Brand Manager

Keyifli İşler Turizm Gıda Sağlık İnşaat İç ve Dış Tic. A.Ş.

We are looking for a Brand Manager to join our team of The LifeCo Products Business Unit. The LifeCo is leading health and wellness company in Turkey with its growing products portfolio, worldwide well-being and detox centres. The position will be directly reporting to Business Director of The LifeCo branded products.

Job description

•        Design and implement product development strategies from planning to tactical activities
•        Responsible for marketing analysis and planning including product opportunities, market trends and competitive intelligence
•        Lead brand management process (Forecasting, pricing, product launch, promotional activities, market and competitor analysis)
•        Coordinate and support PR activities
•        Manage the artwork process (leaflets, brochures, posters, visuals)
•        Deliver brand related trainings
•        Organize events and campaigns to increase sell out and brand awareness
•        Lead innovation & renovation projects
  
  

Qualifications

• Bachelor’s degree from university 
• At least 5 years of experience in brand management
• Knowledge of the Health & Wellness industry is a strong asset; besides experience in FMCG, Food production, Pharmaceuticals or industries with similar dynamics will also be preferred
• Passionate self-starter with a go-get attitude for new business generation
• Adaptive to work in dynamic, fast paced and entrepreneurial environment
• Strong communication & presentation skills, relationship management
• Strong analytical, problem-solving and reporting skills
• Ability to handle multiple tasks simultaneously
• Very good command of English, both written and spoken
• Good command of office applications (word, excel, power point)
• No military obligation for male candidates
  

Mindset

•        Passionate about wellness, new well-being trends, products and supplements 
•        Dynamic, initiative taker and solution finder profile with entrepreneurial spirit
•       Innovative and collaborative