{"id":1763,"date":"2007-12-06T02:00:00","date_gmt":"2007-12-06T00:00:00","guid":{"rendered":"http:\/\/92.45.35.169\/office1-superstore-genel-muduru-mehmet-samli\/"},"modified":"2024-07-03T15:05:02","modified_gmt":"2024-07-03T12:05:02","slug":"office1-superstore-genel-muduru-mehmet-samli","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/kariyer-rehberi\/office1-superstore-genel-muduru-mehmet-samli\/","title":{"rendered":"Office1 Superstore Genel M\u00fcd\u00fcr\u00fc ‘Mehmet Saml\u0131’"},"content":{"rendered":"
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\"\"T\u00fcrkiye’de 30 ma\u011faza ile hizmet veren d\u00fcnya markas\u0131 Office1 Superstore, franchise sistemiyle ma\u011faza say\u0131s\u0131n\u0131 art\u0131rmak hedefinde. <\/span><\/strong><\/div>\n
40 y\u0131ll\u0131k bir ge\u00e7mi\u015fe sahip olan Office1 Superstore T\u00fcrkiye’de 1996 y\u0131l\u0131ndan bu yana faaliyet g\u00f6steren bir Amerikan markas\u0131. Office1 Superstore ma\u011fazalar\u0131nda bir ofisin bilgisayardan k\u0131rtasiyeye, mobilyadan kahveye her t\u00fcrl\u00fc ihtiyac\u0131na y\u00f6nelik \u00fcr\u00fcnler sat\u0131l\u0131yor. Office1 Superstore’un halen Bulgaristan, Yunanistan, Endonezya, \u0130talya, Japonya, Kore, L\u00fcbnan, Litvanya, Panama, Filipinler, Suudi Arabistan ve Birle\u015fik Arap Emirlikleri’nin aralar\u0131nda bulundu\u011fu 32 \u00fclkede ma\u011fazalar\u0131 bulunuyor. T\u00fcrkiye’de ise Office1 Superstore (Ofma A\u015e) olarak 30 ma\u011faza ile hizmet veriyor. Master franchisee olarak alt franchise’lar veren Office1 Superstore, genel konsept olarak T\u00fcrkiye’de tek ve rakipsiz ofis k\u0131rtasiye s\u00fcpermarketi. Office1 Superstore Genel M\u00fcd\u00fcr\u00fc Mehmet Saml\u0131 sorular\u0131m\u0131z\u0131 yan\u0131tlad\u0131.<\/span><\/div>\n

Sekt\u00f6r\u00fcn\u00fczde kendinizi nas\u0131l konumland\u0131r\u0131yorsunuz?<\/span><\/strong>
\u015eu anda bizim ciddi anlamda bu konsepte bir rakibimiz yok. K\u0131rtasiye ve ofis malzemeleri olarak bakarsan\u0131z rakibimiz var, ama g\u00fcn\u00fcn ko\u015fullar\u0131 sadece k\u0131rtasiye ve ofis malzemesi satma ile yetinmemize izin vermiyor. Ko\u015fullar bizim elektronik ve teknolojik \u00fcr\u00fcnler satmam\u0131z\u0131 gerektiriyor. K\u0131rtasiye ile ofis malzemesi i\u00e7 i\u00e7e girmi\u015f, bunlar\u0131 bir konsept i\u00e7erisinde birbirinden ay\u0131rman\u0131z m\u00fcmk\u00fcn de\u011fil. Onun i\u00e7in bu konsepte bizim bir rakibimiz yok. Ancak duyumlar\u0131m\u0131za g\u00f6re yurt d\u0131\u015f\u0131ndan bir tak\u0131m \u015firketler \u015fu anda ara\u015ft\u0131rmalar yap\u0131yorlar T\u00fcrkiye piyasas\u0131nda. Biz rekabeti seviyoruz ve kendimize g\u00fcveniyoruz. Bu anlamda rakiplerimizin gelecek olmas\u0131 bizi tedirgin etmiyor. Bu i\u015fi sekt\u00f6rden gelen birisinin yapmas\u0131, bu i\u015fin ba\u015f\u0131nda olmas\u0131 gerekiyor.<\/span><\/div>\n

