{"id":2739,"date":"2007-11-09T02:00:00","date_gmt":"2007-11-09T00:00:00","guid":{"rendered":"http:\/\/92.45.35.169\/imajinizla-kalici-bir-izlenim-yaratin\/"},"modified":"2024-08-08T21:12:56","modified_gmt":"2024-08-08T18:12:56","slug":"imajinizla-kalici-bir-izlenim-yaratin","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/kariyer-rehberi\/imajinizla-kalici-bir-izlenim-yaratin\/","title":{"rendered":"\u0130maj\u0131n\u0131zla kal\u0131c\u0131 bir izlenim yarat\u0131n!"},"content":{"rendered":"
<\/p>\n
\"\"\u0130nsanlar\u0131n “g\u00f6rd\u00fcklerine inanmalar\u0131”, tamamen insan beyninin biyolojik yap\u0131s\u0131yla ilgili. Art\u0131k insan beyninin a\u011f\u0131rl\u0131kl\u0131 olarak g\u00f6rselli\u011fe dayal\u0131 bir \u015fekilde \u00e7al\u0131\u015ft\u0131\u011f\u0131 biliniyor. California \u00dcniversitesi’nin yapm\u0131\u015f oldu\u011fu bir ara\u015ft\u0131rma, insanlar\u0131n kararlar\u0131nda g\u00f6rme duyusunun a\u011f\u0131rl\u0131\u011f\u0131n\u0131n %85 oldu\u011funu kan\u0131tlad\u0131. Ara\u015ft\u0131rmaya g\u00f6re ileti\u015fimde g\u00f6rselli\u011fi s\u00f6zler ve ses takip ediyor ancak bunlar\u0131n a\u011f\u0131rl\u0131\u011f\u0131 e\u015fit olmaktan \u00e7ok uzak. <\/p>\n

Be\u011fensek de be\u011fenmesek de, d\u0131\u015far\u0131ya sundu\u011fumuz g\u00f6r\u00fcnt\u00fcn\u00fcn, ba\u015fkalar\u0131n\u0131n karakterimiz, birikimimiz ve yeteneklerimiz hakk\u0131ndaki d\u00fc\u015f\u00fcncelerini etkileyebildi\u011fi bir ger\u00e7ek.<\/span><\/div>\n

Ki\u015finin giyim ku\u015fam\u0131, genel d\u0131\u015f g\u00f6r\u00fcn\u00fc\u015f\u00fc ve davran\u0131\u015flar\u0131 kar\u015f\u0131 tarafa, onunla \u00e7al\u0131\u015f\u0131p \u00e7al\u0131\u015fmama noktas\u0131ndaki karar\u0131n\u0131 bile etkileyebilecek bir izlenim verebiliyor. Ve bu izlenim, insanlar\u0131n size kar\u015f\u0131 nas\u0131l davrand\u0131klar\u0131n\u0131 belirliyor. Yanl\u0131\u015f bir ki\u015fisel imaj, arkada\u015f \u00e7evresi kayb\u0131ndan bir i\u015f f\u0131rsat\u0131n\u0131n ya da \u00f6nemli bir anla\u015fma ya da terfinin ka\u00e7mas\u0131na kadar bir\u00e7ok negatif duruma yol a\u00e7abiliyor. <\/span><\/div>\n
E\u011fer ki\u015fisel markan\u0131z (imaj\u0131n\u0131z) profesyonel ve sizi yans\u0131tan bir tarzda \u00e7ekici de\u011filse, g\u00f6zden ka\u00e7abilece\u011finiz ger\u00e7e\u011fi \u00fczerinde durmal\u0131s\u0131n\u0131z. Bu y\u00fczden rekabetin d\u0131\u015f\u0131nda kalmamak, di\u011ferlerinin \u00f6n\u00fcnde yer alabilmek, daha ba\u015far\u0131l\u0131 olmak i\u00e7in imaj\u0131n\u0131za dikkat etmeniz, bir \u00fcr\u00fcn\u00fcn\u00fcz\u00fc, bir hizmetinizi satabilmeniz i\u00e7in \u00f6nce kendinizi do\u011fru bir bi\u00e7imde kar\u015f\u0131 tarafa sunabilmeniz gerekiyor.<\/span><\/div>\n
