{"id":6829,"date":"2016-02-09T17:02:08","date_gmt":"2016-02-09T15:02:08","guid":{"rendered":"http:\/\/www.kariyer.net\/kariyer-rehberi\/?p=6829"},"modified":"2024-07-03T15:10:54","modified_gmt":"2024-07-03T12:10:54","slug":"sosyal-medyada-calismak-icin-6-neden","status":"publish","type":"post","link":"https:\/\/www.kariyer.net\/kariyer-rehberi\/sosyal-medyada-calismak-icin-6-neden\/","title":{"rendered":"Sosyal medyada \u00e7al\u0131\u015fmak i\u00e7in 6 neden"},"content":{"rendered":"

Yak\u0131n zamana kadar sosyal medya e\u011flenceden ibaret olarak g\u00f6r\u00fcl\u00fcyordu. Facebook sayfas\u0131 y\u00f6netmek, Twitter\u2019da payla\u015f\u0131m yapmak \u015firketleri ilgilendirmiyor, sosyal medya \u00e7al\u0131\u015fan\u0131 ise ciddiye dahi al\u0131nm\u0131yordu. \u00c7o\u011funluk yan\u0131ld\u0131. Bug\u00fcn holdinglerin sosyal medya s\u00fcre\u00e7lerini y\u00f6neten ve onlarca ki\u015finin \u00e7al\u0131\u015ft\u0131\u011f\u0131 kocaman sosyal medya ajanslar\u0131 var. Art\u0131k kar\u015f\u0131m\u0131zda \u201csosyal medyac\u0131lar\u201d yok, \u201csosyal medya uzmanlar\u0131\u201d var\u2026<\/strong><\/p>\n

\u0130\u015fler ne zaman bu kadar h\u0131zl\u0131 de\u011fi\u015fti bilinmez ama \u015fu kesin ki sosyal medyada \u00e7al\u0131\u015fanlar\u0131n ve \u00e7al\u0131\u015fmak isteyenlerin say\u0131s\u0131 h\u0131zla art\u0131yor. Teknoloji ile i\u00e7 i\u00e7e olan sosyal medyan\u0131n h\u0131zla de\u011fi\u015fen y\u00fcz\u00fc \u00f6zellikle kan\u0131 kaynayan yeni jenerasyonu<\/a><\/strong><\/span> cezbediyor. H\u0131zl\u0131 \u00f6l\u00e7\u00fcm y\u00f6ntemleri, analiz bi\u00e7imleri ve her \u015feyden \u00f6nce dinamik ve e\u011flenceli olmas\u0131yla sosyal medya uzman\u0131 olmak \u00e7ok fazla avantaj\u0131 beraberinde getiriyor.<\/p>\n

\u0130\u015fte sosyal medyada \u00e7al\u0131\u015fmak i\u00e7in 6 \u00f6nemli neden:<\/p>\n

Kal\u0131c\u0131<\/strong><\/h2>\n

Facebook<\/a><\/strong><\/span> ilk ortaya \u00e7\u0131kt\u0131\u011f\u0131nda kimse sosyal medyan\u0131n bug\u00fcnk\u00fc kadar g\u00fc\u00e7lenece\u011fini tahmin etmemi\u015fti. Bug\u00fcn t\u00fcm i\u015f s\u00fcre\u00e7leri dijitalle\u015fiyor, firmalar sosyal medya<\/a><\/strong><\/span> yap\u0131lanmas\u0131n\u0131 y\u00f6netim stratejilerinin ba\u015f\u0131na koyuyor. Bundan birka\u00e7 y\u0131l \u00f6ncesine kadar \u00e7ok da \u00f6nemsenmeyen sosyal medya \u00e7al\u0131\u015fan\u0131 art\u0131k kal\u0131c\u0131 bir yere sahip. \u00dcstelik de\u011fi\u015fimin ve teknolojinin esas oldu\u011fu bir alanda \u00e7al\u0131\u015farak s\u00fcrekli \u00f6\u011freniyor.<\/p>\n

\"internettt\"<\/p>\n

Bilgide birinci<\/strong><\/h2>\n

Sosyal medyada \u00e7al\u0131\u015f\u0131yorsan\u0131z hemen hemen her konuda bilgiye ilk ula\u015fanlardan olman\u0131z ka\u00e7\u0131n\u0131lmaz. Bu da ki\u015fisel geli\u015fimin yan\u0131 s\u0131ra teknolojiyi ve d\u00fcnyadaki geli\u015fmeleri s\u0131k\u0131 bir \u015fekilde takip etmeyi kolayla\u015ft\u0131r\u0131yor. Sosyal medya uzman\u0131 yeni \u00e7\u0131kan uygulamalar\u0131 denemek ve t\u00fcm yeni trendlerden haberdar olmak durumunda.<\/p>\n