Sizce sekt\u00f6r\u00fcn\u00fczdeki en b\u00fcy\u00fck sorun nedir?<\/span><\/strong>
Ger\u00e7ek anlamda sekt\u00f6r olamad\u0131k, biz Office1 Superstore olarak buna destek olmak i\u00e7in \u00e7abal\u0131yoruz. Kurumsal yap\u0131m\u0131z gere\u011fi sekt\u00f6rle\u015fmek ad\u0131na olumlu katk\u0131lar yapt\u0131\u011f\u0131m\u0131za inan\u0131yoruz.<\/span><\/div>\n

Marka bilinirli\u011finizi artt\u0131rmak i\u00e7in ne gibi \u00e7al\u0131\u015fmalar yap\u0131yorsunuz?<\/span><\/strong>
Franchising’in markala\u015fma a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck \u00f6neme sahip oldu\u011funu g\u00f6r\u00fcyoruz. T\u00fcrkiyede’de bu sisteme \u00f6nemli katk\u0131lar sa\u011fl\u0131yor. Bu y\u00fczden franchising vererek ayr\u0131ca kendi ma\u011fazalar\u0131m\u0131z\u0131 a\u00e7arak bunlar\u0131 da g\u00fcn\u00fcn trendi olan al\u0131\u015fveri\u015f merkezlerine ta\u015f\u0131yarak marka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcm\u00fcz\u00fc artt\u0131r\u0131yoruz. Bunun haricinde reklama y\u00f6nelik g\u00f6rsel ve yaz\u0131l\u0131 bas\u0131n\u0131 kullan\u0131yoruz. Ulusal gazetelerle insert da\u011f\u0131t\u0131m\u0131, sekt\u00f6rel dergilerde ise r\u00f6portaj ve imaj reklamlar\u0131na a\u011f\u0131rl\u0131k veriyoruz. Bununla birlikte sosyal kampanyalar bizim i\u00e7in \u00e7ok \u00f6nemli, bunu da Office1 ailesine yak\u0131\u015f\u0131r bir \u015fekilde yapt\u0131\u011f\u0131m\u0131za inan\u0131yoruz.<\/span><\/div>\n

\u00dcr\u00fcnlerinizden bahsedermisiniz?<\/span><\/strong>
Ofis malzemeleri s\u00fcpermarketiyiz. T\u00fcm k\u0131rtasiye \u00fcr\u00fcnlerinden, bilgisayara, sarf malzemesine, ofis mobilyas\u0131ndan \u00e7ay, kahveye kadar ula\u015fabilece\u011finiz her\u015fey bir \u00e7at\u0131 alt\u0131nda.<\/span><\/div>\n

\u00c7al\u0131\u015fanlar\u0131n\u0131z\u0131n markala\u015fman\u0131za katk\u0131s\u0131n\u0131 nas\u0131l g\u00f6r\u00fcyorsunuz?<\/span><\/strong>
Office1 Superstore bir d\u00fcnya markas\u0131. Hedeflere ula\u015fmak i\u00e7in yetenekli, \u00e7al\u0131\u015fkan bir ekibinizin olmas\u0131 gerekiyor, ma\u011fazac\u0131l\u0131\u011f\u0131n her alan\u0131na imzas\u0131n\u0131 atan insand\u0131r. \u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n Office1 Superstore markas\u0131na katk\u0131s\u0131 \u00e7ok \u00f6nemli, hedeflere ula\u015fmak i\u00e7in markay\u0131 iyi temsil eden, Office1 Superstore ma\u011fazac\u0131l\u0131k standartlar\u0131na uyan, m\u00fc\u015fteriye  en iyi hizmeti veren personelimizin markala\u015fmam\u0131za katk\u0131s\u0131 olmaktad\u0131r.<\/span><\/div>\n

\u015eirket i\u00e7erisinde nas\u0131l bir yap\u0131lanman\u0131z var ?<\/span><\/strong>
\u015eirketimizin y\u00f6netim kadrosu genel m\u00fcd\u00fcre ba\u011fl\u0131 Sat\u0131\u015f, Pazarlama, Sat\u0131nalma, Mali \u0130\u015fler ve \u0130nsan Kaynaklar\u0131 birimlerinden olu\u015fmaktad\u0131r. Bu birimler koordineli olarak veri ak\u0131\u015f\u0131n\u0131  sa\u011flayarak belirli periyotlarda  birimler aras\u0131 ve genel toplant\u0131lar yaparak \u015firketin belirledi\u011fi hedeflere ula\u015fma konusunda titiz \u00e7al\u0131\u015fmalar y\u00fcr\u00fctmektedir.<\/span><\/div>\n

