Trade Marketing Specialist

PEYMAN KURUYEMİŞ GIDA AKT.KİM.MD.TAR.ÜR.SAN.VE TİC.A.Ş.

Qualifications

• BA degree in Business Administration/ Management / Industrial Engineering or equivalent training/experience.
• 3-4+ years of job experience preferably in FMCG sector.
• Proven experience in Trade Marketing / Category Management and Sales.
• High communication and presentation skills especially with internal and sales teams
• Adequate knowledge of budget management and P&L.
• Capabilities of understanding in customer sales data as well as competitive analysis
• Fluency in English
• Expert in MS Office Programs 

• Plan and coordinate TM activities and projects to achieve in-store excellence standards 
• Understand frontline needs, identify sales growth opportunities and formulate these into channel marketing projects
• Communicate priorities of TM programs, activities and project with sales teams and attend regional visits
• Analyze data and insights to determine channel specific consumer needs including consumer satisfaction and transform into the TM program and activities
• Track instore executions and communicate with sales regions in terms of execution KPIs
• Track market trends and opportunities, follow up competition & pricing activities
• Develop and execute category plans, control and audit merchandising activities on-field by periodic visits
• Drive in-store executions by channel to create new interaction points to increase internal growth
• Support budgeting process and manage with ROI aspect
• Align with sales, supply and finance teams to determine competitive pricing and promotional activities
• Plan distribution, visibility, and in-store activities
• Manage third party relations to provide research company reports, executional and visual materials
• Support marketing launch, promo and consumer programs and transform to TM programs on filed
• Follow up trade spends of distributors and their customers and take part in the approval processes and follow up TM budget
• Take part in approval process of customers' discounts and advance payments and follow up budgets

"Bu ilan kapsamında yapacağınız başvurular aracılığıyla toplanacak kişisel verileriniz veri sorumlusu Peyman Gıda (PEYMAN KURUYEMİŞ GIDA AKT. KİM. MD. TAR. ÜR. SAN. VE TİC. A.Ş.) tarafından 6698 sayılı Kişisel Verilerin Korunması Kanunu (“KVKK”) ve ilgili mevzuat kapsamında iş başvuru süreçlerinin yürütülmesi amacıyla otomatik yollarla işlenecektir.