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Digital Customer Engagement Lead

MSD Turkey

İstanbul(Avr.)(Şişli)

İş Yerinde

İş Yerinde

Job Type

Full-Time

Position Level

Medium Level Manager

Department

Application Count

116 application

Job Type

Full-Time

Position Level

Medium Level Manager

Application Count

116 application

Department

QUALIFICATIONS AND JOB DESCRIPTION

MSD is a leading global biopharmaceutical company that has been inventing for life for more than a century.Bringing forward medicines and vaccines for many of the world's most challenging diseases. Through ourprescription medicines, vaccines, biologic therapies, and animal health products, we work with customers andoperate in more than 140 countries to deliver innovative health solutions. We also demonstrate our commitment to increasing access to healthcare through far-reaching policies, programs and partnerships. Today MSD continues to be at the forefront of research to advance the prevention and treatment of diseases that threaten people and communities around the world. For more information visit msd.com.


Brief Description of Position

• Lead the development of an overall and integrated multi-channel customer engagement strategy,

• Establish data management, analytics and automate data capture methodologies,

• Conception, analysis and evaluation of digital campaigns,

• Define digital KPIs and implement tracking capabilities for all digital assets,

• Work with MSD’s analytics group to establish data management and analytics to assess and optimize channel performance over time,

• Owns defining customer experience for digital channels and channel standards,

• Continually assess and bring forward new trends in digital marketing to improve customer engagement,

• Close cooperation internally with marketing & sales, medical, market access, IT, Legal,

• Secure compliance requirements with highest standards of ethics and integrity.

Qualifications, Skills & Experience

• Minimum of 3 years of combined digital marketing, project management, marketing operations, digital innovation,

• Bachelor's degree (BS/BA) in Business, Marketing, or other related disciplines; M.B.A., MSc preferred,

• Development and implementation of digital marketing channels,

• Technical digital acumen with ability to communicate effectively to stakeholders,

• Strong knowledge of interactive marketing concepts and best practices on digital technology, analytics and content creation,

• Excellent command of English and Turkish, both written and spoken,

• Collaborative, committed, result-oriented and business minded personality,

• Strong analytical, interpersonal and communication skills,

• Excellent reporting & presentation skills,

• Excellent knowledge in using MS Office programs,

• Strong project management skills.

Preferred Candidate

3 - 10 years of experience
Bachelor’s(Graduate), Master’s(Student), Master’s(Graduate), Doctorate(Student), Doctorate(Graduate)
Completed, Exempt, Delayed

Dijital Medya Yöneticisi pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

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Pharmaceuticals industry

Hakkımızda

Merck Sharp Merck & Co., Inc.'ın doğuşu Frederic Jacob Merck'in Almanya'nın Darmstadt şehrinde bir kimya şirketi açtığı 1668 yılına denk gelir. Bugün

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Dijital Medya Yöneticisi pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

Dijital Medya Yöneticisi Dijital Medya Yöneticisi Maaşları Dijital Medya Yöneticisi Nasıl Olunur? Dijital Medya Yöneticisi Nedir? Dijital Medya Yöneticisi İş İlanları