Franchise sistemiyle \u00e7al\u0131\u015fman\u0131n \u0130K a\u00e7\u0131\u015f\u0131ndan ne gibi zorluklar\u0131 var ?<\/span><\/strong>
Franchise sisteminde Office1 Superstore markal\u0131 her ma\u011fazan\u0131n ayn\u0131 kalite ve standartta olmas\u0131 gerekiyor. K\u0131rtasiye ve Ofis Ma\u011fazac\u0131l\u0131\u011f\u0131 sekt\u00f6r\u00fcnde yeti\u015fmi\u015f personel bulam\u0131yoruz. Arad\u0131\u011f\u0131m\u0131z ki\u015fisel nitelikleri (gen\u00e7, dinamik, g\u00fcler y\u00fczl\u00fc, e\u011fitime a\u00e7\u0131k) ta\u015f\u0131yan franchise personellerini \u015firket merkezimizde e\u011fitiyoruz. <\/span><\/div>\n
Office1 Superstore markas\u0131n\u0131 temsil edecek personel ayn\u0131 hizmet kalitesini ve m\u00fc\u015fteri memnuniyetini, her franchise ma\u011fazada ayn\u0131 \u00e7izgide kaliteli hizmeti vermeli. Franchise  personel e\u011fitimleri bu y\u00fczden \u00e7ok \u00f6nem ta\u015f\u0131yor. E\u011fitim i\u00e7erikleri uzman \u00e7al\u0131\u015fanlar\u0131m\u0131z taraf\u0131ndan haz\u0131rlanm\u0131\u015f teorik ve pratik e\u011fitimleri i\u00e7eriyor.  <\/span><\/div>\n
E\u011fitimlerimiz Office1 Superstore’un d\u00fcnyada ve T\u00fcrkiye’deki yap\u0131s\u0131, marka bilinci, kurumsal ve telemarketing sat\u0131\u015f  teknikleri, m\u00fc\u015fteri ili\u015fkileri, ma\u011fazac\u0131l\u0131k, perakende  sat\u0131\u015f konusunda her aday teorik e\u011fitim almakta ve ayn\u0131 zamanda konular\u0131 ile ilgili merkez  ma\u011fazada pratik e\u011fitimleri almaktad\u0131rlar. Bizim i\u00e7in yeti\u015ftirdi\u011fimiz her aday \u015firketimizin Office1 Superstore markas\u0131n\u0131 en iyi \u015fekilde temsil etmesi gerekir.<\/span><\/div>\n

\u00c7al\u0131\u015fanlar\u0131n\u0131za  ne gibi  e\u011fitim ve geli\u015fim  olanaklar\u0131  sunuyorsunuz ?<\/span><\/strong>
E\u011fitim ve geli\u015ftirme programlar\u0131m\u0131z \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131 verimli k\u0131lmak ve \u015firketimizi  geli\u015ftirmek \u00fczere tasarlanm\u0131\u015ft\u0131r. T\u00fcm \u00e7al\u0131\u015fanlar\u0131m\u0131za bir oryantasyon e\u011fitimi uyguluyoruz. \u0130\u015fe yeni  ba\u015flayan \u00e7al\u0131\u015fan\u0131m\u0131z tecr\u00fcbesiz ise \u00e7al\u0131\u015faca\u011f\u0131 b\u00f6l\u00fcm ile ilgili   \u015firketi i\u00e7i teorik ve uygulamal\u0131 e\u011fitim al\u0131r. Tedarik\u00e7i firmalar kendi \u00fcr\u00fcnleri ile ilgili  tan\u0131t\u0131m ve sat\u0131\u015f e\u011fitimleri veriyorlar.
Ayr\u0131ca Office1 International olarak yurtd\u0131\u015f\u0131 partnerimiz de zaman zaman T\u00fcrkiye’ye gelerek Sat\u0131\u015f, Pazarlama, Merchendising ve \u00fcr\u00fcn e\u011fitimi vermekteler. Bunun da faydas\u0131 di\u011fer pazarlarda ya\u015fanan tecr\u00fcbelerin bizim pazara aktar\u0131lmas\u0131 olarak g\u00f6rebiliriz.
\u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n konular\u0131 ile ilgili e\u011fitim ve geli\u015fimleri bir plan dahilinde seminerlere   kat\u0131l\u0131m\u0131 \u015firketimiz taraf\u0131ndan desteklenmektedir.<\/span><\/div>\n

