Marketing Specialist

Anlaş Anadolu Lastik San. ve Tic. A.Ş

ANLAS has been founded on 1974 as focused on developing motorcycle tyres technology.

As ANLAS, we are ride-inspired tyre brand, aiming to amplify and enhance the experience, driven by the motivation to provide characteristic, specialized, and tailor-made tyres to fulfil the expectations of riders.

We are looking for a Marketing Specialist who will support Marketing Manager in all aspects of marketing to enrich our marketing communication upon our brand goals.

Responsibilities:

·     Will be responsible for Product and Brand marketing functions.

·     Provide forecast for market and own sales, competitive analyses, market and consumer trends.

·     Support R&D for consumer requirements and competitor products features.

·     Design communication campaigns working with agency.

·     Conduct relations with brand ambassadors, influencers etc.

·     Event planning and participation, racing, exhibitions, festivals, dealer meetings etc.

·     PR & Sponsorship strategy in line with business goals and secure the implementation.

·     Prepare and update catalogues, product brochures, advertorials.

·     Drive digital marketing with preparing weekly/monthly content plans for social media channels with related agencies.

·     Prepare contents regularly for website and newsletter publishing.

·     Prepare dealer branding, point of sales and promotional materials

Who we are looking for:

·        Self-driven, self-motivated, proactive, willingness to go the extra mile,

·        Excellent communication and follow through

·        Ambition, strong work ethic

·        A desire to work in a team based environment and contribute as a team player

·        Ability to take ownership of assigned tasks

·        Ability to handle multiple priorities

·        Be a self-starter with strong problem solving abilities

·        Willingness and potential for learning and development

Qualifications:

·           Business or Technical graduate. (Preferably in Engineering, Economics, Business Administration, Marketing).

·           1-3 years experience in marketing communications, digital marketing or event management will be an asset

·           Excellent knowledge of MS Office applications, ability to process and analyse data in Excel

·           Strong research and analysis skills

·           Excellent organization and time management.

·           Advanced presentation skills

·           Fluent in English both verbal and written.

·           Having no restriction for travel

·           Active driver license will be an asset         

·           No military obligation for male candidates

·           ·        

New graduates will be more than welcomed; however, we do look for candidates who have proven track records of success in school/ academics, employment, and extracurricular activities.

The position is located in Maslak-Istanbul.