Satış Pazarlama Müdürü

SDA Gıda A.Ş.

In order to be employed in the export marketing  department of our company which produces dried fruits and healthy snacks and export more than 40 countries 

MARKETING MANAGER

QUALIFICATIONS 

.           Bachelor’s degree in Business Administration, Economics, Engineering or related fields (preferably Master degree in Marketing)

.           At least 6-8 year of work experience in marketing (preferably in the FMCG sector/confectionary / packaged (snack) food 

.          Excellent command of English

.           High command of Microsoft programs (especially Excel and PowerPoint)

.           Strong problem solving and decision making skills 

.           The ability to successfully managing multiple projects and priorities simultaneously

.           Completed military service for male candidate

JOB DESCRIPTION 

 .          Leading, developing and executing brand management plans

•           Managing general marketing, brand, innovation media strategies

•           Develops and executes brand marketing plan across all elements of the marketing mix (brand communication, product development, packaging, pricing, promotions)

•           Follows the market dynamics with research reports

•           Conducts monthly P&L analysis of the brand and implement improvements if necessary

•           Develops and executes annual marketing plan activities, including POS material development, pricing and competition management, work closely with the sales team

•           Conducting and evaluating the consumer research and monitoring competitive activity to understand brand issues and market opportunities

•           Managing annual budget for the brand. 

•           Coordinates the advertising strategies (both ATL and BTL) and work closely with creative agencies, media agencies and digital marketing team

.           Analysis and tracking of market, category, channel and competitor information,