Brand Communication And Media Buying Specialist

NATUREL KOZMETİK TİCARET AŞ

We are offering an exciting opportunity to role with Brand Communication and Media Buying Specialist as the leading mono-brand retail botanical beauty company for an individual that has experience in this role and enthusiastic about the brand communication processes in an international company.

JOB DESCRIPTION

 Brand Communication Responsibilities: 

·         Writing press releases, media announcements and information for the media,

·         Contacting reporters, producers and editors in print and broadcast media depending on the event / interview / product delivery,

·         Responding to requests for information from media outlets,

·         Helping maintain the organization's corporate image and identity,

·         Monitoring, analyzing and sharing effectiveness of PR campaigns,

·         Coordinate scheduling and logistics as necessary,

·         Working with advertisers for timely and useable ad submissions,

·         Working with manager to determine event budget and to manage expenses to that budget,

·         Researching media coverage both for the brand and competitors as well as the industry trends,

·         Supporting the influencer communication management,

·         Supporting the production of advertisements,

·         Working for social responsibility projects of the Yves Rocher Foundation (separated from the Yves Rocher brand),

·         Supporting the brand events, fairs, conferences etc. 

Media Buyer Responsibilities:

·         Negotiate with advertising sales agents to acquire cost-efficient and budget-conscious advertising space, sponsorships, or product placements.

·         Acquire desirable time slots and media space for advertising campaigns.

·         Use market research information, such as demographics, media usage, ratings and the type of content in a given vehicle,

·         Choose the best possible venue or medium for an advertising campaign.

·         Form good relationships with advertising sales agents to obtain the best prices and values for advertisement placements, campaigns, or even media bundles.

·         Monitor the purchased media to make sure the advertisements appear as planned, and they credit or bill clients as necessary to settle accounts.

QUALIFICATIONS

·         University degree in social sciences,

·         Minimum 3 years of experience in brand communication field,

·         Excellent written and oral communication skills in English and preferably in French,

·         Highly skilled in communication, result oriented, problem solver, negotiation, organization, and planning, Analytical thinking, communication, persuasion, and research abilities are required

·         Good command of MS Office applications (Excel, Word, Power point, etc.),

·         No military obligation for male candidates.