{"id":1128,"date":"2013-01-03T02:00:00","date_gmt":"2013-01-03T00:00:00","guid":{"rendered":"http:\/\/92.45.35.169\/iknin-gundemi-bolgesel-olarak-degisiyor\/"},"modified":"2024-07-03T15:04:47","modified_gmt":"2024-07-03T12:04:47","slug":"iknin-gundemi-bolgesel-olarak-degisiyor","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/kariyer-rehberi\/iknin-gundemi-bolgesel-olarak-degisiyor\/","title":{"rendered":"\u0130K\u2019n\u0131n g\u00fcndemi b\u00f6lgesel olarak de\u011fi\u015fiyor"},"content":{"rendered":"

Unilever NAMETRUB b\u00f6lgesinde \u0130nsan Kaynaklar\u0131 Ba\u015fkan Yard\u0131mc\u0131s\u0131 Steven Gross\u2019un 30 y\u0131ll\u0131k deneyimindeki ba\u015far\u0131s\u0131nda gitti\u011fi her \u00fclkede \u00f6nce o b\u00f6lgenin k\u00fclt\u00fcr\u00fcn\u00fc tan\u0131mas\u0131n\u0131n etkisi \u00e7ok b\u00fcy\u00fck. Gross, d\u00f6rt ay \u00f6nce g\u00f6reve gelmesine ra\u011fmen T\u00fcrk\u00e7e derslerine ba\u015flad\u0131\u011f\u0131n\u0131 anlat\u0131yor.<\/strong>
\n\"\"Steven Gross, 30 y\u0131ld\u0131r g\u00f6rev ald\u0131\u011f\u0131 Unilever\u2019de Kalite Kontrol Departman\u0131\u2019ndaki g\u00f6revinden bug\u00fcn Unilever T\u00fcrkiye, Rusya, Orta Do\u011fu, Kuzey Afrika, Orta Asya ve Kafkasya (NAMETRUB) b\u00f6lgelerinde \u0130nsan Kaynaklar\u0131 Ba\u015fkan Yard\u0131mc\u0131s\u0131 olarak g\u00f6revini \u0130stanbul\u2019dan y\u00fcr\u00fct\u00fcyor. Avustralya\u2019da do\u011fumlu olan Gross, Mikrobiyoloji ve G\u0131da Bilimi \u00fczerine e\u011fitim g\u00f6r\u00fcrken kariyerine ilk olarak Unilever\u2019de ba\u015flar ve y\u0131llar i\u00e7inde \u00e7ok \u00e7e\u015fitli departmanlarda yer al\u0131r. \u0130malat y\u00f6neticisi olarak \u00e7al\u0131\u015ft\u0131\u011f\u0131 s\u0131rada \u0130nsan Kaynaklar\u0131 Geli\u015ftirme alan\u0131nda lisans yapan Gross, Sydney\u2019de Personel \u0130li\u015fkileri Sorumlusu olarak g\u00f6reve getirildi\u011fi d\u00f6nemde ise End\u00fcstriyel \u0130li\u015fkiler Y\u00fcksek Lisans\u0131n\u0131 tamamlar. Kariyerin bundan sonraki s\u00fcrecinde Avustralya\u2019n\u0131n ard\u0131ndan Rusya, Pakistan, Vietnam, Afrika\u2019da bir\u00e7ok \u00f6nemli g\u00f6rev \u00fcstlenir. Yakla\u015f\u0131k 30 y\u0131ld\u0131r ayn\u0131 \u015firkette olmas\u0131na ra\u011fmen bir\u00e7ok farkl\u0131 i\u015f tecr\u00fcbesi edindi\u011fini s\u00f6yleyen Gross, bunu deneyimlerin kazand\u0131rd\u0131\u011f\u0131 zenginli\u011fe verilen \u00f6nem olarak nitelendiriyor. Gross\u2019la \u0130nsan Kaynaklar\u0131 kariyerini ve deneyimlerini konu\u015ftuk.