G\u00fcn\u00fcm\u00fczde b\u00fcy\u00fck ve ba\u015far\u0131l\u0131 \u015firketler \u00fcr\u00fcnlerini veya hizmetlerini \u00fcretmeye harcad\u0131klar\u0131 vakit ve i\u015fg\u00fcc\u00fc kadar neredeyse o \u00fcr\u00fcn veya hizmetin sat\u0131labilmesi i\u00e7in ayn\u0131 oranda hem firman\u0131n hem de \u00fcr\u00fcn\u00fcn imaj\u0131na para, zaman ve enerji ay\u0131r\u0131yorlar. \u0130nsanlar genellikle ki\u015fisel bir imaj yaratman\u0131n abart\u0131l\u0131 bir laf oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyor ve bu konuda emek harcamay\u0131 anlams\u0131z buluyorlar. Halbuki marka haline gelebilmi\u015f \u015firketler gibi bu konuda \u00f6zen g\u00f6stermeleri, ba\u015fvurduklar\u0131 pozisyonda i\u015fe al\u0131nmalar\u0131n\u0131, bir sat\u0131\u015f yapmalar\u0131n\u0131, \u00f6nemli bir i\u015fi almalar\u0131n\u0131, s\u0131radaki terfiyi yakalamalar\u0131n\u0131 sa\u011flayabiliyor.<\/span><\/div>\n
Elbette imaj yaratmak her sorunu \u00e7\u00f6zm\u00fcyor; hatta ki\u015finin \u00f6zelliklerine ayk\u0131r\u0131 bir profil \u00e7izmesi ve d\u0131\u015f g\u00f6r\u00fcnt\u00fc sergilemesi ba\u015fka sorunlara yol a\u00e7\u0131yor. \u0130maj belirleme s\u00fcrecini insan\u0131n niteliklerini, kapasitesini, karakterini d\u0131\u015favurumu olarak alg\u0131lamak gerekiyor. Bundan fazlas\u0131n\u0131 denemek, kendinde olmayan nitelikleri varm\u0131\u015f gibi g\u00f6stermeye \u00e7al\u0131\u015fmak kimi zaman o kimseyi g\u00fcl\u00fcn\u00e7 durumlara bile d\u00fc\u015f\u00fcrebiliyor. <\/span><\/div>\n
\u0130\u015f g\u00f6r\u00fc\u015fmesinde imaj<\/span><\/strong><\/div>\n
\u00d6zellikle bir i\u015f g\u00f6r\u00fc\u015fmesinde, e\u011fer \u00e7izilen imaj yukar\u0131da belirtilen nitelikleri ta\u015f\u0131m\u0131yorsa, g\u00f6r\u00fc\u015fmedeki aday\u0131n \u00fczerine bir \u00e7izik at\u0131l\u0131p ba\u015fka bir adaya ge\u00e7ilmesi m\u00fcmk\u00fcn. \u0130\u015f g\u00f6r\u00fc\u015fmelerine kat\u0131l\u0131rken her zaman i\u00e7in s\u0131radan giyinmemek, erkekler i\u00e7in en az\u0131ndan bir g\u00f6mlek giyip, kravat takmak ve kad\u0131nlar i\u00e7in klasik bir tarzda giyinip g\u00f6z\u00fc yoran aksesuarlar kullanmaktan ka\u00e7\u0131nmak \u00f6nemli. Burada vurgulanan imaj\u0131n niteliklerine ula\u015fmak sadece giyim ku\u015fama \u00f6zen g\u00f6stermekten, g\u00f6r\u00fc\u015fmeden \u00f6nce berbere veya kuaf\u00f6re gitmekten ibaret de\u011fil. Y\u00fcr\u00fcy\u00fc\u015ften oturup kalkma bi\u00e7imine kadar adaylar\u0131n her hareketi i\u015f g\u00f6r\u00fc\u015fmelerinde i\u015fverenler taraf\u0131ndan de\u011ferlendiriliyor. Kendine g\u00fcvenmek, rahat bir portre \u00e7izmek, m\u00fclakat\u0131 yapanlara kar\u015f\u0131 sayg\u0131l\u0131 davranmak ve \u00f6zsayg\u0131y\u0131 korumak, bir i\u015f g\u00f6r\u00fc\u015fmesinde verilecek d\u0131\u015f g\u00f6r\u00fcn\u00fc\u015fe pozitif etki yap\u0131yor.<\/span><\/div>\n
