Revenue Growth & Pricing Manager

Coca-Cola İçecek A. Ş.

Key Responsibilities 

• Design and governance of sparkling category pack&price architecture (OBPPC) 
• Understanding industry structure, category dynamics, our position in the category, imperatives for our business 
• Lead SSD category commercial LRP and SBP processes and ensure ABP compliance to long term strategies. 
• Develop revenue growth objectives and balance of growth keeping sustainable growth equation 
• Develop scenarios and assess impact of competitive actions based on history and publicly communicated messages about pricing strategy 
• Set Sparkling category OBPPC strategy definition process in terms of holistic diagnostic requirements and defining the governance mechanisms to ensure that the strategy turns into actions. 
• Responsible for creating and evolving the price elasticity regression models and leverage the output to create ad-hoc analysis or assist short / mid-term decision making 
• Builds the guidelines for pricing & packaging architecture and governs the process for the shopper marketing teams to execute 
• Drive strategic mitigation plans to meet company objectives in VUCA world 
• Coordinate and lead sales & marketing teams in the development of channel strategies 
• Own sparkling multipack business and ensure quality growth in terms of transactions, mix in total business as to increase home penetration, transaction size & frequency in bo

Capabilities 

• At least 4 years experience in total 
• Advanced level of English
• Strategic and Analytical thinking skills
• Commercial drive (results & solution focused, flexible/adaptable) 
• Strong financial knowledge & commercial understanding 
• Excellent communication skills on different levels in the organization 
• Coordination, cooperation and stakeholder management 
• Team player with strong planning and organizational skills 
• Executional excellence

’'We're an equal opportunity employer. All applicants will be considered for employment without attention to race, sex, color, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender expression or political opinion.’’