\n\u0130K tak\u0131m\u0131 kuruyor<\/strong>
\nUnilever deneyimlerin farkl\u0131l\u0131\u011f\u0131na \u00e7ok \u00f6nem veren bir \u015firket o nedenle de \u015firkete bakt\u0131\u011f\u0131n\u0131zda bireylerin geli\u015fimi i\u00e7in sat\u0131\u015ftan finansa, finanstan pazarlamaya ge\u00e7i\u015fler oldu\u011funu \u00e7ok rahat g\u00f6rebilirsiniz. Benim ge\u00e7i\u015fim de bu \u015fekilde ger\u00e7ekle\u015fti. Bu nedenle bir\u00e7ok farkl\u0131 \u015firketle \u00e7al\u0131\u015fm\u0131\u015f gibi deneyimler elde ettim. Dolay\u0131s\u0131yla burada, deneyimlerin zenginli\u011fi s\u00f6z konusu. Ve bu deneyimlerin aras\u0131ndan benim \u0130nsan Kaynaklar\u0131n\u0131 se\u00e7mem, yapt\u0131\u011f\u0131m\u0131z i\u015fin merkezinde yer almas\u0131ndan dolay\u0131 oldu \u00f6ncelikle. \u015eirketin kurulu\u015fundan itibaren bu \u015fekilde olmu\u015f. \u0130K i\u015f yap\u0131\u015f bi\u00e7iminin merkezi durumunda yer al\u0131yor. \u0130kinci olarak mutlu ve motivasyonu y\u00fcksek insanlara bir katk\u0131da bulunmak benim i\u00e7in \u00e7ok \u00f6nemli. Son olarak ise, \u015firket ger\u00e7ekten \u0130K ile ilgili uygulamalara yat\u0131r\u0131m yapan bir anlay\u0131\u015f ta\u015f\u0131yor. En g\u00fcncel uygulamalar\u0131 takip etmek ve uygulamak bana ilham veriyor. \u0130nsan kaynaklar\u0131 y\u00f6neticisi olarak bu geli\u015fmelerin tam ortas\u0131nday\u0131m. Bunu bir benzetmeyle a\u00e7\u0131klayacak olursak, Manchester United\u2019\u0131n Teknik Direkt\u00f6r\u00fc Sir Alex Ferguson, tak\u0131m\u0131nda oynayaca\u011f\u0131 oyuncular\u0131 se\u00e7iyor, onlar\u0131 e\u011fitiyor, onlar\u0131n nerede, ne \u015fekilde ve ne kadar ma\u00e7ta oynayacaklar\u0131na karar veriyor. Ayn\u0131 zamanda ne kadar bir maa\u015fla oynayacaklar\u0131na da karar veriyor. Asl\u0131nda bizim g\u00f6revimizle ayn\u0131. Biz de \u015firkete kimin gelece\u011finin, ne \u015fekilde bir rol oynayaca\u011f\u0131n\u0131n, nas\u0131l konumland\u0131r\u0131laca\u011f\u0131n\u0131n ve hangi e\u011fitimleri alaca\u011f\u0131n\u0131n karar\u0131n\u0131 veriyoruz. Tak\u0131m\u0131 kuruyoruz yani. Bu bana m\u00fcthi\u015f bir zevk veriyor.
