Search Engine Marketing Specialist

Medlife Group

About Us

Medlife Group is a fast growing company in İzmir, Turkey that arranges treatment plans for its patients from all around the world. We specialize in many fields of medical treatments ranging from general practices to cosmetic procedures.

Qualifications

• University graduate is a must
• Fluent in English is a must
• You have scaled and optimized PPC campaigns for a number of years and are well versed in both SEM strategy and execution.
  
•  You have experience with building and launching SEM campaigns for new brands, products and services and have experience launching campaigns in new markets.
  
• You are a savvy digital marketer who is comfortable with a variety of digital tools and platforms, including: AdWords, Microsoft Advertising; Performance and attribution tools (Google Analytics, Metabase, Mixpanel, etc). Familiarity with Google Tag Manager, tracking templates, UTMs, pixels, cookies, etc. is desirable.

Job Description

We're looking for a Search Engine Marketing (SEM) Specialist who can help us accelerate growth and optimize our ad spend across PPC channels. The SEM Specialist will manage paid search campaigns for Google AdWords, Microsoft Advertising? and all other pay-per-click (PPC) marketing activities. This role will work with the VP, Marketing and SEO Specialist to scale our acquisition strategy, optimize campaign performance, and maximize budget efficiencies across PPC channels such as Google Ads.