tesa Bant San. ve Tic. A.Ş. bir Beiersdorf kuruluşudur.
Beiersdorf was established in Hamburg in 1882. Today it is a customer and competition oriented operating internationally to produce and sell branded products that offer reliable quality and outstanding benefits in the core competence fields Cosmetics and Personal care , Wound care and Adhesive tapes.
Beiersdorf is an international operating enterprise with affiliated companies and production facilities in Europe, Asia, Africa, Australia and America.
Beiersdorf products are sold in well over 100 countries by 68 affiliated companies (consolidated companies with appreciable business activities) via exports and licences
For the year 1998 the sales revenue was 6.547 million DM which was up by 4.1% respect to the year 1997.
Core competence fields / divisional overview ;
Beiersdorf has 3 main divisions;
Cosmed : cosmetic products for the care of healthy skin (major brands; NIVEA, Labello, 8x4, atrix, Juvena, la prairie, GAMMON, Basis PH)
Medical : supporting, protecting, healing diseased and injured skin (major brands; Hansaplast, FUTURO, Eucerin, Leukoplast, Cutinova, HIDROFUGAL, ABC-Plaster, CURAD )
tesa : solving problems with adhesive technology (major brands;
tesa Film, tesa Power-Stripsâ, tesa Poster-Strips,
tesa Krepp, tesa Print, tesa Fix, tesa “Bodyguard” )
Human Resources Policy
Staff development :
- We aim to enable staff to develop according to their aptitudes and performance.
- Staff development is oriented towards the requirements of the organization.
- The line manager is responsible for development of staff in his/her area.
Organization :
- To ensure short lines of communication and decision-making, our hierarchy is to have as few levels as possible.
- The complex nature of our tasks requires a form of cooperation where shared responsibility is common practice. Any resulting conflicts should be resolved together.
Social Integration :
- We promote social contact in our Company.
- We have a special obligation to those who have shown a particular commitment to Beiersdorf.
Communication and Leadership :
- Binding performance goals are to be agreed for each staff member. Staff are to be involved in setting their goals.
- Managers are to inform their staff openly and at appropriate intervals about the progress made in achieving the goals set for them.
- Managers are committed to the Beiersdorf Management Commitments and should assume a role model function.
Beiersdorf A.Ş. – Turkey
Since 1994 Beiersdorf A.Ş.. is working for selling, marketing and giving technical support on
tesa adhesive tapes. Within only 4 years Beiersdorf A.Ş.. has reached a turnover of 14 Million DM in 1998 with a growth of 30%. As
tesa continue its leadership on the European self adhesive tapes market, it also has a very important place in the Turkish market.
Beiersdorf A.Ş. is with its warehouse of 2000 m2 at İmes Organize Sanayi Bölgesi and its office at Maslak Spring Giz Plaza in Istanbul, offering problem solving products and services to the following:
- White Goods and Electronic Industries
- Construction and Decoration Industries
- Print and Paper Industries
- Furniture and Plastic Industries
- Textile and Leather Industries
- Automotive and Supplier
- Professional Users
- Consumer Products
Like in about 100 different countries Beiersdorf A.Ş.. in Turkey is also offering tapes which are solutions to different needs or alternatives to existing methods.
Offering professional solutions to different needs of different sectors and customers, giving fast and economic solutions with the right product, offering high user advantages, giving after sales service through support of international research and development and the ISO 9001 Quality Certificate are only a few reasons why tesa will be preferred by some sector leaders like Arçelik, BEKO, BOSCH, Philips, Mercedes-Benz Türk, TOFAŞ, RENAULT, Raks, KAV Ambalaj, KOROZO Ambalaj, Elif Plastik, İpek Kağıt, MİGROS, BAUHAUS, Praktiker, KOÇTAŞ.