Brand&Corporate Communication Senior Specialist

MARS

If you believe this is the right time to improve and challenge yourself, get ready to be a part of the Mars Ecosystem!

As an effective real estate ecosystem, Mars creates inspiring and meaningful bonds between buildings and people with the manner of a sales engineer. By making these bonds, we aim to bring a new level to the real estate sector with a team of inspiring and expert people. With Mars's well-organized team, it is definite to earn more and reach your full potential. So if you are looking for an exciting job where you can develop and profit more, Mars is the right place.

We are looking for a "Brand&Corporate Communication Senior Specialist/Specialist".

Job Description

• Developing strategies and managing marketing campaigns in print, broadcast and online platforms to ensure products and services meet customers' expectations and build brands' credibility,

• Managing the brand strategy, including short and long term style guides, brand guidelines, brand vision and value proposition,

• Planning and execution of all communication and media actions in all channels, including online and social media,

• Assisting with product development, pricing and new product launches, as well as working with the Business Development team to develop new business opportunities,

• Creating and managing promotional collateral to establish and maintain the product brand,

• Trying to predict future trends as well as keeping up with competitors in the markets to follow trends,

• Responsible for measuring and evaluating marketing communication campaigns, reviewing the success of marketing campaigns and generating reports,

• Overseeing advertising, product/service design and other forms of marketing to maintain consistency in branding,

• Overseeing the organization of events such as product launches, exhibitions and photo shoots,

• Collaborating with the Business Development team to develop marketing partnerships with retailers, media partners and other external partners to expand the scope of the business's brand messaging,

• Conducting research and analysis and transforming campaign performance into communication documents and reports distributed to senior brand marketing management and key stakeholders (marketing summaries, competitive analysis, campaign summaries, etc.)

• Responsible for providing strategic input and direction to the brand, developing non-campaign brands, taking into account the company's vision, mission and goals; and to advise internal and external stakeholders on brand-related issues,

• Responsible for all developers / projects / company events.

Qualifications

Bachelor’s Degree in advertising, Marketing, Communication Social Science or any related field.

• 5+ years' experience in brand or product management

• Analytical skills and attention to detail

• An understanding of trends and an ability to respond to customers’ wishes

• Excellent written and verbal communication skills

• The ability to manage and allocate budgets

• Experience with and an understanding of market research

• Ability to manage of multitask

• An ability to think strategically and come up with campaigns

• Firm grasp of emerging digital tools

• Brand awareness - a clear understanding of brands and the marketing mix

• Determination and perseverance

• Relationship management skills

• Result-oriented

• Thorough understanding of the branding for the media industry and digital touchpoints

• Excellent interpersonal skills