Be a part of our exciting team to get ahead 1-0 by working in a workplace embracing agility, creativity, innovation, efficiency, and a culture of continuous improvement!
About Logo Software
Turkey's largest local business software brand, Logo Software, offers application software solutions for companies of different scales, from micro enterprises to large corporate enterprises. Logo's ecosystem includes 5,000 people across the country, with more than 1,300 employees and more than 900 business partners. In addition, Logo became the first publicly traded IT company in Turkey, in 2000.
We achieve significant achievements inland and abroad and create value with passion and agility in cooperation with our customers.
We received the Great Place to Work® Certificate™? together with our teammates who believe Logo Software is a great place to work. We are proud to be listed among the best employers in Turkey's IT and software industry.
Our mission
By underlining the importance of cooperation with the motto of "We believe in the importance of cooperation, we create value with passion and agility”, we enable our employees to reveal their potential through powerful teamwork.
How we take diversity and inclusion?
We aim to create an inclusive corporate culture and believe that our employees will become more productive when their individualities are not restricted.
We champion equality in the workplace and adopt the "equal pay for equal work” policy to fulfill our responsibility to the world and contribute to sustainable development.
Innovation in our nature
While focusing on teamwork and customer needs, we benefit from the software development process (Logo Agile Process Improvement System - LAPIS), a software development process that constantly improves itself, adapts rapidly to innovations, and has a unique design inspired by agile methodologies and lean manufacturing understanding.
We invite you to get 1-0 ahead with Logo if you are:
- Graduated from related undergraduate departments of universities,
- Bachelor’s degree and 4+ years experience in digital product marketing management and growth marketing functions, preferably in B2B SaaS companies,
- Digital product marketing and start-up experience are prefered,
- Strong understanding of digital product growth,
- Knowledge of online marketing campaign (paid search, display, social media marketing,remarketing, affiliate marketing, email marketing campaigns) is a plus,
- Analytical and innovative perspective,
- Excellent time, process and task management skills, good analytical skills,
- Dynamic and result-oriented with high awareness,
- Prone to agile working principles,
- Attentive to the language used within the company.
About Position:
Our prospective teammate will join Logo İşbaşı, a web-based e-invoice and accounting program developed by Logo Software, leading company in the field of corporate business software- is designed for SME’s. Logo İşbaşı empowers micro-small businesses to efficiently manage their operations from anywhere with internet access, ensuring speed, simplicity, and reliability. With its user-friendly interface and intuitive design, Logo İşbaşı requires no training or installation, allowing businesses to handle fundamental preliminary accounting tasks effortlessly. Furthermore, by harnessing Logo İşbaşı's industry integrations, businesses can enhance their productivity and elevate their operational efficiency to new heights.
What we expect from the Senior Marketing Specialist;
- Creating the digital marketing budget for new acquisition & retention, designing & monitoring digital marketing campaigns. (Sem, Seo and Social Media)
- Creating and implementing digital marketing strategies to increase the conversion of trial memberships into paid subscriptions.
- Leading periodic meetings with the digital marketing agency and making decisions that will lead to member/subscriber growth.
- Supporting the management of the website where the membership/subscription begins and supporting to improve customer experience both for the website and mobile applications.
- Supporting on preparing sales and marketing budget and executing plans to see the results inline with desired budgets.
- Developing strategic actions and designing campaigns to achieve the targeted number of customers and revenue.
- Monitoring and reporting weekly/monthly achieved revenue and trials/subscribers base.
- Supporting the management of sales channels, meeting new potentials and managing the signing process.
- Supporting the quality and performance management of telesales operations, and collaborating with the related teams.
- Designing marketing communication plan and working with interaction designers and agencies to finalize marcom assets.
- Executing the marketing communication strategy for the brand/product . (Post,Email, SMS, push notification, pop-up, etc.)
- Providing support on managing the social media acounts of the product
If you think this position is just for you, click on the ad and start coding!
What we offer?
Flexible working hours to help you ensure a work and life balance
Career opportunities to acquire new professional skills
Learning and development resources to support your professional and career development
The employee support program for you and your family for work and personal life challenges.
Employee fringe benefits that we are enriching day by day
The wellbeing program prepared for the wellbeing of our employees
Birthday leave to take a day off within the month you were born
