{"id":1818,"date":"2007-12-03T02:00:00","date_gmt":"2007-12-03T00:00:00","guid":{"rendered":"http:\/\/92.45.35.169\/shubuo-is-destek-bolum-yoneticisi-banu-saraclar\/"},"modified":"2024-07-03T15:05:29","modified_gmt":"2024-07-03T12:05:29","slug":"shubuo-is-destek-bolum-yoneticisi-banu-saraclar","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/kariyer-rehberi\/shubuo-is-destek-bolum-yoneticisi-banu-saraclar\/","title":{"rendered":"Shubuo \u0130\u015f Destek B\u00f6l\u00fcm Y\u00f6neticisi ‘Banu Sara\u00e7lar’"},"content":{"rendered":"
<\/p>\n
\"\"2000 y\u0131l\u0131ndan beri faaliyet g\u00f6steren Mapco, hem bireysel hem kurumsal hizmetleriyle pek \u00e7ok ki\u015fiye ula\u015f\u0131yor. Shubuo \u0130\u015f Destek B\u00f6l\u00fcm Y\u00f6neticisi Banu Sara\u00e7lar, “Shubuo marka olarak \u00e7ok \u00f6n planda ve herkes taraf\u0131ndan biliniyor. Ayn\u0131 bilinirli\u011fi telekom ve bili\u015fim sekt\u00f6rleri i\u00e7inde Mapco ad\u0131na da sa\u011flamay\u0131 hedefliyoruz” diyor. <\/span><\/div>\n

Cep telefonuyla ileti\u015fim <\/strong>bundan be\u015f sene \u00f6ncesine g\u00f6re farkl\u0131 bir boyut kazand\u0131. Art\u0131k insanlar bilgi al\u0131\u015fveri\u015finde cep telefonunu daha fazla kullan\u0131yorlar. Siz bu geli\u015fmeyi nas\u0131l de\u011ferlendiriyorsunuz? \u0130nsanlar bu yenili\u011fi nas\u0131l kar\u015f\u0131lad\u0131?<\/strong><\/span><\/div>\n
Cep telefonu olarak adland\u0131rd\u0131\u011f\u0131m\u0131z cihazlar ve kullan\u0131m alanlar\u0131, yaln\u0131zca “alo” demek i\u00e7in kullan\u0131ld\u0131klar\u0131 ilk g\u00fcnlerden bu yana olduk\u00e7a farkl\u0131la\u015ft\u0131. G\u00fcn\u00fcm\u00fczdeki cihazlara yaln\u0131zca telefon demek hafif kal\u0131yor. Bu yeni cihazlar sayesinde foto\u011fraf makinesi, video kamera, radyo, MP3 \u00e7alar, ajanda, hesap makinesi gibi cihazlar\u0131n b\u00fct\u00fcn \u00f6zelliklerini cebimize s\u0131\u011fd\u0131r\u0131p yan\u0131m\u0131zda ta\u015f\u0131yabiliyoruz. K\u0131sacas\u0131 art\u0131k ya\u015fam\u0131m\u0131z\u0131n neredeyse her an\u0131nda yan\u0131m\u0131zda ta\u015f\u0131d\u0131\u011f\u0131m\u0131z ileti\u015fim olanaklar\u0131ndan ve bu olanaklar\u0131n sonucu olan “mobil ya\u015fam” kavram\u0131ndan s\u00f6z ediyoruz. T\u00fcrk insan\u0131 da bu yenilikleri kolayca benimsiyor.<\/span><\/div>\n

Shubuo’nun hangi paketleri, hangi servisleri var?<\/span><\/strong><\/div>\n
M\u00fc\u015fterilerimize sundu\u011fumuz servislerde, kendi kategorilerinde d\u00fcnyan\u0131n ve T\u00fcrkiye’nin tercih edilen markal\u0131 ve pop\u00fcler i\u00e7erik uzmanlar\u0131yla \u00e7al\u0131\u015f\u0131yoruz. \u00d6rne\u011fin haber alan\u0131nda NTV, AA, Show TV, BBC ile, sporda LigTV ve Vatan’la, pop m\u00fczikte Number One, sinemada Sinema.com’la \u00e7al\u0131\u015f\u0131yoruz. Shubuo b\u00fcnyesinde Haber, Pop M\u00fczik, Finans, Gez E\u011flen gibi i\u00e7erik paketleri ve 100’den fazla servis bulunuyor.<\/span><\/div>\n

