Trade Marketing Assistant

MARSHALL BOYA VE VERNİK SANAYİ A.Ş.

Qualifications:

·Bachelor’s degree in Business Administration, Economics or related fields from reputable universities etc,

·Minimum 2 years of working experience in Trade Marketing and CRM,

·Demonstrable commercial acumen and a good understanding of Customer Management Process

·Strong analytical thinking, proactive and structured working approach

·Interested in gaining experience on marketing researches, brand differentiation in sales points, to develop users’ loyalty on brand/ product.

·Ensuring execution and delivery of agreed plans, using multiple areas of expertise available at site

·Eager to gain experience in marketing and project management,

·Strong oral, written communication, and presentation skills

·Should be a proficient user of MSOffice and effective at working as part of a team and meeting deadlines,

·Understand and help implement the company values and objectives,

·Advance command of verbal and written English,

·Team work oriented, self-motivated and open-minded,

Job Description:

Assists Trade Marketing Projects in Marketing Organization

Assists the consumer and customer loyalty projects

Developing launch schedules ,direct and indirect marketing campaigns, POS materials, promotions materials and event marketing activities in the market together with marketing agencies

Analyse, interpret and communicate results to respective team members/ stakeholders,

Following and reporting market trends, competition and dynamics,

Following and new trends about consumer behaviors,

Explore category growth opportunities, conduct frequent market visits to identify in-store execution opportunities

Communication with the software networks and suppliers,

Close follow up of technological applications in sector and customers

Work with Sales Department to develop / agree clear, specific plans for corrective action

Assists in the development of trade spend guidelines, performs top-line allocations and reviews and authorizes planned field trade spend

Reporting campaign results,

Being align with Global AkzoNobel working systems