\u0130maj geli\u015ftirme s\u00fcrecini sorularla ba\u015flat\u0131n<\/span><\/strong><\/div>\n
\u015e\u00fcphesiz bir imaj geli\u015ftirmek ya da mevcut bulunan bir imaj\u0131 de\u011fi\u015ftirme s\u00fcrecini ba\u015flatabilmek i\u00e7in, bu yeni imaj\u0131n nelere dayanaca\u011f\u0131n\u0131 belirlemek gerekiyor. \u0130\u015fe k\u00fc\u00e7\u00fck bir oto-testle ba\u015flamak m\u00fcmk\u00fcn.    <\/span>         <\/span><\/div>\n
·<\/span> \u0130\u015finiz, pozisyonuz veya sorumluluklar\u0131n\u0131z de\u011fi\u015fti mi? <\/span><\/div>\n
·<\/span> \u00d6zel ya\u015fam\u0131n\u0131zda belirgin bir de\u011fi\u015fiklik oldu mu? <\/span><\/div>\n
·<\/span> \u0130\u015finizde hedefleriniz neler? <\/span><\/div>\n
·<\/span> M\u00fc\u015fterileriniz sizi nas\u0131l tarif ediyor? <\/span><\/div>\n
·<\/span> Sabahlar\u0131 haz\u0131rlanmaya ne kadar vakit ay\u0131r\u0131yorsunuz? <\/span><\/div>\n
·<\/span> Davran\u0131\u015flar\u0131n\u0131z \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131z kurumun veya kendinizin i\u015f piyasas\u0131ndaki \u00f6nemini yans\u0131t\u0131yor mu? <\/span><\/div>\n
·<\/span> Gergin oldu\u011funuz zamanlarda, bunu yans\u0131tan davran\u0131\u015flarda bulunuyor musunuz? <\/span><\/div>\n
Kendinizi i\u015fe al\u0131r m\u0131yd\u0131n\u0131z?<\/span><\/strong><\/div>\n
\u00c7al\u0131\u015f\u0131rsan\u0131z bunu nas\u0131l ger\u00e7ekle\u015ftirirsiniz? Hangi \u00f6zellikleriniz sizi bu karar\u0131 vermeye iter; veya hangi \u00f6zellikleriniz sizi kendinizle \u00e7al\u0131\u015fmaktan al\u0131koyar? Her \u015feyden \u00f6nce yukar\u0131da s\u0131ralanan sorulara d\u00fcr\u00fcst\u00e7e yan\u0131t vererek kendi profilinizi kendinizin belirlemesinin size kataca\u011f\u0131 \u00e7ok \u015fey var; kar\u015f\u0131n\u0131zdakiler sizin hakk\u0131n\u0131zda fikir sahibi olmadan onlar\u0131n hangi d\u00fc\u015f\u00fcncelere kap\u0131laca\u011f\u0131n\u0131 bilmenizi sa\u011fl\u0131yor. <\/span><\/div>\n
\u0130maj hayat\u0131n her a\u015famas\u0131nda \u00f6nemli<\/span><\/strong><\/div>\n
Yukar\u0131da sat\u0131r aras\u0131nda de\u011finildi\u011fi gibi, d\u0131\u015f g\u00f6r\u00fcn\u00fc\u015fe \u00f6nem vermemek bir i\u015fe al\u0131namamaya mal olabilece\u011fi gibi, i\u015f hayat\u0131nda belirli bir noktaya gelmi\u015f ki\u015filerin dahi bir i\u015fi ka\u00e7\u0131rmalar\u0131na, m\u00fc\u015fterilerinde k\u00f6t\u00fc bir izlenim b\u0131rakmalar\u0131na neden olabiliyor. Dolay\u0131s\u0131yla bu problemi ya\u015famamak i\u00e7in d\u00f6nem d\u00f6nem s\u00f6z konusu imaj yaratma s\u00fcre\u00e7lerini yeniden g\u00f6zden ge\u00e7irmek gerekiyor. Ku\u015fkusuz bu g\u00f6zden ge\u00e7irmenin verimlili\u011fi \u00e7al\u0131\u015fma hayat\u0131 boyunca yeni geli\u015fmelere kapal\u0131 olmama ve kendini geli\u015ftirmeyle do\u011fru orant\u0131l\u0131 olarak art\u0131yor veya azal\u0131yor. <\/span><\/div>\n