Kullan\u0131c\u0131 profilinizden bahseder misiniz?<\/span><\/strong><\/div>\n
T\u00fcrkiye’nin gen\u00e7 bir n\u00fcfusu var. Bu do\u011fal olarak abonelerimize de yans\u0131yor. Ama hayat\u0131n bir\u00e7ok alan\u0131na seslenen hizmetler sundu\u011fumuzdan, her ya\u015ftan ve sosyal s\u0131n\u0131ftan kullan\u0131c\u0131m\u0131z var. Kimi ilgin\u00e7 durumlar da s\u00f6z konusu. \u00d6rnek vermek gerekirse, biliyorsunuz bir Sa\u011fl\u0131kl\u0131 Ya\u015fam – Diyet se\u00e7enekli bir paketimiz var. Erkek abonelerimiz Sa\u011fl\u0131kl\u0131 Ya\u015fam paketini kad\u0131nlardan daha fazla tercih ediyor. Ama Diyet paketinde kad\u0131n abonelerimizin tart\u0131\u015fmas\u0131z \u00fcst\u00fcnl\u00fc\u011f\u00fc s\u00f6z konusu. <\/span><\/div>\n

Bu projeye ba\u015flarken hedefleriniz neydi, \u015fu anda bu hedeflerin ne kadar\u0131na ula\u015ft\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorsunuz? T\u00fcrk insan\u0131n\u0131n cep telefonu k\u00fclt\u00fcr\u00fcnde nas\u0131l bir de\u011fi\u015fiklik yapt\u0131\u011f\u0131n\u0131za inan\u0131yorsunuz?<\/span><\/strong><\/div>\n
Shubuo, hizmete girdi\u011fi g\u00fcnden bu yana ki\u015filerin ya\u015famlar\u0131na de\u011fer katacak yenilik\u00e7i hizmetler sunmay\u0131 hedefledi ve bu hedefinde de ba\u015far\u0131l\u0131 oldu. \u0130nsanlar bilgi gereksinimlerini kar\u015f\u0131layan ve g\u00fcnl\u00fck ya\u015famlar\u0131n\u0131 renklendiren \u00fcr\u00fcn ve hizmetleri hi\u00e7 zorlanmadan benimsedi. <\/span><\/div>\n

\u00dczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131z yeni servisler neler? \u00d6zellikle java i\u00e7erikli ve kameral\u0131 cep telefonlar\u0131na t\u00fcketici ilgisinin artmas\u0131n\u0131 nas\u0131l de\u011ferlendiriyorsunuz? Bu ilgi Shubuo’nun \u00e7al\u0131\u015fmalar\u0131n\u0131 nas\u0131l y\u00f6nlendirecek?<\/span><\/strong><\/div>\n
Shubuo’nun yaln\u0131zca k\u0131sa mesaj alabilen telefondan, hareketli g\u00f6r\u00fcnt\u00fc oynatabilen cihazlara kadar, olduk\u00e7a geni\u015f yelpazedeki cihazlar\u0131 kullanan abonelerini tatmin edecek \u00fcr\u00fcn ve hizmet \u00e7e\u015fitlili\u011finin olmas\u0131, san\u0131r\u0131z geli\u015fmeleri ve t\u00fcketici y\u00f6nelimlerini, izleyici olmakla yetinmeyen, \u00f6nc\u00fc bir yakla\u015f\u0131mla de\u011ferlendirmeye \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z\u0131n ipu\u00e7lar\u0131n\u0131 veriyordur. Bu yakla\u015f\u0131m\u0131m\u0131z gelecekte de devam edecek.<\/span><\/div>\n

Shubuo’lu kimdir? Bize \u00e7al\u0131\u015fanlar\u0131n\u0131z hakk\u0131nda biraz bilgi verebilir misiniz?<\/span><\/strong><\/div>\n
Shubuo \u00e7al\u0131\u015fanlar\u0131n\u0131n y\u00fczde 96’s\u0131 \u00fcniversite mezunu. Bu grupta y\u00fcksek lisans ve doktora d\u00fczeyinde \u00e7al\u0131\u015fmalar yapanlar\u0131n oran\u0131 ise y\u00fczde 34. \u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n telekom sekt\u00f6r\u00fc deneyimi ortalama d\u00f6rt y\u0131l d\u00fczeyinde. Bilgi birikimlerini Katma De\u011ferli Servisler d\u00fcnyas\u0131na (oyun, resim melodi, chat vs) ta\u015f\u0131yan Shubuo’lu, yenilik\u00e7i bir yakla\u015f\u0131mla bu d\u00fcnyada m\u00fc\u015fteri beklentisini ve alg\u0131s\u0131n\u0131 y\u00fckseltebilecek yeni servis ve \u00fcr\u00fcnler kazand\u0131rmaya odakl\u0131 \u00e7al\u0131\u015f\u0131yor. Shubuo’lu, hem kendi i\u015fini, hem de i\u015f ili\u015fkisi i\u00e7inde bulundu\u011fu 100’den fazla i\u015f orta\u011f\u0131yla olan ili\u015fkilerini y\u00f6netiyor.<\/span><\/div>\n

