,

• Excellent command of both written and spoken English.

İŞ TANIMI

• Contributing to the development of Istanbul Bilgi University brand strategy, positioning and annual marketing plans,

• Managing  marketing communication projects within the framework of the annual marketing plan, coordinate advertising operations (ATL, BTL), execute short term or long term plans,

• Following the market dynamics, insights of the target audience with research reports and social media listening,

• Managing agencies in media planning, creative, digital media monitoring,

• Planning new projects for the University's digital channel communication with the opportunities provided by technology and digital platforms,

• Creating communication and crisis management strategies of the University official social media media accounts and of all touchpoints,

• Preparing and managing annual budget for the brand.