\n\u0130nsanlar\u0131n \u00f6z\u00fcndeki iyilikleri ortaya \u00e7\u0131karmak gerek<\/strong>
\nEkip kurarken \u015firketle uyumlu ve de\u011ferleri olan insanlar\u0131 i\u015fe almak \u00f6nemli. Ayn\u0131 zamanda \u015firketin stratejisine paralel olarak, ya\u015fad\u0131\u011f\u0131m\u0131z d\u00fcnya i\u00e7inde fark yaratmak isteyen insanlar\u0131 de\u011ferlendirmek de \u00e7ok \u00f6nemli. Bu insanlar\u0131n en iyi \u015fekilde \u00e7al\u0131\u015fabilmeleri i\u00e7in do\u011fru imkanlar\u0131, yeri ve \u00e7evreyi yarat\u0131yoruz. \u015eirketimizde herkesin d\u00fc\u015f\u00fcncelerini dile getirebilece\u011fi, \u00e7al\u0131\u015fanlar\u0131n kendilerini rahat hissedebilecekleri bir ortam var. \u0130nsanlar\u0131n \u00f6z\u00fcndeki en iyilikleri \u00e7\u0131karabilecek iklimi yaratmak gerekiyor. Burada \u00e7ok rahat bir ortam var. \u00c7\u00fcnk\u00fc insanlar\u0131n fikirleri ancak b\u00f6yle b\u00fcy\u00fcy\u00fcp yerle\u015febilir. Hem tarzlar\u0131nda hem de d\u00fc\u015f\u00fcncelerinde farkl\u0131l\u0131klar, \u00e7e\u015fitlilikler bizim i\u00e7in de\u011fer ta\u015f\u0131yor. Ayn\u0131 zamanda \u00e7al\u0131\u015fanlar\u0131m\u0131za esneklik de sa\u011flamak istiyoruz. Yani, \u00e7al\u0131\u015fanlar\u0131n gerekti\u011finde evlerinden de \u00e7al\u0131\u015fabilecekleri ko\u015fullar\u0131 sa\u011flayarak, sosyalle\u015febilecekleri ve e\u011flenebilecekleri imkanlar\u0131 yaratarak onlar\u0131n mutlulu\u011funa katk\u0131da bulunabilmek amac\u0131nday\u0131z.
\nBelirli bir rotan\u0131z olmal\u0131<\/strong>
\n\u00c7al\u0131\u015fanlar\u0131n \u00f6nce kendi kariyerlerine sahip \u00e7\u0131kmalar\u0131 gerekiyor. Kendi kariyerleriyle ilgili bir bak\u0131\u015f a\u00e7\u0131lar\u0131 ve belli bir rotalar\u0131 olmal\u0131. Yani bir \u015firketin ki\u015fiye y\u00f6n vermesi de\u011fil, sizin y\u00f6n vermeniz gerekiyor. Benim durumumda da b\u00f6yle oldu. Unilever i\u00e7erisindeki g\u00f6revlerimin hepsi benim isteklerim ve gitmek istedi\u011fim rotay\u0131 payla\u015ft\u0131\u011f\u0131m i\u00e7in oldu. Bundan 18 ay \u00f6nce, \u015fuanki g\u00f6revim i\u00e7in kariyer g\u00f6r\u00fc\u015fmeleri yapm\u0131\u015ft\u0131m. Dolay\u0131s\u0131yla, kendi kariyerinizi kendi ellerinize al\u0131n, verebilece\u011fim en b\u00fcy\u00fck \u00f6neri budur. Ama buna ek olarak, fonksiyonlar aras\u0131 deneyimlerin de \u00f6nemli oldu\u011funu s\u00f6ylemeliyim. \u00d6rne\u011fin, ben kaliteden ba\u015flad\u0131m. Kaliteden \u0130nsan Kaynaklar\u0131na ge\u00e7i\u015f ve ayn\u0131 zamanda uluslararas\u0131 i\u015f deneyimleri, hem k\u00fclt\u00fcrel konulardaki hem de i\u015f deneyimi anlam\u0131ndaki bak\u0131\u015f a\u00e7\u0131m\u0131 \u00e7ok geni\u015fletti. Ge\u00e7en g\u00fcnlerde Unilever ofisine gelen 150 kadar \u00fcniversite \u00f6\u011frencisiyle de payla\u015ft\u0131m bunlar\u0131.