Organizasyon yap\u0131s\u0131ndan bahseder misiniz? Hangi departmanlar var, ne gibi g\u00f6revler y\u00fcr\u00fct\u00fcyorlar?<\/span><\/strong><\/div>\n
Mapco 5 ana b\u00f6l\u00fcmden olu\u015fuyor. <\/span><\/div>\n
Servis Geli\u015ftirme ve Y\u00f6netimi: Servisin fikir olarak sunulmas\u0131, fizibilite \u00e7al\u0131\u015fmalar\u0131, onay\u0131, projelendirilmesi ve hayata ge\u00e7irilmesi, ard\u0131ndan \u00fcr\u00fcn \u00f6mr\u00fcn\u00fcn takip edilmesi ve gerekli oldu\u011fu noktalarda iyile\u015ftirmeler yap\u0131lmas\u0131ndan sorumlu ekip.<\/span><\/div>\n
Sat\u0131\u015f ve Pazarlama: Servislerin kullan\u0131m s\u0131kl\u0131\u011f\u0131n\u0131 ve pazar pay\u0131n\u0131 art\u0131rmaya y\u00f6nelik hedefli tan\u0131t\u0131m, sat\u0131\u015f ve pazarlama faaliyetlerinin t\u00fcm\u00fcnden sorumlu ekip. <\/span><\/div>\n
Teknik Operasyonlar: Servislerin \u00fczerinde ko\u015ftu\u011fu teknik altyap\u0131larla ilgili \u00e7al\u0131\u015fmalardan sorumlu ekip. <\/span><\/div>\n
\u0130\u015f Destek: \u0130nsan kaynaklar\u0131, sistem destek, sat\u0131n alma ve idari i\u015fler fonksiyonlar\u0131ndan sorumlu ekip.<\/span><\/div>\n
Finans: Finansal raporlamalar, gelir g\u00fcvence, muhasebe ve hazine i\u015flemlerinden sorumlu ekip.<\/span><\/div>\n

Kariyer.net’le yeni \u00e7al\u0131\u015fmaya ba\u015flad\u0131n\u0131z, ne gibi faydalar bekliyorsunuz?<\/span><\/strong><\/div>\n
Shubuo marka olarak \u00e7ok \u00f6n planda ve herkes taraf\u0131ndan biliniyor. Ayn\u0131 bilinirli\u011fi telekom ve bili\u015fim sekt\u00f6rleri i\u00e7inde Mapco ad\u0131na da sa\u011flamay\u0131 hedefliyoruz. Kariyer-net i\u015fe al\u0131m ihtiya\u00e7lar\u0131m\u0131zda kulland\u0131\u011f\u0131m\u0131z en \u00f6nemli kanal\u0131m\u0131z olacak. \u0130stedi\u011fimiz profilde ki\u015filere do\u011fru zamanda ula\u015faca\u011f\u0131m\u0131z bir portal olaca\u011f\u0131n\u0131 umuyoruz. Bu arada bir\u00e7ok kanaldan bize ula\u015fan ba\u015fvurular\u0131 organize olarak takip edebilece\u011fimiz bir veritaban\u0131 oldu\u011fundan, hayat\u0131m\u0131z\u0131 bu anlamda kolayla\u015ft\u0131raca\u011f\u0131na inan\u0131yoruz. <\/span><\/div>\n
 <\/div>\n

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2000 y\u0131l\u0131ndan beri faaliyet g\u00f6steren Mapco, hem bireysel hem kurumsal hizmetleriyle pek \u00e7ok ki\u015fiye ula\u015f\u0131yor. Shubuo \u0130\u015f Destek B\u00f6l\u00fcm Y\u00f6neticisi Banu Sara\u00e7lar, “Shubuo marka olarak \u00e7ok \u00f6n planda ve herkes taraf\u0131ndan biliniyor. Ayn\u0131 bilinirli\u011fi telekom ve bili\u015fim sekt\u00f6rleri i\u00e7inde Mapco ad\u0131na da sa\u011flamay\u0131 hedefliyoruz” diyor. Cep telefonuyla ileti\u015fim bundan be\u015f sene \u00f6ncesine g\u00f6re farkl\u0131 bir […]<\/p>\n\n

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