Public Relations Manager

Swissotel Ankara

İŞ TANIMI

•  Reports to Director of Marketing
• Establishes relations with social organizations, clubs, associates, press, online media, protocol, government and municipality offices
• Keeps the data of these sources always up-to-date in our information systems
• Participates to various social and promotional events (even hotel’s not own event) in the hotel and outside of the hotel
• Prepares hotel’s own press events
• Prepares guides and is actively involved in big prestigious events of the hotel, ie summer openings, new outlet or extension opening, anniversaries etc.
• Ensures that hotel has a good standing in the local community, especially with and through charities
• Plays an active role to find sponsors for the events of the hotel
• Coordinates with the local and foreign PR agencies that hotel works with
• Helps Director of Marketing to provide up to date information to local and foreign media, Swissotel corporate office, sister hotels
• Assists Director of Marketing in preparation of hotel collateral in which input is necessary
• Works closely with Director of Marketing in social media campaigns
• Follows up award applications on behalf of the hotel and participates to award ceremonies to represent the hotel
• Welcomes and handles all press familiarization trips to our hotel
• Handles sponsorship requests with Director of Marketing
• Handles partnership requests with Director of Marketing
• Exploits the Swissôtel and the Leading Hotels of the World image
• Supports the guest relations activities of the hotel
• Monitors the media for the press impressions about the hotel, prepares monthly media clipping report and presents to GM and DOSM
• Assist the Director of Marketing by preparing newsletters or other promotional materials
• Assist the Director of Marketing by updating the press kit of the Hotel regularly
• Prepares and follows up the content of Swissper magazine
• Conducts photo shooting at hotel premises (with a professional photographer of related field) up to brand guidelines
• Prepares Public relations budget and action plan along with yearly Sales & Marketing plan to reach hotel’s strategic objectives
• Performs other duties and special projects as and when assigned.