Digital Marketing Specialist

Mercedes Benz Otomotiv Ticaret ve Hizmetler A.Ş.

Job Description

Social Media Management

• Creating monthly plan and follow up
• Creating reports on a monthly basis
• Campaign management
• Creating reports and following the guidelines in social media quality gate such as ex-post review, deletion process, etc.
• Social media agency management
• Usage of Salesforce Marketing Cloud in social media management

Website Management

• SEO management; agency management, creating reports, solving the problems in the website and reporting them
• Technical updates in the website
• Content management

After Sales & Used Car Campaign Management

• Implementing marketing strategies & follow up of the reports of the marketing campagins
• Following up on the digital data
• After sales and used car always on & digital campaign management

Customer Experience Management

• Establishing a deep understanding of the user experience and generating ideas that attract and retain customers through the digital journey

Qualifications

• University / Bachelor's Degree in Marketing or related areas
• Advanced English skills
• Experience with digital marketing or marketing activities
• Proven ability to plan, manage and adjust budgets and working with an agency
• Minimum 2 years experience in marketing positions
• Proven ability to drive a portfolio of priorities and programs with keeping eye on prioritization, business impact and customer centricity
• Proven experience of using data to drive your decision-making, create plans and affect change