Sahip olduklar\u0131n\u0131z\u0131 kendinize saklamay\u0131n!<\/span><\/strong><\/div>\n
Asl\u0131nda insan\u0131n d\u0131\u015fa a\u00e7\u0131k olmas\u0131, niteliklerini \u00e7evresine yans\u0131tmas\u0131 bir karakter \u00f6zelli\u011fi. Kimi insanlar kendisini tan\u0131tmaya, dikkat \u00e7ekmeye \u00f6zen g\u00f6sterirken, kimileri de kendi k\u00f6\u015felerinde di\u011fer insanlar taraf\u0131ndan fark edilmeyi ve takdir edilmeyi bekliyor. Ancak ya\u015famda kimse ba\u015fkalar\u0131n\u0131n hangi iyi niteliklere sahip oldu\u011funu ara\u015ft\u0131rmaya vakit ay\u0131rm\u0131yor. Bundan \u00f6t\u00fcr\u00fc her insan\u0131n birikimini, geli\u015fmi\u015f y\u00f6nlerini bulundu\u011fu \u00e7al\u0131\u015fma ortam\u0131na, i\u015fverenine, i\u015f g\u00f6r\u00fc\u015fmecisine, potansiyel m\u00fc\u015fterisine sunmas\u0131nda herhangi bir yanl\u0131\u015f olmad\u0131\u011f\u0131 gibi, bu sunum i\u015f d\u00fcnyas\u0131nda giderek belirleyici hale geliyor. <\/span><\/div>\n
\u00c7ok \u00e7al\u0131\u015fkan, d\u00fcr\u00fcst, iyi niyetli biri olabilirsiniz; ya da iyi e\u011fitim g\u00f6rm\u00fc\u015f, alan\u0131nda uzman birisi de. Unutmay\u0131n ki bu \u00f6zelliklerinizi kendinize saklad\u0131\u011f\u0131n\u0131z veya g\u00fcn\u00fcm\u00fczde s\u0131k\u00e7a kullan\u0131lan tabirle “pazarlama” k\u0131sm\u0131n\u0131 eksik b\u0131rakt\u0131\u011f\u0131n\u0131z s\u00fcrece b\u00fct\u00fcn bu sahip oldu\u011funuz olumlu niteliklerden faydalanabilmeniz m\u00fcmk\u00fcn olmayabilir. <\/span><\/div>\n

<\/span><\/span><\/div>\n\n

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\u0130nsanlar\u0131n “g\u00f6rd\u00fcklerine inanmalar\u0131”, tamamen insan beyninin biyolojik yap\u0131s\u0131yla ilgili. Art\u0131k insan beyninin a\u011f\u0131rl\u0131kl\u0131 olarak g\u00f6rselli\u011fe dayal\u0131 bir \u015fekilde \u00e7al\u0131\u015ft\u0131\u011f\u0131 biliniyor. California \u00dcniversitesi’nin yapm\u0131\u015f oldu\u011fu bir ara\u015ft\u0131rma, insanlar\u0131n kararlar\u0131nda g\u00f6rme duyusunun a\u011f\u0131rl\u0131\u011f\u0131n\u0131n %85 oldu\u011funu kan\u0131tlad\u0131. Ara\u015ft\u0131rmaya g\u00f6re ileti\u015fimde g\u00f6rselli\u011fi s\u00f6zler ve ses takip ediyor ancak bunlar\u0131n a\u011f\u0131rl\u0131\u011f\u0131 e\u015fit olmaktan \u00e7ok uzak. Be\u011fensek de be\u011fenmesek de, d\u0131\u015far\u0131ya […]<\/p>\n\n

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