Credit Cards Customer Acquisition Program

YAPI KREDİ

Credit Cards Customer Acquisition Program Specialist 

• New graduate or at maximum 1 year of experience
• raduate from Engineering, business administration, statistics or mathematics departments 
• Effective use of SQL language and MS Office programs, preferably R / SAS knowledge
• Good command of written and oral English
• Proactive
• Having ability to solve problems with analytical and strategic mindset
• Planning, organization and reporting capability
• High self motivation
• Effective communication skills

İŞ TANIMI

• Making advanced analysis by using SQL and other analysis tools to determine marketing opportunities
• Creating personalized offers for credit card acquisition targets, identifying target audiences, determining communication channels and monitoring the performance of the offers
• Making proposals to acquire new card customers and to increase the activation of commercial credit cards and debit cards, analyzing the results and finding evolution opportunities
• Proposing new offers to increase cross-selling and monitoring the performances of the offers
• Leading DWH projects