Content Specialist

Multinet Up

Operating since 1999, Multinet Up stands out as the sector leader by providing employees of public and private companies with a wide range of solutions and services such as payment system foundations & management; smart city solutions; pre-paid account management for individuals; wallet & card services; money transfer and invoice payment services. 

Multinet Up designs and provides value adding solutions by creating innovative financial technologies for its shareholders. By providing solutions which vary from food card to car leasing and plane tickets, Multinet Up has become the 5th largest information technology firm in the financial technology sector. 

With its 25.000 clients from public and private sector companies, over 2 million card users and nearly 50.000 affiliates compromised of cafes, restaurants, markets, stores and petrol stations, Multinet Up is the pioneer of financial technology and services sector in the 81 cities across Turkey. Since 2010, Multinet Up operates as a subsidiary of Up Group based in France.

We are currently seeking a Content Specialist to join our team with the following qualifications: 

• Bachelor’s degree in social sciences, journalism or related fields
• At least 4 years of experience in copywriting and content creation, targeted at B2B clients
• Having a basic grasp of SEO
• Experienced in using various SEO tools: For example; Google Analytics, Google Search Console, Ahrefs, SemRush, Screaming Frog.
• Eager to research new content ideas & techniques in order to test & implement them
• Good at MS Office programs
• Fluency in English
• Very good written and verbal communication skills
• Ability to analyzing the competitors and applying the changes in a fast-paced environment

Job Description

• Creating the content strategy
• Coordinated work with SEO agency
• Writing blog posts, researching topics and keywords for blog articles, and creating articles
• Copywriting in terms of shorter forms
• Distribution of content through social media
• Creating landing pages aimed at customer acquisition
• Assisting in other translation- and content-driven projects that the team is tasked with