SEO Specialist

TCM Bilişim ve Danışmanlık Hizmetleri A.Ş.

JOB DESCRIPTION

Performing search engine optimization studies in order to have high quality in terms of number and quality of user traffic to the website,

Monitoring of search engine algorithm changes and updating related to changes,

Monitoring and reporting website search engine optimization tools,

Preparing daily, weekly, montly SEO performance reports,

Improving search engine rankings for our listing pages,

Leading categorization efforts and long tail keyword research,

Identifying, prioritizing and implementing SEO requirements at the site level,

Follow and manage SEO Projects with IT, product teams and copywriters,

Identifying and managing technical issues such as crawl errors, sitemaps and speed issues that can affect ranking,

Conduct backlink studies, competitor analysis and other offsite optimizations,

Performing backlink analysis for us and our competitors to find new link opportunities,

Perform keyword research and competitive analysis,

Provide regular analysis and recommendations for website content and metadata,

Prepare dashboards and regular reporting for management,

Make researches to detect more organic traffic opportunities,

Contribute to the SEO technical, content, backlink & inbound marketing roadmaps & strategy,

Stay up-to-date with all Google updates that impacts how Google sees the ranking factors of a website & keeping updated on SEO strategies within search engine guidelines,

Excellent keyword research performance & knowledge of semantic concept,

Build strong working relationship with marketers, developers, designers and other colleagues to ensure SEO is at the forefront of their thinking and you are there to help,

Have ability to deliver against ambitious traffic targets, and then find a way to hit and exceed them.

QUALIFICATIONS

Minimum of 2 years of SEO experience,

University degree from related departments,

Ability to work with large data sets with excellent quantitative and analytical skills,

Experience with technical SEO analysis, site analysis, and reporting,

Competence to carry out joint projects with agencies and in-house departments with high communication skills,

Experience in evaluating social channels with SEO perspective,

Experience on creating content calender for SEO,

Experience with SEO tools like Semrush, Ahrefs, Seomonitor, Moz and Google Search Console, Google Analytics and Google Tag Manager,

Knowledge of html, javascript, CSS,

Passionate and knowledgeable about CMS platforms

Superior at proofreading and copy editing,

Excellent proficiency in MS Office tools,

High energy level, self-motivated, articulate and presentable,

Effective time management, communication and presentation skills,

Creative problem solving skills,

Excellent knowledge of written  English and Turkish.