Early Talent Program / Revenue Growth Management

PepsiCo

Help Revenue Grotwh Management (RGM) Manager to implement 3-5 year RGM Advance Analytics Capability plans working closely with commercial teams. Implement Price Elasticity (PE) model refresh, ensure accurate data supply, proper model check and drive insights to fuel pricing decisions for RGM Category teams. Fuel mix reviews with accurate analysis and timely inputs and help Category team to optimize pack price mix. Implement/ Refresh Post-Event Analytics (PEA) model, ensure accurate data supply and proper model check in order to drive key insights and guidance to review guardrails with RGM Category lead. Partner with the Insights team and International Revenue Growth Management (IRGM), as well as external agencies to define the next generation approach to Pack, Price & Promotional research, data & optimisation techniques, including leverage of big data and development of a “personalised value” proposition. Consolidating and mapping data sources (internal & external) combined with market leading analytics to drive real time insight in order to gain competitive advantage. Support RGM Category manager to prepare Annual Operating Plan (AOP) Pack Price Architecture (PPA) plans and plan/execute Pack Price for new product launches and value projects. Track consumer, market, shopper insights to fuel PPA plans with key insights. Work with Marketing teams for the right Pack Price for new product launches. Lead deep-dives to fully understand and address performance issues (by product/ account).