\n\u00d6nce b\u00f6lgenin k\u00fclt\u00fcr\u00fcn\u00fc anl\u0131yorum<\/strong>
\nBir pazara girdi\u011fim zaman, ne yap\u0131lmas\u0131 gerekti\u011fi anlamadan \u00f6nce \u00f6ncelikle oradaki k\u00fclt\u00fcrel hassasiyetleri ve farkl\u0131l\u0131klar\u0131 anlamak i\u00e7in biraz zaman ay\u0131r\u0131yorum. Her pazar\u0131n kendine g\u00f6re farkl\u0131 yakla\u015f\u0131mlar\u0131 olabiliyor. Dolay\u0131s\u0131yla karar verme mekanizmas\u0131na ge\u00e7meden \u00f6nce buna zaman ay\u0131r\u0131yorum, yani \u00f6nce anlamaya \u00e7al\u0131\u015f\u0131yorum. Her b\u00f6lgedeki farkl\u0131l\u0131klara g\u00f6re, oradaki \u0130K g\u00fcndeminin nas\u0131l olmas\u0131 gerekti\u011fini belirliyorum. \u00d6rne\u011fin Rusya\u2019da \u015firketin ba\u015flang\u0131c\u0131ndayd\u0131k ve \u00e7ok h\u0131zl\u0131 bir \u015fekilde y\u00fczlerce insan almam\u0131z gerekiyordu. Pakistan\u2019da \u015firketi daha h\u0131zl\u0131 b\u00fcy\u00fcme i\u00e7in transforme etmemiz gerekiyordu. Vietnam\u2019da ise \u00e7ok iyi bir \u015firkettik ve oradaki yerel yeteneklerimizi tutmak i\u00e7in bir gayretimiz vard\u0131. Dolay\u0131s\u0131yla, gitti\u011fim yerlerde hep farkl\u0131 farkl\u0131 konularla kar\u015f\u0131la\u015ft\u0131m. Benim i\u00e7in en \u00f6nemli \u00f6\u011freti, o k\u00fclt\u00fcr\u00fc \u00e7ok iyi anlad\u0131ktan sonra bunlar\u0131 g\u00f6zeterek temel yakla\u015f\u0131mlar\u0131 do\u011fru \u015fekilde uygulamak. Ayn\u0131 zamanda bu farkl\u0131l\u0131klarla i\u015fe yakla\u015f\u0131m, problem \u00e7\u00f6zme yetene\u011fimi ve yarat\u0131c\u0131l\u0131\u011f\u0131m\u0131 art\u0131rd\u0131.
\n\u0130K art\u0131k i\u015f orta\u011f\u0131<\/strong>
\nBenim ba\u015flad\u0131\u011f\u0131m d\u00f6nemlerde daha \u00e7ok i\u015fe al\u0131m, \u00e7al\u0131\u015fan ilikileri veya maa\u015f belerlemesi yaparken bug\u00fcn art\u0131k i\u015f orta\u011f\u0131 konumunda. \u0130\u015fletmelerle, liderlerle, birimlerle el ele \u00e7al\u0131\u015farak do\u011fru yeteneklerin do\u011fru \"\"noktalarda olmas\u0131n\u0131 sa\u011flamak ve kurum organizasyonunun do\u011fru bir \u015fekilde oldu\u011funu sa\u011flamaktan y\u00fck\u00fcml\u00fc bir alan. Bunu yaparken de b\u00fct\u00fcn\u00fcn en do\u011fru geli\u015fimlere sahip olmas\u0131n\u0131 sa\u011flamak \u00e7ok \u00f6nemli. \u0130nsan Kaynaklar\u0131 asl\u0131nda do\u011fru insanlar, do\u011fru organizasyon ve do\u011fru k\u00fclt\u00fcr\u00fcn sorumlulu\u011fu i\u00e7indedir. \u0130leriye bakt\u0131\u011f\u0131mda bunu \u015fekillendirecek birka\u00e7 trendden bahsedebiliriz. Bunlar\u0131n ilk \u0130nsan Kaynaklar\u0131n\u0131n bak\u0131\u015f a\u00e7\u0131s\u0131yla k\u00fcreselle\u015fme. Gelecek d\u00f6nemde \u00e7al\u0131\u015fanlar\u0131n mobilitesi \u00e7ok artacak ve insanlar art\u0131k \u00fclkeler aras\u0131 farkl\u0131 lokasyonlarda \u00e7al\u0131\u015fabilecek. \u0130kincisi Multi jenerasyonlar. \u015euan ki i\u015f g\u00fcc\u00fc i\u00e7erisinde birarada \u00e7al\u0131\u015fan \u00fc\u00e7 jenarasyon i\u00e7in farkl\u0131 \u0130K \u00e7\u00f6z\u00fcmleri uygulamak gerekiyor. Farkl\u0131 insanlar\u0131n ihtiya\u00e7lar\u0131 da farkl\u0131 oldu\u011fundan, de\u011fi\u015fik \u015feylerden motive olacaklard\u0131r. \u0130nsan Kaynaklar\u0131ndaki temel g\u00f6rev bu ihtiya\u00e7lar y\u00f6n\u00fcnde olmal\u0131. \u00dc\u00e7\u00fcnc\u00fc s\u0131rada dijitalin \u00f6neminin artmas\u0131 geliyor. Facebook, Twitter gibi sosyal medya mecralar\u0131na en do\u011fru \u015fekilde ula\u015fmam\u0131z \u00f6nemli. Yeteneklere ula\u015fmak anlam\u0131nda da \u00e7ok \u00f6nemli bir fakt\u00f6r. T\u00fcm bunlar\u0131n sonunda ise ama\u00e7 geliyor. Ge\u00e7mi\u015fte bireyler daha \u00e7ok maa\u015f i\u00e7in \u00e7al\u0131\u015f\u0131rd\u0131 ama art\u0131k bir amaca y\u00f6nelik \u00e7al\u0131\u015fmak herkes i\u00e7in \u00e7ok \u00f6nemli hale geldi. Bizim Unilever\u2019deki stratejimizin tam kalbine koydu\u011fumuz s\u00fcrd\u00fcr\u00fclebilirlik amac\u0131 \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131, \u00e7evreye ve d\u00fcnyaya bir \u015feyler geri vermek amac\u0131yla bir araya getiren bir \u00f6\u011fe olarak konumlan\u0131yor.
\nT\u00fcrk\u00e7e dersleri al\u0131yorum<\/strong>
\n\u0130ki k\u0131z\u0131m var ve onlar \u015fu anda Avustralya\u2019dalar. Ben ise d\u00f6rt ayd\u0131r T\u00fcrkiye\u2019deyim. \u0130stanbul muazzam bir \u015fehir. Ayr\u0131ca, T\u00fcrk insanlar\u0131n\u0131 \u00e7ok misafirperver ve s\u0131cakkanl\u0131 buldum. Bindi\u011fim ilk takside Avusturalyal\u0131 oldu\u011fumu s\u00f6yleyince taksici orada benim bir s\u00fcr\u00fc arkada\u015f\u0131 oldu\u011funu s\u00f6yledi. Yani T\u00fcrkiye\u2019ye vard\u0131\u011f\u0131m ilk an itibariyle bu s\u0131cakl\u0131\u011f\u0131 hissettim. \u015euan T\u00fcrk\u00e7e dersleri al\u0131yorum. Tarih, sanat ve k\u00fclt\u00fcrle \u00e7ok ilgileniyorum. Bu anlamda medeniyetlerin bir araya geldi\u011fi bir noktada olmak benim i\u00e7in \u00e7ok keyif verici. Burada bulundu\u011fum zaman i\u00e7erisinde s\u0131k s\u0131k seyahat ederek T\u00fcrkiye\u2019nin d\u00f6rt bir taraf\u0131n\u0131 g\u00f6rmek istiyorum.<\/p>\n\n

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Unilever NAMETRUB b\u00f6lgesinde \u0130nsan Kaynaklar\u0131 Ba\u015fkan Yard\u0131mc\u0131s\u0131 Steven Gross\u2019un 30 y\u0131ll\u0131k deneyimindeki ba\u015far\u0131s\u0131nda gitti\u011fi her \u00fclkede \u00f6nce o b\u00f6lgenin k\u00fclt\u00fcr\u00fcn\u00fc tan\u0131mas\u0131n\u0131n etkisi \u00e7ok b\u00fcy\u00fck. Gross, d\u00f6rt ay \u00f6nce g\u00f6reve gelmesine ra\u011fmen T\u00fcrk\u00e7e derslerine ba\u015flad\u0131\u011f\u0131n\u0131 anlat\u0131yor. Steven Gross, 30 y\u0131ld\u0131r g\u00f6rev ald\u0131\u011f\u0131 Unilever\u2019de Kalite Kontrol Departman\u0131\u2019ndaki g\u00f6revinden bug\u00fcn Unilever T\u00fcrkiye, Rusya, Orta Do\u011fu, Kuzey Afrika, Orta […]<\/p>\n\n

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