Kariyer.net ‘ten nas\u0131l yararlan\u0131yorsunuz ?<\/span><\/strong>
Kariyer.net ile 2002 y\u0131l\u0131ndan bu yana \u00e7al\u0131\u015fmaktay\u0131z. Kariyer.net arad\u0131\u011f\u0131m\u0131z nitelikteki   adaylara ula\u015fmam\u0131zda \u00e7ok etkili olmaktad\u0131r. Tecr\u00fcbeli veya tecr\u00fcbesiz aday aray\u0131\u015flar\u0131m\u0131zda ba\u015fvuru havuzumuzu g\u00fcncel tutma, gelen m\u00fcracatlar\u0131 de\u011ferlendirme, \u0130nsan Kaynaklar\u0131 olarak Kariyer.net ile daha verimli duruma geldi. Bug\u00fcne kadar personelimizi Kariyer.net ile i\u015fe yerle\u015ftirdik vermi\u015f  olduklar\u0131 hizmetler ve yap\u0131lan  yeniliklerden  memnunuz.   <\/span><\/div>\n

Gelece\u011fe y\u00f6nelik hedefleriniz nelerdir?<\/span><\/strong>
Bizim 2 tane ana hedefimiz var. Birisi sadece i\u00e7inde bulundu\u011fumuz 2006 y\u0131l\u0131na y\u00f6nelik k\u0131sa vadeli olan plan\u0131m\u0131z, di\u011feri ise uzun vadeli. K\u0131sa vadeli hedefimiz Office1 Superstore’u mali ve idari a\u00e7\u0131dan hak etti\u011fi yere oturtmak. Yani Ofma’n\u0131n bir daha mali ve idari kriz ya\u015famamas\u0131 gerekiyor. Franchise’lar\u0131m\u0131zla, tedarik\u00e7ilerimizle, merkezimizin yani Ofma A\u015e’nin sa\u011fl\u0131kl\u0131 bir \u015fekilde b\u00fct\u00fcnle\u015fmesini sa\u011flamak k\u0131sa vadeli olarak belirledi\u011fimiz hedefimiz. 2007 y\u0131l\u0131 i\u00e7in de ise ana hedefimiz ma\u011faza say\u0131m\u0131z\u0131 artt\u0131rmak.
Bu s\u00fcre\u00e7te yeni franchiseler verebiliriz, kendi i\u015fletece\u011fimiz ma\u011fazalar a\u00e7abiliriz. \u00d6zellikle de al\u0131\u015fveri\u015f merkezlerinde kendi ma\u011fazalar\u0131m\u0131z\u0131 a\u00e7mak 2007 y\u0131l\u0131 hedeflerimiz i\u00e7inde.<\/span><\/div>\n
 <\/div>\n

<\/span><\/span><\/strong><\/div>\n\n

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T\u00fcrkiye’de 30 ma\u011faza ile hizmet veren d\u00fcnya markas\u0131 Office1 Superstore, franchise sistemiyle ma\u011faza say\u0131s\u0131n\u0131 art\u0131rmak hedefinde. 40 y\u0131ll\u0131k bir ge\u00e7mi\u015fe sahip olan Office1 Superstore T\u00fcrkiye’de 1996 y\u0131l\u0131ndan bu yana faaliyet g\u00f6steren bir Amerikan markas\u0131. Office1 Superstore ma\u011fazalar\u0131nda bir ofisin bilgisayardan k\u0131rtasiyeye, mobilyadan kahveye her t\u00fcrl\u00fc ihtiyac\u0131na y\u00f6nelik \u00fcr\u00fcnler sat\u0131l\u0131yor. Office1 Superstore’un halen Bulgaristan, Yunanistan, Endonezya, […]<\/p>\n\n

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