\"social<\/p>\n

Olumlu anlamda \u00f6ng\u00f6r\u00fclemez<\/strong><\/h2>\n

Sosyal medya hayat\u0131m\u0131za y\u00f6n verse de h\u00e2l\u00e2 kurallar\u0131 h\u0131zla de\u011fi\u015fen bir alan. De\u011fi\u015fim ise yarat\u0131c\u0131l\u0131\u011f\u0131 tetikliyor. Sosyal medyada \u00e7al\u0131\u015fmak isteyenler bu h\u0131zl\u0131 ve \u00f6ng\u00f6r\u00fclemeyen de\u011fi\u015fimin i\u00e7inde yarat\u0131c\u0131, esnek ve uyumlu olmal\u0131. Bu \u00f6zelliklere sahip sosyal medya \u00e7al\u0131\u015fanlar\u0131 i\u00e7in gelecek, farkl\u0131 g\u00f6rev tan\u0131mlar\u0131yla, ba\u015far\u0131l\u0131 bir kariyerle, k\u0131sacas\u0131 s\u00fcrprizlerle dolu.<\/p>\n

Sekt\u00f6rde \u00e7al\u0131\u015fmak isteyenler sosyal medya i\u015f ilanlar\u0131na<\/a><\/strong><\/span> g\u00f6z atabilir.<\/em><\/p>\n

Performans hemen \u00f6l\u00e7\u00fclebiliyor<\/strong><\/h2>\n

D\u00fcnya kadar analitik ara\u00e7 sayesinde bug\u00fcn sosyal medya, g\u00fcc\u00fc net olarak \u00f6l\u00e7\u00fclebilen alanlar\u0131n ba\u015f\u0131nda geliyor. Ba\u015far\u0131l\u0131 bir sosyal medya \u00e7al\u0131\u015fan\u0131n\u0131n h\u0131zl\u0131 \u00f6l\u00e7\u00fclebilen performans\u0131<\/a><\/strong><\/span> sayesinde kariyeri h\u0131zla ilerleyebilir.<\/p>\n

\"welcometothemachine600\"<\/p>\n

Her \u015feyden biraz<\/strong><\/h2>\n

Sosyal medyac\u0131 olmak demek her \u015feyden biraz anlamak ve her \u015feyi biraz denemek asl\u0131nda. Bu da ki\u015fiyi aktif k\u0131lan ve motive eden dinamik bir i\u015f anlam\u0131na geliyor. Biraz animasyon, biraz photoshop, biraz reklam yazarl\u0131\u011f\u0131, biraz foto\u011fraf derken sosyal medya uzman\u0131n\u0131n eli her i\u015fe uzan\u0131yor.<\/p>\n

Sadece internet de\u011fil<\/strong><\/h2>\n

Sosyal medya, sonu\u00e7lar\u0131 ger\u00e7ek zamanl\u0131 olarak izlenebilen, sadece rakamlardan olu\u015fmayan bir i\u015f alan\u0131. Sosyal medyada \u00e7al\u0131\u015fanlar di\u011fer pek \u00e7ok sekt\u00f6rde oldu\u011fu gibi aksiyonlar\u0131n\u0131n sonu\u00e7lar\u0131n\u0131 uzun s\u00fcrede almak zorunda kalm\u0131yor. At\u0131lan her ad\u0131m\u0131n sonu\u00e7lar\u0131n\u0131 interaktif olarak g\u00f6rmek, etki-tepki ili\u015fkisine h\u0131zl\u0131 bir \u015fekilde tan\u0131k olmak hem keyifli hem de motive edici.<\/p>\n

\"socialmedia\"<\/p>\n\n

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Yak\u0131n zamana kadar sosyal medya e\u011flenceden ibaret olarak g\u00f6r\u00fcl\u00fcyordu. Facebook sayfas\u0131 y\u00f6netmek, Twitter\u2019da payla\u015f\u0131m yapmak \u015firketleri ilgilendirmiyor, sosyal medya \u00e7al\u0131\u015fan\u0131 ise ciddiye dahi al\u0131nm\u0131yordu. \u00c7o\u011funluk yan\u0131ld\u0131. Bug\u00fcn holdinglerin sosyal medya s\u00fcre\u00e7lerini y\u00f6neten ve onlarca ki\u015finin \u00e7al\u0131\u015ft\u0131\u011f\u0131 kocaman sosyal medya ajanslar\u0131 var. Art\u0131k kar\u015f\u0131m\u0131zda \u201csosyal medyac\u0131lar\u201d yok, \u201csosyal medya uzmanlar\u0131\u201d var\u2026 \u0130\u015fler ne zaman bu kadar […]<\/p>\n\n

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