CRM Supervisor

LAV

We invite you to join our global “LAV” team. LAV is the 5th biggest glass tableware manufacturer in the world and is determined to grow. Our products is sold at more than 90 countries and we have 4000+ employees worldwide. We believe that the positive employee experience is the key to the better customer experience. Therefore, we create a working environment in which our teammates feel empowered and focus on creating value to the customer and to the society. Currently, we are looking for a CRM Supervisor to join our team in Istanbul.

Qualifications

• 5+ years of CRM experience preferably in Glassware, Kitchenware, FMCG, Cosmetics and similar sectors.
• High proficiency in Salesforce CRM Software is a must,
• Experience in global brands and organizations,
• Bachelor's or master’s degree from a reputable university preferably in Engineering, Management, Economics and other related fields,
• Fluent in English,
• Strong analytical, problem-solving ability,
• Proactive, team player.

Job Description

The CRM Supervisor will be the key user of Salesforce and play a valuable role in supporting marketing team related data insights to develop & execute strategic roadmaps for a long-term engagement with customers across relevant communication tools, optimizing customer experience, and measuring campaign success.

• Provide support in shaping the CRM strategy and guidelines with the aim to enhance the customer base value, to identify improvement opportunities and to maximize the effectiveness of Salesforce,
• Preparing the customer map by analyzing the customer potential,
• Preparation of strategic plans in line with customer insight,
• Creation, implementation, and follow-up of CRM actions for new customer acquisition
• Customers' product preference trends, churn probability, etc. making analyses by using Salesforce.
• Establishing, implementing, and following the results of the necessary CRM actions according to the analyses made.
• Developing training for users and delivering Salesforce training to new staff members.